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Hi, I’m James Clark, a Digital Storyteller and Content Strategist based in Tempe, AZ. Over the past decade, I’ve built and led social media programs for multiple brands, transforming platforms into revenue-generating assets while growing audiences across a multi-brand ecosystem. I’ve collaborated with executive leadership to align content with market trends and business goals, delivering measurable results for 16 outdoor brands and beyond. I’m a data-driven, collaborative leader who thrives on innovation and scalable storytelling. I love turning audience insights into creative narratives that resonate across Facebook, Instagram, X, YouTube, TikTok, and Threads, driving engagement, monetization, and brand visibility at scale.…Hi, I’m James Clark, a Digital Storyteller and Content Strategist based in Tempe, AZ. Over the past decade, I’ve built and led social media programs for multiple brands, transforming platforms into revenue-generating assets while growing audiences across a multi-brand ecosystem. I’ve collaborated with executive leadership to align content with market trends and business goals, delivering measurable results for 16 outdoor brands and beyond. I’m a data-driven, collaborative leader who thrives on innovation and scalable storytelling. I love turning audience insights into creative narratives that resonate across Facebook, Instagram, X, YouTube, TikTok, and Threads, driving engagement, monetization, and brand visibility at scale.

James Clark

Social Media Freelancer, Social Media Manager, Content Strategist, +2

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Hi, I’m James Clark, a Digital Storyteller and Content Strategist based in Tempe, AZ. Over the past decade, I’ve built and led social media programs for multiple brands, transforming platforms into revenue-generating assets while growing audiences across a multi-brand ecosystem. I’ve collaborated with executive leadership to align content with market trends and business goals, delivering measurable results for 16 outdoor brands and beyond. I’m a data-driven, collaborative leader who thrives on innovation and scalable storytelling. I love turning audience insights into creative narratives that resonate across Facebook, Instagram, X, YouTube, TikTok, and Threads, driving engagement, monetization, and brand visibility at scale.…Hi, I’m James Clark, a Digital Storyteller and Content Strategist based in Tempe, AZ. Over the past decade, I’ve built and led social media programs for multiple brands, transforming platforms into revenue-generating assets while growing audiences across a multi-brand ecosystem. I’ve collaborated with executive leadership to align content with market trends and business goals, delivering measurable results for 16 outdoor brands and beyond. I’m a data-driven, collaborative leader who thrives on innovation and scalable storytelling. I love turning audience insights into creative narratives that resonate across Facebook, Instagram, X, YouTube, TikTok, and Threads, driving engagement, monetization, and brand visibility at scale.

Available to hire

Hi, I’m James Clark, a Digital Storyteller and Content Strategist based in Tempe, AZ. Over the past decade, I’ve built and led social media programs for multiple brands, transforming platforms into revenue-generating assets while growing audiences across a multi-brand ecosystem. I’ve collaborated with executive leadership to align content with market trends and business goals, delivering measurable results for 16 outdoor brands and beyond.

I’m a data-driven, collaborative leader who thrives on innovation and scalable storytelling. I love turning audience insights into creative narratives that resonate across Facebook, Instagram, X, YouTube, TikTok, and Threads, driving engagement, monetization, and brand visibility at scale.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Director, Social Media at Outdoor Sportsman Group

January 1, 2022 - Present

Led social media strategy for 16 top-performing outdoor brands, building a revenue-focused, multi-brand social ecosystem. Oversaw a high-impact team and partnered with executives to align content with market trends and business goals. Achieved 80M+ monthly reach, launched a monetization initiative driving a 10% increase in social revenue, and grew a 9.4M+ engaged follower network through organic and targeted content.

Director, Social Media at U.S. LawShield

January 1, 2021 - January 1, 2022

Directed a 10-member social team to accelerate growth and brand authority. Implemented data-driven processes, launched a YouTube series that generated 2M views and 15K new followers in one month, and delivered campaign targeting that raised conversions by 17% while Instagram grew 3%. Worked closely with C-suite to ensure consistent brand voice across platforms.

Vice President, Marketing & Public Relations at Mesa Encore Theatre

January 1, 2016 - January 1, 2021

Spearheaded brand and PR for 50+ live productions across three venues, driving $19M+ in annual ticket sales. Grew web traffic 120% with integrated social and content marketing, and expanded partnerships and sponsorships to elevate community visibility for the arts.

Lead Specialist, Recovery & Public Relations at LifeNet Health

January 1, 2013 - January 1, 2016

Led public relations for donor outreach, strengthening hospital partnerships and optimizing scheduling for better service delivery. Earned CTBS certification and implemented outreach programs to build public trust, while improving team performance and compliance.