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Digital marketing professional with 5 years of experience in Fashion & Beauty, specialized in high-end content creation, data-driven social strategies, and e-commerce growth. Proven ability to manage international partnerships, editorial calendars, and cross-channel campaigns focused on brand identity and engagement. Expert in SEO/SEM, e-commerce integration, and performance optimization (CRO and analytics). Strong background in influencer marketing, PR activations, CRM/email marketing, and trend/competitor research to improve local visibility, ROI, and sales outcomes.…Digital marketing professional with 5 years of experience in Fashion & Beauty, specialized in high-end content creation, data-driven social strategies, and e-commerce growth. Proven ability to manage international partnerships, editorial calendars, and cross-channel campaigns focused on brand identity and engagement. Expert in SEO/SEM, e-commerce integration, and performance optimization (CRO and analytics). Strong background in influencer marketing, PR activations, CRM/email marketing, and trend/competitor research to improve local visibility, ROI, and sales outcomes.

Clara De Nuccio

Social Media Manager, Content Creator, Marketing Strategist, +5

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Digital marketing professional with 5 years of experience in Fashion & Beauty, specialized in high-end content creation, data-driven social strategies, and e-commerce growth. Proven ability to manage international partnerships, editorial calendars, and cross-channel campaigns focused on brand identity and engagement. Expert in SEO/SEM, e-commerce integration, and performance optimization (CRO and analytics). Strong background in influencer marketing, PR activations, CRM/email marketing, and trend/competitor research to improve local visibility, ROI, and sales outcomes.…Digital marketing professional with 5 years of experience in Fashion & Beauty, specialized in high-end content creation, data-driven social strategies, and e-commerce growth. Proven ability to manage international partnerships, editorial calendars, and cross-channel campaigns focused on brand identity and engagement. Expert in SEO/SEM, e-commerce integration, and performance optimization (CRO and analytics). Strong background in influencer marketing, PR activations, CRM/email marketing, and trend/competitor research to improve local visibility, ROI, and sales outcomes.

Available to hire

Digital marketing professional with 5 years of experience in Fashion & Beauty, specialized in high-end content creation, data-driven social strategies, and e-commerce growth. Proven ability to manage international partnerships, editorial calendars, and cross-channel campaigns focused on brand identity and engagement.

Expert in SEO/SEM, e-commerce integration, and performance optimization (CRO and analytics). Strong background in influencer marketing, PR activations, CRM/email marketing, and trend/competitor research to improve local visibility, ROI, and sales outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

French

Advanced

Spanish; Castilian

Beginner

Work Experience

Social Media Manager at Meta Social Media Marketing / The Bunch Agency

February 1, 2026 - Present

Managed social media pages for clients, ensuring engagement and consistent content. Developed social media strategies, campaigns, and performance reports, collaborating with the creative team for client approvals. Coordinated campaign timelines, supported influencer scouting/partnerships, and monitored trends and audience insights to guide content planning.

Social Media Coordinator at L’Occitane (company name not specified)

July 1, 2022 - January 31, 2026

Planned and created content for Instagram, TikTok, and Facebook; managed the editorial calendar via Meta Business Suite and Excel. Led influencer scouting and coordinated campaigns. Managed product seeding, PR activations, and press/influencer events; coordinated partnerships with fashion and lifestyle brands. Handled CRM and email marketing with performance tracking. Conducted trend and competitor analysis using Google Trends and Meta Insights. Improved e-commerce performance through content optimization (Salesforce Commerce Cloud) and data-driven CRO strategies (AB Tasty).

Social Media Coordinator at L'Occitane

January 1, 2022 - October 31, 2025

Led Italian social media strategy; planned content calendars; coordinated influencer partnerships, PR activations, and press events; managed CRM and email marketing; improved e-commerce performance through content optimization and CRO; supported brand partnerships with fashion and lifestyle brands.

Copywriter & Social Media Specialist at Leam

December 31, 2021 - December 31, 2021

Created and scheduled editorial content for luxury e-commerce; developed social media strategies; wrote SEO-optimized product descriptions; conducted trend and competitor analysis; assisted fashion photo shoots; managed content calendar and influencer collaborations.

Copywriter & Social Media Specialist at Leam (company name not specified)

April 1, 2021 - November 30, 2021

Created and scheduled editorial content and campaigns for luxury e-commerce using Canva and CapCut. Developed and implemented Instagram/Facebook social media strategies aligned with brand tone of voice. Wrote SEO-optimized product descriptions (IT/EN) and curated SEO-driven blog/editorial content using Google SEO tools and SEM best practices. Performed trend and competitor analysis using Google Trends and Meta Insights; supported fashion photoshoots for high-end digital visual storytelling.

Copywriter & Social Media Specialist at Leam

January 1, 2021 - October 31, 2025

Created and scheduled editorial content and campaigns for luxury e-commerce using Canva and CapCut. Developed and implemented social media strategies focused on Instagram and Facebook, aligning tone of voice with brand identity. Wrote SEO-optimized product descriptions (IT/EN) and curated blog/editorial content using Google SEO tools and SEM best practices. Conducted trend and competitor analysis using Google Trends, Meta Insights to elevate content quality and timing. Assisted in fashion photoshoots, ensuring high-end visual storytelling for digital platforms.

Marketing Assistant

December 31, 2020 - December 31, 2020

Managed editorial partnerships, conducted market and trend research, and supported SEM initiatives to improve local visibility and ROI for the Italian market.

Marketing Assistant (E-commerce & Marketing) at malla ble (company name not specified)

October 1, 2019 - April 30, 2020

Managed e-commerce and marketing content tailored to the Italian market. Led editorial partnerships and contributed to SEM strategies, improving local visibility and ROI. Conducted market and trend research, producing competitive insights and reporting using Excel, Google Analytics, and Google Trends.