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Brand & Content Strategist with a BSc in Media & Communications and hands-on experience across digital content, social media, media production, and audience-focused communication. I turn audience insights and brand opportunities into clear content strategies, campaign concepts, content pillars, and social ideas that help brands feel more relevant and memorable. I’ve worked on strategy-led concept work for Chicken Republic and Loom, and I also bring a practical content-and-social approach—writing copy, developing short-form video scripts, planning content around platform behavior, and using performance data to continuously refine messaging and improve engagement.…Brand & Content Strategist with a BSc in Media & Communications and hands-on experience across digital content, social media, media production, and audience-focused communication. I turn audience insights and brand opportunities into clear content strategies, campaign concepts, content pillars, and social ideas that help brands feel more relevant and memorable. I’ve worked on strategy-led concept work for Chicken Republic and Loom, and I also bring a practical content-and-social approach—writing copy, developing short-form video scripts, planning content around platform behavior, and using performance data to continuously refine messaging and improve engagement.

Christabel Aziegbe

Brand Strategist, Content Strategist, Social Media Manager, +2

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Brand & Content Strategist with a BSc in Media & Communications and hands-on experience across digital content, social media, media production, and audience-focused communication. I turn audience insights and brand opportunities into clear content strategies, campaign concepts, content pillars, and social ideas that help brands feel more relevant and memorable. I’ve worked on strategy-led concept work for Chicken Republic and Loom, and I also bring a practical content-and-social approach—writing copy, developing short-form video scripts, planning content around platform behavior, and using performance data to continuously refine messaging and improve engagement.…Brand & Content Strategist with a BSc in Media & Communications and hands-on experience across digital content, social media, media production, and audience-focused communication. I turn audience insights and brand opportunities into clear content strategies, campaign concepts, content pillars, and social ideas that help brands feel more relevant and memorable. I’ve worked on strategy-led concept work for Chicken Republic and Loom, and I also bring a practical content-and-social approach—writing copy, developing short-form video scripts, planning content around platform behavior, and using performance data to continuously refine messaging and improve engagement.

Available to hire

Brand & Content Strategist with a BSc in Media & Communications and hands-on experience across digital content, social media, media production, and audience-focused communication. I turn audience insights and brand opportunities into clear content strategies, campaign concepts, content pillars, and social ideas that help brands feel more relevant and memorable.

I’ve worked on strategy-led concept work for Chicken Republic and Loom, and I also bring a practical content-and-social approach—writing copy, developing short-form video scripts, planning content around platform behavior, and using performance data to continuously refine messaging and improve engagement.

Skills

Branding

Copywriting

Social Media Design

Experience Level

Branding

Expert

Copywriting

Expert

Social Media Design

Intermediate

Language

English

Fluent

Work Experience

Customer Support Specialist at Call Experts (Specialty Life Insurance, Canada)

February 1, 2026 - August 1, 2026

Managed high-volume inbound and outbound communication while maintaining clear, empathetic, and audience-aware messaging. Conducted eligibility screenings and qualified leads for licensed advisors while meeting daily performance targets. Resolved complex customer inquiries through active listening, accurate communication, and structured problem-solving in a fully remote environment, demonstrating strong time management and accountability.

Front Desk & Communications Officer (NYSC) at National Insurance Commission (NAICOM), Abuja

January 1, 2025 - December 1, 2025

Served as a first point of contact for clients and visitors, communicating information professionally and clearly. Managed high-volume phone and in-person communication and supported timely information delivery across departments. Drafted official correspondence and supported internal communications and daily office coordination.

Media Intern / Media Production Support (TV) at Viewer TV, Abuja

January 1, 2022 - January 1, 2023

Co-hosted and supported production of a television programme, strengthening on-camera presence and verbal delivery. Assisted with scripting, video editing, and audience-focused storytelling for broadcast content. Contributed to promotional strategies designed to improve viewer engagement and retention.

Digital Content Strategist / Social Media Manager at Freelance

January 1, 2022 - January 1, 2025

Developed audience-focused communication strategies for brands, translating audience needs into social content and messaging. Created persuasive copy and short-form video scripts optimized for social media platforms. Analysed audience behaviour and campaign performance data to refine messaging and improve response rates. Planned content around audience interests and platform behaviour, balancing strategic objectives with engaging creative ideas.

Media Intern at Viewer TV, Abuja

January 1, 2022 - January 1, 2023

Digital Content Strategist / Social Media Manager (Freelance) at Freelance

January 1, 2022 - January 1, 2025

Developed audience-focused communication strategies and translated audience needs into social content and messaging. Created persuasive copy and short-form video scripts optimized for social media platforms. Analysed audience behaviour and campaign performance data to refine messaging and improve response rates, and planned content around audience interests and platform behaviour while balancing strategic objectives with engaging creative ideas.