Graphic & Content Designer with 15 years of design experience across brand, digital and print. Recently completed the two-year Digital Content Designer program at Medieinstitutet, with recent hands-on experience from OTW and JumpYard. I create brand identities, campaign material, social media content, presentations and print/digital layouts, with a particular focus on typography, visual hierarchy and clear communication. I work confidently in Adobe Photoshop, Illustrator and InDesign, with additional experience in After Effects, Figma and digital content production. I’m available for freelance projects ranging from individual design assets to ongoing brand and campaign support.…

Sonja Hyllander Naess

VerifiedPro

Graphic & Content Designer with 15 years of design experience across brand, digital and print. Recently completed the two-year Digital Content Designer program at Medieinstitutet, with recent hands-on experience from OTW and JumpYard. I create brand identities, campaign material, social media content, presentations and print/digital layouts, with a particular focus on typography, visual hierarchy and clear communication. I work confidently in Adobe Photoshop, Illustrator and InDesign, with additional experience in After Effects, Figma and digital content production. I’m available for freelance projects ranging from individual design assets to ongoing brand and campaign support.…

Available to hire

Graphic & Content Designer with 15 years of design experience across brand, digital and print. Recently completed the two-year Digital Content Designer program at Medieinstitutet, with recent hands-on experience from OTW and JumpYard.

I create brand identities, campaign material, social media content, presentations and print/digital layouts, with a particular focus on typography, visual hierarchy and clear communication. I work confidently in Adobe Photoshop, Illustrator and InDesign, with additional experience in After Effects, Figma and digital content production.

I’m available for freelance projects ranging from individual design assets to ongoing brand and campaign support.

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Skills

Experience Level

Adobe InDesign
Expert
Adobe Photoshop
Expert
Branding
Expert
Brand Identity
Expert
Illustration
Expert
Adobe Illustrator
Expert
Logo
Intermediate
Presentation Design
Intermediate
Adobe After Effects
Intermediate
UI
Intermediate
Framer
Intermediate
Copywriting
Intermediate
Figma
Intermediate
Product Design
Intermediate
Data Visualization
Intermediate
Photo
Beginner
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Language

English
Fluent
Swedish
Fluent

Work Experience

Design Intern (LIA) at OTW
January 12, 2026 - April 17, 2026
Campaigns, static and animated digital ads, HTML5 banners, social media content, brochures and print materials. Worked with video subtitling and motion graphics in After Effects, as well as templates, format adaptations and brand execution across multiple channels
Design Intern (LIA) at JumpYard
March 31, 2025 - June 20, 2025
JumpYard is one of Europe’s largest trampoline and activity park companies, offering trampolines, climbing, ninja courses and other physical activities for children and families. Created campaign material, social media assets and digital ads. Worked with copy, brand guidelines, visual direction and adaptations across different formats and channels.
Preschool Assistant at Vaxholm Preschool
February 8, 2021 - June 11, 2024
Worked in a preschool environment with children, supporting daily activities, planning and teamwork in a fast-paced setting
Independent Graphic Designer at Self-employed
August 16, 2015 - January 12, 2020
Worked on independent design projects within graphic design, visual identity, layout and fashion, including a clothing collection concept and cookbook design.
Graphic Designer / Art Director at Fazer
February 6, 2005 - April 22, 2015
Fazer is an international Nordic food company with businesses in bakery, confectionery and food services. Created brand and campaign materials for Fazer’s lunch restaurants, conference venues, corporate communications, Fazer Bakery and Fazer Confectionery. Work included campaigns, brochures, advertising, direct mail, packaging, restaurant and in-store materials, signage, banners, exhibition and trade show materials, façade graphics, image retouching and photography coordination. During part of my time at Fazer, I also took on production lead responsibilities, including production planning and coordination
Graphic Designer at Markus Advertising
August 13, 2000 - January 31, 2005
Markus Advertising is a Swedish advertising agency working with marketing communication and creative production. As a Graphic Designer, I worked with a range of clients, creating brochures, annual reports, advertisements, direct mail and campaign materials, with a focus on graphic design, layout, typography and print production.
Print Production / Graphic Production at Intellecta/Graforama
July 14, 1994 - July 22, 1998
Graforama was a Stockholm-based printing and graphic production company, later part of Intellecta’s Pre Publish & Print group. Worked with print production and post-production, including finishing and handling of printed materials, gaining hands-on experience of the complete print production process.

Education

Digital Content Designer at Medieinstitutet
August 15, 2024 - April 17, 2026
Two-year Higher Vocational Education (YH) program, 80 weeks full-time.
3D CAD and Visualization at BMV Studio
January 10, 2007 - January 31, 2007
Course in Vectorworks 3D CAD, 3D modelling and visualization
Typography at Berghs School of Communication
November 2, 2003 - November 28, 2003
Intensive course in Typography
Graphic Technology and Communication at Grafiska Institutet, Stockholm University
August 16, 1998 - June 13, 2000
Two-year program in Graphic Design and Project Management within Marketing and Advertising Communication
Illustration and Graphic Design at Folkuniversitetet
August 17, 1997 - May 12, 1998
One-year course in Illustration and Graphic Design
Graphic Project Management at Stockholm University
January 17, 1996 - January 13, 1997
One-year evening course in Advertising and Sales

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Consumer Goods, Manufacturing
    Maggies skafferi – Cookbook Design
    Cookbook design created for print and EPUB. The client provided the recipes, written content and photography, while I developed the graphic design, cover and page layouts, typography, illustration concept and supporting editorial copy. The result is a warm and playful visual identity carried consistently throughout the book, combining photography, recipes and illustrated details.…
    GRAPHIC DESIGN – DIGITAL & PRINT
    View full portfolio
A selection of digital and print design projects, including branding, campaigns, layout and visual communication. Digital Content Designer with over 10 years of experience from in-house and agency environments, with a strong background in print, typography and visual communication. graphicdesigner…
    TYPESCAPES – TYPOGRAPHIC EXHIBITION IDENTITY
    This was a conceptual school project where I developed the visual identity and communication material for a typographic poster exhibition at Medieinstitutet. The project explores typography, hierarchy and composition through a monochrome visual system. I created the exhibition poster, editorial/information material and responsive mobile adaptations, using typography itself as the main visual expression. I also developed an interactive exhibition concept where visitors could vote for their favourite typeface and contribute their own suggestions. graphicdesigner branding graphicdesigner…
    ATP Atelier – The Silver Lining
    This was a conceptual school project where I developed a fictional campaign for ATP Atelier, exploring how the brand’s iconic Montalcino bag could be presented to a younger audience while staying true to its Smart Luxury identity. I developed the campaign concept “The Silver Lining”, including art direction, copywriting, typography, layout, social media concepts and a responsive digital landing page. All campaign visuals were AI-generated and then further refined in Photoshop through retouching, styling and composition work. The overall campaign concept, visual direction and design were developed by me. branding…
    JumpYard — Visual Communication
    During my internship at JumpYard, a Scandinavian indoor activity park brand, I worked with brand communication, campaign design, social media, motion graphics and digital screen content. I contributed to the visual development of Jumpy’s Lekland, a new play concept for younger children. My work included selecting a new headline typeface, developing parts of the brand style guide, creating the tagline “Små äventyr från JumpYard” (“Small adventures from JumpYard”), designing a Jumpy favicon, and creating visual applications across digital and print formats. For JumpYard’s main brand communication, I created social media assets, presentations, animations, newsletter visuals and graphics for large LED screens. I also adapted campaign materials for different formats, platforms and markets while maintaining a consistent visual identity. I contributed copy ideas during campaign development as well. One of my suggestions, “No Stress, No Mess, Just Party,” was selected and used in a final JumpYard campaign. Tools: Figma, Adobe InDesign, Adobe Illustrator, Adobe After Effects, Adobe Photoshop, Canva…

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