Hi, I'm Cynthia J. McCoy, a visionary Creative Director and award-winning Senior Graphic Designer with over 20 years of experience. I love leading high-impact design initiatives and marketing strategies that drive brand growth through compelling storytelling and innovative visual communication. I'm passionate about directing multidisciplinary teams and creating UX-focused web designs that engage diverse audiences. Outside of my day-to-day, I enjoy mentoring students as an adjunct professor of web design and exploring creative passions like blogging, cooking, singing, and travel. I'm always eager to combine my skills in design and digital marketing to make meaningful connections and scale digital learning solutions.

Cynthia J. McCoy

Hi, I'm Cynthia J. McCoy, a visionary Creative Director and award-winning Senior Graphic Designer with over 20 years of experience. I love leading high-impact design initiatives and marketing strategies that drive brand growth through compelling storytelling and innovative visual communication. I'm passionate about directing multidisciplinary teams and creating UX-focused web designs that engage diverse audiences. Outside of my day-to-day, I enjoy mentoring students as an adjunct professor of web design and exploring creative passions like blogging, cooking, singing, and travel. I'm always eager to combine my skills in design and digital marketing to make meaningful connections and scale digital learning solutions.

Available to hire

Hi, I’m Cynthia J. McCoy, a visionary Creative Director and award-winning Senior Graphic Designer with over 20 years of experience. I love leading high-impact design initiatives and marketing strategies that drive brand growth through compelling storytelling and innovative visual communication. I’m passionate about directing multidisciplinary teams and creating UX-focused web designs that engage diverse audiences.

Outside of my day-to-day, I enjoy mentoring students as an adjunct professor of web design and exploring creative passions like blogging, cooking, singing, and travel. I’m always eager to combine my skills in design and digital marketing to make meaningful connections and scale digital learning solutions.

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Language

English
Fluent

Work Experience

Creative Director & Lead Designer at Veye Marketing / CM Marketing
January 1, 2014 - Present
Lead the full creative lifecycle—from concept to execution—for web, digital, and print campaigns across multiple industries. Direct cross-functional teams of designers, developers, and marketers to produce award-winning content. Oversee brand strategy, campaign architecture, and high-stakes design solutions that increase engagement and conversion. Manage client relationships, creative budgets, timelines, and vendor negotiations. Utilize AI tools for efficient content creation, including video, graphics, and copy. Execute multi-channel marketing campaigns across social, email, and web with measurable results. Design and build responsive websites, landing pages, and e-commerce platforms in WordPress, HTML, and CSS. Develop e-learning modules and interactive training content using Articulate, Storyline, Rise, and LMS platforms.
Adjunct Professor – Graphic Design at Georgia State University
January 1, 2022 - Present
Design and deliver curriculum in graphic design and typography for undergraduates. Mentor students in developing portfolios aligned with industry standards. Create course materials, assessments, and project-based learning experiences.
Assistant to Executive Director of Marketing | Program Assistant at Liberty University
December 31, 2022 - July 28, 2025
Supported strategic marketing initiatives across university departments. Created branded visuals, corporate communications, and promotional assets. Managed student workers and optimized departmental workflows. Assisted with event planning and budgeting; ensured brand consistency across all platforms.
Marketing Coordinator at Central Virginia Community College
December 31, 2016 - July 28, 2025
Developed integrated marketing campaigns that drove enrollment and regional awareness. Managed design and development of print and digital assets, including newsletters, websites, and course materials. Coordinated media buying and vendor partnerships to maximize campaign impact. Led instructional design projects for workforce development.
Marketing & Communications Manager at 3V Design Media / Veye Marketing
December 31, 2014 - July 28, 2025
Oversaw brand development, client marketing strategies, and creative deliverables. Directed design and production for websites, presentations, advertising, and social media. Spearheaded web development using modern technologies and CMS platforms. Provided training, content creation, SEO, and analytics reporting.
Graphic Designer & Marketing Assistant at Spirit Cruises, LLC
December 31, 2005 - July 28, 2025
Designed award-winning marketing materials across print and digital. Supported sales efforts with custom collateral, multimedia presentations, and campaign design. Maintained brand integrity across regional and national initiatives.

Education

Master of Arts at Liberty University
January 1, 2000 - December 31, 2002
Bachelor of Science at Liberty University
January 1, 1996 - December 31, 1999

Qualifications

American Marketing Association – Member
January 11, 2030 - July 28, 2025
Media Professionals Worldwide – Member
January 11, 2030 - July 28, 2025
National Association of Professional Women – Member
January 11, 2030 - July 28, 2025

Industry Experience

Computers & Electronics, Education, Government, Healthcare, Non-Profit Organization, Media & Entertainment, Travel & Hospitality, Real Estate & Construction, Software & Internet, Other, Professional Services, Consumer Goods