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I’m a creative marketing and design professional with 16+ years of experience helping mission-driven and healthcare brands tell their stories through impactful visuals and cohesive brand strategy. I specialize in transforming complex ideas into engaging designs whether that’s for digital campaigns, social media, print collateral, or event branding. Clients value my balance of strategy and creativity: I don’t just make things look good, I make sure they work. From concept to execution, I bring a collaborative approach, strong attention to detail, and a passion for crafting designs that connect emotionally and drive results. Specialties: graphic design, brand identity, social media content, marketing collateral, event materials, storytelling through design Tools: Adobe Creative Suite, Canva, Google Suite, HubSpot, Constant Contact, and more…I’m a creative marketing and design professional with 16+ years of experience helping mission-driven and healthcare brands tell their stories through impactful visuals and cohesive brand strategy. I specialize in transforming complex ideas into engaging designs whether that’s for digital campaigns, social media, print collateral, or event branding. Clients value my balance of strategy and creativity: I don’t just make things look good, I make sure they work. From concept to execution, I bring a collaborative approach, strong attention to detail, and a passion for crafting designs that connect emotionally and drive results. Specialties: graphic design, brand identity, social media content, marketing collateral, event materials, storytelling through design Tools: Adobe Creative Suite, Canva, Google Suite, HubSpot, Constant Contact, and more

Rachel Clark

Brand Strategist, Marketing Strategist, Content Strategist, +7

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I’m a creative marketing and design professional with 16+ years of experience helping mission-driven and healthcare brands tell their stories through impactful visuals and cohesive brand strategy. I specialize in transforming complex ideas into engaging designs whether that’s for digital campaigns, social media, print collateral, or event branding. Clients value my balance of strategy and creativity: I don’t just make things look good, I make sure they work. From concept to execution, I bring a collaborative approach, strong attention to detail, and a passion for crafting designs that connect emotionally and drive results. Specialties: graphic design, brand identity, social media content, marketing collateral, event materials, storytelling through design Tools: Adobe Creative Suite, Canva, Google Suite, HubSpot, Constant Contact, and more…I’m a creative marketing and design professional with 16+ years of experience helping mission-driven and healthcare brands tell their stories through impactful visuals and cohesive brand strategy. I specialize in transforming complex ideas into engaging designs whether that’s for digital campaigns, social media, print collateral, or event branding. Clients value my balance of strategy and creativity: I don’t just make things look good, I make sure they work. From concept to execution, I bring a collaborative approach, strong attention to detail, and a passion for crafting designs that connect emotionally and drive results. Specialties: graphic design, brand identity, social media content, marketing collateral, event materials, storytelling through design Tools: Adobe Creative Suite, Canva, Google Suite, HubSpot, Constant Contact, and more

Available to hire

I’m a creative marketing and design professional with 16+ years of experience helping mission-driven and healthcare brands tell their stories through impactful visuals and cohesive brand strategy. I specialize in transforming complex ideas into engaging designs whether that’s for digital campaigns, social media, print collateral, or event branding.

Clients value my balance of strategy and creativity: I don’t just make things look good, I make sure they work. From concept to execution, I bring a collaborative approach, strong attention to detail, and a passion for crafting designs that connect emotionally and drive results.

Specialties: graphic design, brand identity, social media content, marketing collateral, event materials, storytelling through design
Tools: Adobe Creative Suite, Canva, Google Suite, HubSpot, Constant Contact, and more

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Director, People Operations and Finance at Latitude Therapy Solutions

May 1, 2025 - Present

Designed and executed integrated marketing strategies that elevated Latitude's health care brand, supported recruitment and retention, and drove client engagement. Developed content for email campaigns, newsletters, presentations, and social media that communicate complex health care concepts in clear, compelling ways. Partnered with analytics and finance teams to turn data into storytelling, creating dashboards and collateral that demonstrated business impact to stakeholders. Directed event and conference participation, from vendor research and logistics to collateral creation and on-site execution, strengthening professional and community presence. Maintained brand consistency across digital, print, and internal platforms, ensuring alignment with organizational objectives and health care industry standards.

Director, People Operations and Finance (with Oversight of Marketing Strategy and Execution) at Ascend Behavior Partners

May 1, 2025 - September 11, 2025

Directed brand and marketing strategy across digital, print, and social channels, increasing visibility and client engagement. Produced and managed content aligned with brand identity, ensuring consistency in messaging and visuals. Partnered with senior leaders to analyze marketing ROI and optimize campaigns for growth and retention. Coordinated participation in conferences and events, overseeing end-to-end logistics and development of collateral and presentations. Acted as brand steward, integrating marketing with finance and people operations for a unified organizational strategy.

Director, Finance and Business Services at MedPoint, LLC

October 1, 2021 - September 11, 2025

Oversaw redesign of website and marketing assets to improve brand visibility and lead generation in the health care space. Streamlined CRM and integrated data across teams to enhance marketing performance tracking. Managed event planning and internal campaigns to boost employee engagement and brand presence. Collaborated with cross-functional teams and external vendors to align business priorities with marketing strategy.

Marketing Coordinator at JHM Hotels

May 1, 2013 - September 11, 2025

Produced marketing materials and campaigns that enhanced brand consistency across multiple hotel properties. Reported ROI metrics to guide leadership decisions and optimize future campaigns. Collaborated with managers to align marketing with brand standards and business goals.

Marketing Coordinator at Home Builders Association of Greenville

March 1, 2014 - September 11, 2025

Created marketing collateral and managed website transition to improve engagement and user experience. Planned and promoted events, increasing participation and member engagement. Strengthened industry visibility.

Administrative Coordinator at Susan G. Komen

May 1, 2009 - July 1, 2012

Managed event marketing, logistics, and volunteer coordination for high-profile fundraising campaigns. Created branded collateral and communications materials that boosted donor and community engagement. Secured sponsorships and managed outreach campaigns to increase participation and fundraising revenue.