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Search Visibility Expert with 20 years’ experience driving measurable digital growth through advanced SEO, PPC, and AI-powered search strategy. Specialist in increasing organic rankings, optimising multi-million-pound paid search budgets, and integrating AI into modern search ecosystems. Proven track record of scaling high-traffic websites, improving search share of voice, and delivering sustained revenue growth across competitive markets. Combining deep technical search expertise with strategic commercial insight to maximise ROI and long-term digital visibility.…Search Visibility Expert with 20 years’ experience driving measurable digital growth through advanced SEO, PPC, and AI-powered search strategy. Specialist in increasing organic rankings, optimising multi-million-pound paid search budgets, and integrating AI into modern search ecosystems. Proven track record of scaling high-traffic websites, improving search share of voice, and delivering sustained revenue growth across competitive markets. Combining deep technical search expertise with strategic commercial insight to maximise ROI and long-term digital visibility.

Claire Hamilton

SEO Expert, Marketing Strategist, PPC Manager, +4

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Search Visibility Expert with 20 years’ experience driving measurable digital growth through advanced SEO, PPC, and AI-powered search strategy. Specialist in increasing organic rankings, optimising multi-million-pound paid search budgets, and integrating AI into modern search ecosystems. Proven track record of scaling high-traffic websites, improving search share of voice, and delivering sustained revenue growth across competitive markets. Combining deep technical search expertise with strategic commercial insight to maximise ROI and long-term digital visibility.…Search Visibility Expert with 20 years’ experience driving measurable digital growth through advanced SEO, PPC, and AI-powered search strategy. Specialist in increasing organic rankings, optimising multi-million-pound paid search budgets, and integrating AI into modern search ecosystems. Proven track record of scaling high-traffic websites, improving search share of voice, and delivering sustained revenue growth across competitive markets. Combining deep technical search expertise with strategic commercial insight to maximise ROI and long-term digital visibility.

Available to hire

Search Visibility Expert with 20 years’ experience driving measurable digital growth through advanced SEO, PPC, and AI-powered search strategy. Specialist in increasing organic rankings, optimising multi-million-pound paid search budgets, and integrating AI into modern search ecosystems.

Proven track record of scaling high-traffic websites, improving search share of voice, and delivering sustained revenue growth across competitive markets. Combining deep technical search expertise with strategic commercial insight to maximise ROI and long-term digital visibility.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Head of Marketing & Communications at Fairwayrock

February 1, 2021 - March 1, 2023

Led the performance marketing function to drive sustainable growth and enhance brand presence; oversaw PPC, SEO, and AI-enabled marketing systems; implemented data-driven strategies to improve efficiency and ROI across multiple markets.

Brand Designer / Marketing Consultant at FM by Design

September 1, 2013 - September 1, 2014

Developed and launched two new brands, FM by Design and Corporate Moves, managing all aspects from conceptualisation to market launch; led integrated branding and marketing activities.

Brand & Marketing Lead at Wired Studio Ltd / Space Solutions Ltd

September 1, 2014 - December 1, 2018

Led brand strategy projects for multinational organisations, including TUIG Group, ensuring global brand consistency; grew client base to retainers; supported Aberdeen City Council's high street rejuvenation plan.

Self-Employed / Freelance Marketing Specialist

June 1, 2013 - Present

Delivered branding, digital marketing, campaign management, and search marketing for diverse clients; built long-term client relationships and delivered measurable outcomes.

Search Visibility Expert at Self-Employed

June 1, 2013 - Present

Provided strategic search visibility and digital marketing services for multiple clients; led data-driven marketing initiatives, SEO and PPC campaigns, and the design of AI-powered marketing systems to drive ROI and growth; supported client acquisition and retention through measurable marketing results.

Search Visibility Expert at Fairwayrock.com

February 1, 2021 - March 1, 2023

Led performance marketing to drive sustainable growth and enhance brand presence across the digital landscape. Oversaw PPC, SEO, and content strategy; designed and executed advanced SEO strategies to improve organic rankings and search visibility; managed paid search campaigns and implemented AI-driven marketing systems to improve efficiency and reporting.

Director at Staysure.co.uk

December 1, 2007 - June 1, 2013

Led marketing initiatives and PPC/SEO activities, driving optimization of campaigns and growth across digital channels.

Head of Marketing & Communications at Fairwayrock.com

February 1, 2021 - March 2, 2023

Directed performance marketing, PPC, SEO, AI-driven marketing systems, and content strategy; expanded client base and ROI-driven campaigns; secured grant funding and collaborated on regional development initiatives.

Self-Employed Marketing Consultant at Self-Employed

June 1, 2013 - Present

Provided digital marketing strategy, SEO, PPC, content strategy, and AI-powered marketing solutions for diverse clients to boost visibility, traffic, and revenue.