I’m Carl, a digital marketer with a background in social media, branding, and content strategy with hands-on experience managing multi-channel campaigns across Instagram, Facebook, LinkedIn, and TikTok. I’ve developed brand identities, content strategies, and marketing efforts that align directly with social media to drive engagement and convert audiences into leads within the sales funnel. My experience includes working as a freelance Digital Marketing Manager, where I handled end-to-end execution. I've managed content creation, paid ads and email marketing and understanding analytics to optimize performance. I’ve also led projects in both private and government sectors that strengthen my ability to manage workflows, collaborate with teams, and deliver results under pressure. I don’t just create content, I build systems that support brand growth, audience trust, and measurable business outcomes.

Carl Joshua San Juan

I’m Carl, a digital marketer with a background in social media, branding, and content strategy with hands-on experience managing multi-channel campaigns across Instagram, Facebook, LinkedIn, and TikTok. I’ve developed brand identities, content strategies, and marketing efforts that align directly with social media to drive engagement and convert audiences into leads within the sales funnel. My experience includes working as a freelance Digital Marketing Manager, where I handled end-to-end execution. I've managed content creation, paid ads and email marketing and understanding analytics to optimize performance. I’ve also led projects in both private and government sectors that strengthen my ability to manage workflows, collaborate with teams, and deliver results under pressure. I don’t just create content, I build systems that support brand growth, audience trust, and measurable business outcomes.

Available to hire

I’m Carl, a digital marketer with a background in social media, branding, and content strategy with hands-on experience managing multi-channel campaigns across Instagram, Facebook, LinkedIn, and TikTok. I’ve developed brand identities, content strategies, and marketing efforts that align directly with social media to drive engagement and convert audiences into leads within the sales funnel.

My experience includes working as a freelance Digital Marketing Manager, where I handled end-to-end execution. I’ve managed content creation, paid ads and email marketing and understanding analytics to optimize performance. I’ve also led projects in both private and government sectors that strengthen my ability to manage workflows, collaborate with teams, and deliver results under pressure.

I don’t just create content, I build systems that support brand growth, audience trust, and measurable business outcomes.

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Language

English
Fluent

Work Experience

Project Manager at SolventoPH
August 20, 2022 - February 20, 2023
Managed the development of the entire project workflow for a major bank in the Philippines, synchronizing all project reports and artifacts to ensure timely delivery of milestones. Conducted daily stand-ups with team members to achieve project execution and delivery of client deliverables.
Project Development Officer II at Philippines Statistics Authority
November 1, 2021 - June 20, 2022
Led project development and digital marketing initiatives, coordinating cross-functional teams, delivering milestones, and reporting to stakeholders within PSA.
Digital Marketing Manager at SMM
January 1, 2020 - Present
Led the development of campaigns, programs, and advocacy materials to strengthen PhilID under Republic Act No. 11055. Built a brand manual, coordinated with designers and editors, and managed content calendars, SEO-focused content, and online engagement to grow reach and engagement.

Education

Bachelor of Arts in Communication at Pamantasan ng Lungsod ng Marikina
January 1, 2018 - January 1, 2021

Qualifications

Certificate of Harvard Business Review Leadership Program
January 11, 2030 - April 26, 2026
Certificate of Digital Marketing Course
January 11, 2030 - April 1, 2023

Industry Experience

Media & Entertainment, Professional Services, Software & Internet