Available to hire
I’m a content creator and storyteller with a background in social media, digital journalism, and outdoor education. I specialise in creating engaging, social-first content that builds community, drives conversation, and inspires action. Having lived and worked in adventure-focused environments internationally, I understand how powerful authentic storytelling can be in motivating people to explore the world. I’m creative, proactive, and equally comfortable generating ideas, creating content, and adapting it across platforms to suit different audiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Intermediate
Welsh
Fluent
Work Experience
Director of Marketing at Camp Arrow
January 1, 2025 - October 7, 2025Led marketing efforts across digital and offline channels, including paid campaigns to recruit participants, promote programs, and expand reach. Collaborated closely with creative teams to develop campaign assets—video, imagery, and copy—ensuring brand consistency. Introduced new marketing strategies (e.g., retargeting, lookalike audiences) that increased conversion rates and overall campaign performance.
Director of Marketing
January 1, 2025 - October 7, 2025Led marketing efforts across digital and offline channels, including paid campaigns to recruit participants, promote programs, and expand reach. Collaborated closely with the creative team to develop campaign assets — video, imagery, copy — ensuring brand consistency. Introduced new marketing strategies such as retargeting and lookalike audiences, increasing conversion rates and overall performance.
Education
BA Hons English Language and Linguistics at Cardiff University
November 15, 2016 - June 16, 2021Bachelor of English Language at Cardiff University
January 1, 2016 - January 1, 2020A-Levels at YGG Langynwyd
January 1, 2014 - January 1, 2016Bachelor of English Language at Cardiff University
January 1, 2016 - January 1, 2020A Levels (English, History and RS) at YGG Llangynwyd
January 1, 2014 - January 1, 2016Bachelor of English Language (2:1) at Cardiff University
January 1, 2016 - January 1, 2020A Levels (English, History and RS) at YGG Llangynwyd
January 1, 2014 - January 1, 2016Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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