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I combine seriousness with creativity to bring ideas to life in a calm and professional way. I’ve spent over a decade as an art director, turning bold concepts into compelling visuals for top brands. I love exploring new approaches, quickly adapting to briefs, and adding a touch of magic to every project to help brands stand out.…

Cristina Choleva

Art Director, Graphic Designer, Designer, +3

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I combine seriousness with creativity to bring ideas to life in a calm and professional way. I’ve spent over a decade as an art director, turning bold concepts into compelling visuals for top brands. I love exploring new approaches, quickly adapting to briefs, and adding a touch of magic to every project to help brands stand out.…

Available to hire

I combine seriousness with creativity to bring ideas to life in a calm and professional way. I’ve spent over a decade as an art director, turning bold concepts into compelling visuals for top brands.

I love exploring new approaches, quickly adapting to briefs, and adding a touch of magic to every project to help brands stand out.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Editorial Illustration

Intermediate

Product Design

Intermediate

Video Advert

Intermediate

Language

English

Advanced

Spanish; Castilian

Intermediate

French

Intermediate

Work Experience

Senior Art Director at Saatchi & Saatchi

January 1, 2020 - January 1, 2024

Led creative direction and concept development for major campaigns, partnering with cross-disciplinary teams to deliver high-impact branding and digital activations for clients including Mercedes, Unibet, Provident, IQOS, Magnum, and Dăruiește Viață. Drove visual storytelling, art direction, and design systems across multi-channel executions, ensuring brand consistency and measurable results.

Art Director at Kubis Interactive

January 1, 2019 - January 1, 2020

Shaped creative direction and visual design for digital campaigns, collaborating with clients such as Unicredit, Dove, Pepsi, IQOS, and Pilsner Urquell. Built concept-driven campaigns and mentored junior designers.

Art Director at Screen Native

January 1, 2018 - January 1, 2019

Led art direction for integrated campaigns across digital and print, transforming client briefs into compelling visual narratives for brands including Unicredit, L’Oréal, and District 40. Coordinated design teams and asset production.

Graphic Designer at Freelancer

January 1, 2014 - Present

Provided graphic design services for diverse clients, delivering branding, print, and digital design solutions for BandBook, J’ai Bistrot București, Partizan, SkinClinic, and other projects.