Cody Rimmer
Digital Marketing & Growth Specialist with experience building brands and customer acquisition strategies across SaaS, automotive and consumer markets.
About
Digital Marketing & Growth Specialist with experience building brands and customer acquisition strategies across SaaS, automotive and consumer markets. Co-founded a SaaS booking and payment platform and drive go-to-market execution through positioning, pricing, outreach and consultative sales conversations.
Experienced in social media and content strategy, having built communities exceeding 1.5M followers and delivered strong engagement and organic reach. Lead influencer partnerships, paid social campaigns and performance analysis to convert audiences into customers and support sustained growth.
- 5 years' experience
- Joined July 2026
Industry experience
- Software & Internet
- Media & Entertainment
- Professional Services
- Consumer Goods
- Transportation & Logistics
More experts in Manchester, United Kingdom
Work experience· 4 roles
Co-founded and developed a SaaS booking and payment platform for service-based businesses to manage appointments and payments. Conducted market research and customer discovery to validate product direction. Built product positioning, pricing strategy and go-to-market execution. Carried out thousands of outbound prospecting activities via email, messaging and direct conversations, converting prospects through consultative sales conversations and handling customer onboarding.
Develop and execute digital marketing activity across automotive brands (Kia, MG, Changan, Mazda, Honda). Own end-to-end content creation from concept through filming, editing and publishing. Produce content that drives strong audience engagement and high view performance. Manage organic and paid social campaigns using Meta Ads Manager, and oversee performance insights to optimise future campaign and content direction.
Managed influencer campaigns, creator partnerships and campaign execution. Led approximately 30–50 influencer campaigns, including negotiating deliverables, timelines and commercial agreements. Analysed campaign performance and audience engagement to inform improvements and selection of creators/strategies for future partnerships.
Education
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