Carlos Gerner

• Build and execute a multi-channel content strategy for Facebook, Instagram, and TikTok backed by a structured production workflow. • Manage a creative team including a designer, copywriter, and video editor to consistently produce high-impact social media content. • Achieved a 20% increase in engagement and followers through data-driven content strategy, community management, and giveaways. • Boosted brand awareness through conversion giveaways, community events, and strategic management of influencer and partner relationships. • Collaborated on the Big A## Wall campaign at SXSW, managing the social media presence and live content execution. • Work directly with the Media Buyer and Marketing Director to align organic content with paid growth goals and product launches.

• Led, managed, communicated, and prepared detailed, comprehensive briefs for a 10-person post-production editing team. • Collaborated with high-profile podcast clients (including Se Regalan Dudas, En la Cartera de, and Dimes y Billetes Podcast), accurately translating their creative visions into finished products that exceeded expectations. • Implemented quality control measures to ensure consistent, timely delivery of high-quality audio-visual work across all projects. • Monitored studio production and technical setup; operated cameras, lighting rigs, microphones, and audio consoles during sessions for podcasts, livestreams, and social media content.

• Developed over 500 video concepts for social media, resulting in engaging and visually appealing content. • Enhanced video quality by applying advanced editing techniques and software tools. • Receive creative direction and feedback from multiple clients at once. • Worked closely with multiple clients to capture their vision, resulting in high levels of satisfaction and repeat business. • Utilize digital camera formats, frame rates, codecs, file-based workflows, and creation of MORGTS. • Contribute to researching and organizing internal and external cloud-based media assets.