Curran Larssan
I’m a senior media strategist who develops and executes integrated audio campaigns across 300+ podcasts and music streaming platforms for U.S. and international markets.
About
I’m a senior media strategist who develops and executes integrated audio campaigns across 300+ podcasts and music streaming platforms for U.S. and international markets. I combine audience insights, market trends, and client goals to build brand affinity and drive measurable ROI, from research and evaluation to final delivery.
I’m known for taking ownership end-to-end—negotiating media terms, coordinating campaign logistics, and translating complex performance data into clear, client-facing recommendations. Alongside analytics and strategy, I also support creative development (copy, audio/video production, editing, and visual banner design) and lead team onboarding and cross-stakeholder communication to keep launches on time and results strong.
- 5 years' experience
- Joined October 2026
Industry experience
- Media & Entertainment
- Professional Services
Work experience
Develop and execute integrated media strategies across 300+ podcasts and music streaming platforms in U.S. and international markets using audience data, market trends, and client goals. Research and evaluate hundreds of podcasts, streaming platforms, audience insights, and influencer profiles to identify high-value promotional opportunities and inform strategic campaign recommendations. Negotiate media rates, partnerships, and campaign terms with networks and podcast hosts to maximize yield and deliver added value, and manage campaigns from start to finish by coordinating delivery of scripts, spots, contracts, and impressions while proactively tracking progress through launch and completion. Analyze campaign performance using attribution and audience intelligence tools (including Arts AI, Podscribe, and Podchaser) to identify optimization opportunities and translate complex datasets into client-facing performance exhibits and recommendations. Support creative development across copywr
Education
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