I’m Cody TheCreative, a multidisciplinary creative specializing in brand identity, visual storytelling, and concept development across digital, video, and physical media. I build brands from the ground up—shaping cohesive visual systems, developing product narratives, and translating big ideas into clear, consistent creative direction across web, print, and environmental touchpoints. My background blends strategic brand thinking with hands-on execution, including website design and front-end visual implementation, social and investor-facing materials, and documentary-style video production (from filming and editing to promo content for fundraising and grants). I also maintain a parallel practice as an international fine artist, creating experimental mixed-media works and commissioned collections while bringing that same originality and craft to every project I lead.…

Cody TheCreative

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I’m Cody TheCreative, a multidisciplinary creative specializing in brand identity, visual storytelling, and concept development across digital, video, and physical media. I build brands from the ground up—shaping cohesive visual systems, developing product narratives, and translating big ideas into clear, consistent creative direction across web, print, and environmental touchpoints. My background blends strategic brand thinking with hands-on execution, including website design and front-end visual implementation, social and investor-facing materials, and documentary-style video production (from filming and editing to promo content for fundraising and grants). I also maintain a parallel practice as an international fine artist, creating experimental mixed-media works and commissioned collections while bringing that same originality and craft to every project I lead.…

Available to hire

I’m Cody TheCreative, a multidisciplinary creative specializing in brand identity, visual storytelling, and concept development across digital, video, and physical media. I build brands from the ground up—shaping cohesive visual systems, developing product narratives, and translating big ideas into clear, consistent creative direction across web, print, and environmental touchpoints.

My background blends strategic brand thinking with hands-on execution, including website design and front-end visual implementation, social and investor-facing materials, and documentary-style video production (from filming and editing to promo content for fundraising and grants). I also maintain a parallel practice as an international fine artist, creating experimental mixed-media works and commissioned collections while bringing that same originality and craft to every project I lead.

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Language

English
Fluent

Work Experience

Co-Founder & Chief Brand Officer at Pinoy Boi LLC
January 1, 2025 - Present
Developed brand identity, packaging design, and product storytelling. Directed visual strategy across retail, digital, and investor-facing materials, coordinating with R&D, manufacturing partners, and supply chain during early product development. Also developed brand voice and social media content strategy and built investor materials and financial outlines alongside co-founders.
Brand & Web Designer at 1630 Music Publishing Services, Inc
January 1, 2025 - January 1, 2026
Designed and implemented front-end website experience • Developed visual identity elements and brand presentation system • Translated music industry positioning into a clear digital brand experience
Brand Manager at Music Under Management (MuM), Inc
January 1, 2025 - Present
Lead brand development and creative direction across digital and physical brand touchpoints • Develop and maintain visual identity across web, marketing, and brand collateral • Lead website design and front-end visual implementation • Establish brand language and creative direction for company communications and content
Freelance Environmental Designer
January 1, 2020 - Present
Translated visual identity systems into physical environments, developing branded installations, murals, and spatial design concepts.
Director of Brand Marketing at Unstrained, Inc.
January 1, 2019 - January 1, 2020
Led branding and marketing direction for a wellness startup prior to COVID-related shutdown • Directed corporate identity and visual brand system • Oversaw packaging design and marketing materials • Managed creative agency relationships and design execution
Freelance Video Producer & Editor
January 1, 2015 - Present
Filmed interview and narrative footage and edited video content for storytelling, marketing, and fundraising use across multiple regions.
Co-Director / Co-Producer / Co-Writer / Cameraman at Why Philly Documentary
January 1, 2015 - January 1, 2020
Produced and filmed documentary interviews and promotional content, shooting interviews and documentary b-roll. Built relationships with subjects, secured filming locations, and edited video content used for fundraising and grant applications.
Freelance Designer (Branding / UI)
January 1, 2014 - Present
Conceptualized and executed brand systems, logos, packaging, and marketing materials for clients across multiple industries. Produced digital assets, marketing collateral, and product packaging; also created UI concepts and visual design for digital products.
Fine Artist at Working Internationally
January 1, 2013 - Present
Created landscapes, portraits, conceptual works, and mixed-media pieces using paint, pastels, charcoal, and unconventional surfaces. Known for experimental canvases including pennies and wearable art, producing commissioned artwork and independent collections that have been exhibited and collected internationally.

Education

Creative Writing at SUNY Purchase College
January 1, 2014 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Consumer Goods
    Hand-painted Wedding Invite
    The background was hand-painted and the text was added digitally to ensure crisp, legible writing at all font sizes. artist illustrator designer graphicdesigner painter…
    Wedding Invitation

    A bespoke, hand-painted wedding invitation that was ultimately turned into printable invites that the client sent out to all of their guests.