I'm Caroline Renzelman, a versatile graphic designer and creative director with 10+ years of experience partnering with world-class brands to craft cohesive visuals across print and digital. I specialize in brand identity, illustration, and cross-channel content that delivers a seamless experience from print campaigns to web experiences. From leading rebrands and building brand guidelines to growing social followings and creating production-ready assets, I thrive in fast-paced environments and love turning complex concepts into clear, engaging designs. I'm always exploring new tools and workflows to streamline production and elevate storytelling.

Caroline Renzelman

I'm Caroline Renzelman, a versatile graphic designer and creative director with 10+ years of experience partnering with world-class brands to craft cohesive visuals across print and digital. I specialize in brand identity, illustration, and cross-channel content that delivers a seamless experience from print campaigns to web experiences. From leading rebrands and building brand guidelines to growing social followings and creating production-ready assets, I thrive in fast-paced environments and love turning complex concepts into clear, engaging designs. I'm always exploring new tools and workflows to streamline production and elevate storytelling.

Available to hire

I’m Caroline Renzelman, a versatile graphic designer and creative director with 10+ years of experience partnering with world-class brands to craft cohesive visuals across print and digital. I specialize in brand identity, illustration, and cross-channel content that delivers a seamless experience from print campaigns to web experiences.

From leading rebrands and building brand guidelines to growing social followings and creating production-ready assets, I thrive in fast-paced environments and love turning complex concepts into clear, engaging designs. I’m always exploring new tools and workflows to streamline production and elevate storytelling.

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Language

English
Fluent

Work Experience

Graphic Designer + Creative Director at Remake
October 1, 2022 - December 1, 2024
Oversaw all organizational design needs across print and digital marketing, presentations, events, social media, fundraising, web design, and campaigns. Initiated and executed a full rebrand with brand guidelines; templated repeat assets in Canva, Google Slides, Keynote, and Docs; contributed to copywriting; grew social media following to over 290k.
Graphic Designer at Disney Production
March 1, 2020 - September 1, 2022
Updated Disney.com daily with a small team; formatted and created digital assets per web format best practices; supported high-output needs during the pandemic; received formal training in digital accessibility; assisted in branding/identity and illustration for ESPN Fantasy, Marvel, Nat Geo, and others.
Contract Designer at Wieden+Kennedy
June 1, 2019 - August 1, 2019
Supported advertising campaigns and pitches from strategy to production; conducted market research and brand auditing, compiling strategy-reference guides detailing activations, branding, packaging, collateral, and ad campaigns of client competitors; worked with clients such as Facebook, Airbnb, Nike, Magic Leap, Trolli, KFC, and Converse.
Contract Designer at Media Arts Lab (Apple)
January 1, 2019 - May 1, 2019
Assisted with ad campaigns, brand guidelines, and presentation design for Apple TV+; designed client-facing reports for analytics; supported Apple.
Contract Designer/Illustrator at Live Nation & Warner Music Group
October 1, 2017 - March 1, 2020
Designed illustrations for artist merchandise based on mood boards; delivered production-ready files and mock-ups; clients included Odd Future, Cher, Demi Lovato, Shakira, Beck, Miley Cyrus, Cardi B, Meek Mill, Wallows, and Jimmy Buffett.
Contract Designer at Day One Agency
June 1, 2017 - January 1, 2018
Collaborated with designers and strategists on client social media campaigns; participated in strategy and copywriting sessions; designed pitches, mock-ups, and Instagram posts; created animated GIF stickers, holiday assets, and website assets; clients included Chipotle, Foot Locker, and Disney.
Sr. Graphic Designer, Print Team at Urban Outfitters
July 1, 2016 - March 1, 2017
Designed print assets for events, sale advertising, in-store signage, packaging, vendor production specs, store way-finding, apparel graphics, and seasonal campaigns; produced final assets for social media, web, and app daily; led the 'UO Community Cares' initiative to raise funds for social justice orgs and created the PRIDE merch capsule benefiting GLESEN.

Education

BFA Graphic Design at CalArts
January 1, 2012 - January 1, 2016
Continuing Education Courses at Pasadena City College Continuing Education
January 1, 2021 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Other