Available to hire
I’m a strategic and creative marketing leader with a track record of driving brand growth and customer engagement across B2B and B2C. I specialise in turning data insights into campaigns, activations, and events that resonate with audiences and build lasting brand equity.
I drive measurable ROI through digital innovation, multi-channel storytelling, and leading cross-functional teams from ideation to execution. I excel at influencing senior stakeholders and collaborating across functions to deliver ambitious projects.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Marketing & Events Consultant (Contract) at Inflexion
August 31, 2025 - September 7, 2025Consulted on digital activity across website and CRM; devised enhancements to optimise processes and delivery. Analyzed SEO activity and delivered revised strategy to gain wider reach and target specific audiences. Executed the events program covering the full suite of event types and scales end-to-end.
Marketing & Events Consultant (Contract) at Inflexion
August 31, 2025 - September 5, 2025Consulted on digital activity across website and CRM and devised key enhancements to optimise processes and delivery. Analysed SEO activity and delivered a revised strategy to gain wider reach and target specific audiences. Executed the events program covering the full suite of event types and scales end-to-end.
Marketing & Events Consultant (Contract) at Inflexion
August 1, 2025 - September 7, 2025Consulted on digital activity across website and CRM and devised key enhancements to optimise processes and delivery. Analysed SEO activity and delivered revised strategy to gain wider reach and target specific audiences. Executed the events program covering the full suite of event types and scales end-to-end.
Marketing & Events Consultant (Contract) at Inflexion
August 1, 2025 - September 7, 2025Consulted on digital activity across website and CRM and devised key enhancements to optimise processes and delivery. Analyzed SEO activity and delivered revised strategy to gain wider reach and target specific audiences. Executed the events program covering the full suite of event types and scales end-to-end.
Marketing & Events Consultant (Contract) at Inflexion
August 1, 2025 - September 7, 2025Contract marketing advisor providing end-to-end support for digital activity, website and CRM enhancements, SEO strategy refinement, and full-scope event programs. Responsibilities included optimizing processes, driving audience reach, and delivering end-to-end events across multiple formats.
Marketing & Events Consultant (Contract) at Inflexion
August 1, 2025 - September 7, 2025Consulted on digital activity across website and CRM, implementing key enhancements to optimise processes and delivery; analysed SEO activity and delivered revised strategies to broaden reach and target audiences; executed end‑to‑end events programs across a full suite of event types.
Marketing Manager EMEA at PineBridge Investments
June 30, 2025 - September 7, 2025Led strategic programme management; generated revenue through cross-selling marketing strategies and customer lifecycle funnels. Increased website traffic by 12% through strategic partnerships. Grew social engagement and key enquiries; designed Salesforce CRM infrastructure to track performance and ROI; directed paid digital across APAC, EMEA and the US; improved retention and UX.
Marketing Manager EMEA at PineBridge Investments
June 30, 2025 - September 5, 2025Generated over £1million in investment from one target in under a year through cross-selling marketing strategies and customer lifecycle funnels delivering multi-product campaigns. Increased website traffic by 12% through tactical partnership opportunities. Grew social engagement by 26% via data analysis and a new social strategy. Orchestrated increases in enquiries and event attendance through lead nurturing and targeted campaigns. Designed Salesforce CRM infrastructure for tracking performance and ROI. Implemented digital retention and UX improvements aligned with traffic growth. Directed paid digital marketing strategy across APAC, EMEA, and US. Built global go-to-market plans, crafted tailored messaging, and developed thought leadership content using varied creative formats. Produced high-attendance events, webinars, sponsored conferences, and innovative collateral. Used data-driven insights from A/B testing to enhance engagement rates and tracked marketing activities to provide a
Marketing Manager EMEA at PineBridge
June 1, 2025 - September 7, 2025Generated over £1million in investment from one target through cross-selling marketing strategies and customer lifecycle funnels, delivering multi-product campaigns. Increased website traffic by 12% through strategic partnerships. Grew social engagement by 26% and boosted enquiries by 28% with targeted funnel campaigns. Designed Salesforce CRM to track performance, spend, engagement and ROI. Directed paid digital strategy across APAC, EMEA and US to increase brand awareness. Implemented retention and UX improvements and multi-product campaigns to enhance SEO, reach, and engagement.
Marketing Manager EMEA at PineBridge Investments
June 1, 2025 - September 7, 2025Generated over £1 million in investment from one target within a year through cross-selling marketing strategies and customer lifecycle funnels, delivering multi-product campaigns to key targets. Increased website traffic by 12% via tactical partnerships to reach untapped audiences. Led Salesforce CRM to track performance, spend, engagement and ROI; designed multi-product campaigns across digital channels; improved brand awareness and target engagement.
Marketing Manager EMEA at PineBridge Investments
June 1, 2025 - September 7, 2025Led cross‑selling marketing strategies and customer lifecycle campaigns across EMEA, delivering multi-product campaigns that contributed to over £1M in new investment. Increased website traffic by 12%, boosted social engagement by 26%, and elevated event attendance and lead generation through targeted funnel campaigns. Designed the Salesforce CRM to track performance, spend, engagement and ROI, and implemented UX improvements to the customer journey to support growing traffic. Directed multi‑product campaigns across digital channels, enhancing SEO, reach, and engagement.
Marketing Manager EMEA at PineBridge
June 1, 2025 - September 7, 2025Led multi‑product marketing across EMEA; developed cross‑selling strategies and customer lifecycle campaigns, delivering over £1m in new investment; increased website traffic by 12%; grew social engagement by 26%; improved enquiries and event attendance; designed Salesforce CRM to track ROI and guide decision making; enhanced retention and UX on the subscription journey; produced global go‑to‑market plans and jurisdiction‑specific messaging; delivered thought leadership content and newsletters.
Marketing Associate - Content & Campaigns at Redwheel
September 30, 2022 - September 7, 2025Designed the marketing plan and led content and campaign strategy end-to-end. Drove engagement through email improvements and website subscription journeys; delivered rebrand and investor materials; supported PR and campaigns; aligned with sales to boost meetings.
Digital Communications Expert Volunteer at The Climate Coalition
September 30, 2022 - September 7, 2025Defined target audiences, performed data analysis to identify growth opportunities, and translated insights into optimised digital and content strategies to boost awareness and brand sentiment.
Marketing Associate - Content & Campaigns at Redwheel
September 30, 2022 - September 5, 2025Designed marketing plans and led content and campaign strategies from inception to delivery. Increased email performance by 18% through creative redesign and delivery. Boosted demand by 8% via website subscription journey improvements. Delivered company rebrand across all channels to reposition the business. Created copy for ads, emails, websites, and thought leadership content. Orchestrated impactful PR campaigns and collaborated with sales to develop investor materials increasing meeting generation. Improved customer loyalty and re-engagement with a webinar retention campaign. Mentored and trained junior team members to build a high-performing marketing team.
Digital Communications Expert Volunteer at The Climate Coalition
September 30, 2022 - September 5, 2025Conducted extensive research to define target audiences and identify untapped market segments with growth potential. Performed data analysis and performance measurement to identify strengths and weaknesses across digital activities. Translated insights into optimised digital and content strategies to boost awareness and brand sentiment.
Marketing Associate - Content & Campaigns at Redwheel
September 1, 2022 - September 7, 2025Designed the marketing plan and spearheaded the content and campaign strategy from inception to delivery. Drove an 18% increase in email performance and an 8% lift in demand through website subscription journey improvements. Led a company rebrand and produced investor materials, webinars, PR campaigns, and sales-aligned content.
Digital Communications Expert Volunteer at The Climate Coalition
September 1, 2022 - September 7, 2025Conducted target audience research, performed data analysis, and translated insights into optimised digital and content strategies to boost awareness and brand sentiment.
Marketing Associate - Content & Campaigns at Redwheel
September 1, 2022 - September 7, 2025Designed the marketing plan and led content and campaign strategy from inception to delivery. Drove email performance through strategic creative redesign and delivery; built and optimized the website subscription journey; produced thought leadership content and investor materials; supported campaigns and events.
Digital Communications Expert (Volunteer) at The Climate Coalition
September 1, 2022 - September 7, 2025Conducted audience research, data analysis, and performance measurement; translated insights into optimized digital and content strategies to boost awareness and brand sentiment.
Marketing Associate - Content & Campaigns at Redwheel
September 1, 2022 - September 7, 2025Designed and executed the marketing plan and led content and campaign strategy from concept to delivery. Achievements included an 18% uplift in email performance, an 8% increase in demand via the website subscription journey, a full company rebrand, and coordinated PR campaigns and investor materials to support sales.
Digital Communications Expert Volunteer at The Climate Coalition
September 1, 2022 - September 7, 2025Researched target audiences, performed data analysis to identify strengths/weaknesses in digital activities, and translated insights into optimised digital and content strategies to boost awareness and brand sentiment.
Marketing Associate - Content & Campaigns at Redwheel
September 1, 2022 - September 7, 2025Designed the marketing plan and led the content and campaign strategy from inception to delivery; drove an 18% improvement in email performance and an 8% increase in demand via optimized website subscription journeys; delivered a company rebrand and crafted investor materials; executed PR campaigns and collaborated with sales to generate meetings.
Digital Communications Expert Volunteer at The Climate Coalition
September 1, 2022 - September 7, 2025Conducted audience research to identify growth segments, performed data analysis to evaluate digital activities, and translated insights into optimised digital and content strategies to boost awareness and brand sentiment.
Marketing Coordinator at Coller Capital
February 28, 2021 - September 7, 2025Developed an organic social strategy, maintained Salesforce data integrity, monitored media placements, collaborated with external PR, and organized events and conferences to profile stakeholders and elevate brand visibility.
Marketing Coordinator at Coller Capital
February 28, 2021 - September 5, 2025Developed an organic social media strategy resulting in 10,000 new LinkedIn followers in one year. Maintained and cleansed Salesforce data ensuring accurate targeting and high mailability rates. Created and distributed internal communications and corporate newsletters. Promoted key media placements to enhance brand visibility. Collaborated with external PR to secure high-profile interviews. Organised events, conferences, and media roundtables to profile key stakeholders.
Marketing Coordinator at Coller Capital
February 1, 2021 - September 7, 2025Developed an organic social media strategy, adding 10,000 new LinkedIn followers in one year. Maintained Salesforce data quality for targeting, coordinated internal communications, and promoted key media placements. Worked with external PR to secure interviews and organized events and conferences.
Marketing Coordinator at Coller Capital
February 1, 2021 - September 7, 2025Developed an organic social strategy and grew LinkedIn presence; maintained Salesforce data to ensure accurate target profiles; distributed internal communications; monitored media placements; collaborated with external PR; organized events and conferences.
Marketing Coordinator at Coller Capital
February 1, 2021 - September 7, 2025Developed an organic social media strategy, growing LinkedIn followers significantly. Maintained Salesforce data quality for targeted outreach, produced internal communications and newsletters, and supported external PR to secure high-profile interviews and media placements. Organized events and conferences to profile key stakeholders and support fundraising initiatives.
Marketing Coordinator at Coller Capital
February 1, 2021 - September 7, 2025Developed an organic social media strategy, growing LinkedIn followers; maintained Salesforce data for accurate targeting; produced internal communications and monitored media placements; collaborated with external PR; organized events and media roundtables to profile stakeholders.
Assistant, Various Sectors at Real Estate, PR Consulting, Finance
April 30, 2018 - September 7, 2025Supported marketing and communications activities across multiple sectors, contributing to campaigns and events.
Assistant at Various Sectors - Real Estate, PR Consulting, Finance
April 1, 2018 - September 7, 2025Provided support across multiple sectors, contributing to marketing and administrative tasks as needed.
Assistant at Various Sectors - Real Estate, PR Consulting, Finance
April 1, 2018 - September 7, 2025Supported multiple sectors with marketing and PR tasks, gaining broad exposure to B2B and B2C campaigns.
Assistant, Various Sectors at Real Estate, PR Consulting, Finance
April 1, 2018 - September 7, 2025Support roles across real estate, PR, and finance sectors, handling brand partnerships, advertising copy, and event coordination. Built foundations for cross‑functional collaboration and stakeholder engagement.
Assistant at Various Sectors - Real Estate, PR Consulting, Finance
April 1, 2018 - September 7, 2025Provided support across real estate, PR consulting and finance sectors with administrative and marketing tasks and coordination.
Social Media Management - Retail (Freelance) at Freelance
June 30, 2014 - September 7, 2025Managed organic social media for retail clients, growing engagement and presence.
Social Media Management - Retail (Freelance) at Freelance
June 1, 2014 - September 7, 2025Managed social media for retail clients, creating content and campaigns to drive engagement.
Social Media Management - Retail (Freelance) at Freelance
June 1, 2014 - September 7, 2025Managed social media and campaigns, built audience reach, and executed content scheduling and engagement strategies.
Social Media Management - Retail (Freelance)
June 1, 2014 - September 7, 2025Managed social media for retail clients, building online presence and engagement.
Intern - Mi-Soul Radio at Mi-Soul Radio
August 31, 2013 - September 7, 2025Conducted talent interviews and produced content for radio digital platforms.
Intern - Hello! Magazine at HELLO! Magazine
August 31, 2013 - September 7, 2025Worked across brand partnerships, advertising and PR; drafted advertisement copy and reviews.
Intern at Mi-Soul Radio
August 1, 2013 - September 7, 2025Interviewed talent and produced content, social posts and website copy for radio platforms.
Intern at Hello! Magazine
August 1, 2013 - September 7, 2025Worked across brand partnerships, advertising and PR; wrote advertisement copy and product reviews.
Internship at Mi-Soul Radio
August 1, 2013 - September 7, 2025Conducted interviews, produced content, and created social posts for radio and digital platforms.
Intern at Hello! Magazine
August 1, 2013 - September 7, 2025Wrote advertisement copy, supported brand partnerships, advertising and PR tasks, and contributed to editorial and marketing materials.
Internship at Mi-Soul Radio
August 1, 2013 - September 7, 2025Conducted talent interviews and produced content, social posts and website copy for radio platforms.
Internship at Hello! Magazine
August 1, 2013 - September 7, 2025Wrote advertisement and product copy, contributed to brand partnerships and PR activities.
Education
Level 4 Certificate in Professional Marketing at Oxford College of Marketing
January 11, 2030 - September 5, 2025BA (Hons) Broadcast Journalism (BJTC Accredited) at Nottingham Trent University
January 11, 2030 - September 5, 2025Level 4 Certificate in Professional Marketing at Oxford College of Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism (BJTC Accredited) - 2.1 at Nottingham Trent University
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing at Oxford College of Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism at Nottingham Trent University
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing at Oxford College of Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism (BJTC Accredited) at Nottingham Trent University
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing at Oxford College of Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism (BJTC Accredited) at Nottingham Trent University
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing at Oxford College of Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism (BJTC Accredited) at Nottingham Trent University
January 11, 2030 - September 7, 2025Qualifications
Level 4 Certificate in Professional Marketing
January 11, 2030 - September 5, 2025Level 4 Certificate in Professional Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism (BJTC Accredited) - 2.1
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism (BJTC Accredited)
January 11, 2030 - September 7, 2025Level 4 Certificate in Professional Marketing
January 11, 2030 - September 7, 2025BA (Hons) Broadcast Journalism (BJTC Accredited)
January 11, 2030 - September 7, 2025Industry Experience
Financial Services, Non-Profit Organization, Professional Services, Media & Entertainment, Retail, Software & Internet, Other, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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