I am a Design Director based in Sarasota with over twenty years of experience in branding, website design, and broadcast animation. I am especially passionate about creating and redesigning logos, and I have helped launch dozens of private and nonprofit brands and startups. For the past 22 years, I have helped clients improve their businesses and attract new customers by providing high-quality, unique, engaging and modern graphic design across brand identity, packaging, print collateral, and digital campaigns.

Claudia Renzi

I am a Design Director based in Sarasota with over twenty years of experience in branding, website design, and broadcast animation. I am especially passionate about creating and redesigning logos, and I have helped launch dozens of private and nonprofit brands and startups. For the past 22 years, I have helped clients improve their businesses and attract new customers by providing high-quality, unique, engaging and modern graphic design across brand identity, packaging, print collateral, and digital campaigns.

Available to hire

I am a Design Director based in Sarasota with over twenty years of experience in branding, website design, and broadcast animation. I am especially passionate about creating and redesigning logos, and I have helped launch dozens of private and nonprofit brands and startups.

For the past 22 years, I have helped clients improve their businesses and attract new customers by providing high-quality, unique, engaging and modern graphic design across brand identity, packaging, print collateral, and digital campaigns.

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Language

English
Fluent
Spanish; Castilian
Fluent
Italian
Intermediate

Work Experience

Art Director / Digital Advertising at CNN en Español
January 1, 1996 - January 1, 2000
Lead a team of designers and production artists when creating and concepting paid digital banners and animations for in-store signage and social media advertising (all platforms).
Senior Graphic Designer at VSA Partners
January 1, 2000 - January 1, 2001
Design and concept brand materials.
Senior Graphic Designer at Norman Inc.
January 1, 2001 - January 1, 2004
Design and concept brand materials.
Senior Graphic Designer at Simple Truth (SGDP)
January 1, 2002 - January 1, 2024
Brand design and print/digital advertising materials.
Senior Graphic Designer at Crate and Barrel
January 1, 2009 - January 1, 2011
Direct collaboration with Marketing Team and Photo Studio on Crate and Barrel brands; responsibilities included concepting and producing brand materials.
Art Director / Branding at Crate and Barrel
January 1, 2011 - January 1, 2018
Design and concept printed and digital brand materials (Direct mail, in-store signage, packaging, brochures, logos, newsletters and more).
Art Director / Digital Advertising at Crate and Barrel
January 1, 2018 - January 1, 2020
Lead a team of designers and production artists when creating and concepting paid digital banners and animations for in-store signage and social media advertising (all platforms).
Founder / Owner at Renzi Studio LLC
January 1, 2024 - Present
Leading brand identity, design services, and creative direction for private and nonprofit clients.

Education

Certificate in Graphic Design and Illustration at Portfolio Center, Atlanta
January 1, 1996 - January 1, 2000
Bachelor’s degree in Business Administration/Marketing at Georgia State University, Atlanta
January 1, 1990 - January 1, 1994

Qualifications

Certificate in Graphic Design and Illustration
January 1, 1996 - January 1, 2000

Industry Experience

Retail, Professional Services, Media & Entertainment, Non-Profit Organization, Other, Consumer Goods, Healthcare, Computers & Electronics, Real Estate & Construction, Travel & Hospitality, Wholesale & Distribution