Hi there! I’m Cristina Dragan, a Romanian-native content strategist and UGC creator who builds AI-powered campaigns and end-to-end video content for global brands. I specialize in content strategy, social media marketing, and video production, delivering authentic storytelling and strong ROAS. I enjoy collaborating with creators, brands, and teams to connect with audiences in authentic, engaging ways—whether remotely or in person. My background spans paid social, influencer marketing, and AI-enabled content generation, and I love turning ideas into measurable campaigns from concept to delivery.…

Cristina Dragan

Hi there! I’m Cristina Dragan, a Romanian-native content strategist and UGC creator who builds AI-powered campaigns and end-to-end video content for global brands. I specialize in content strategy, social media marketing, and video production, delivering authentic storytelling and strong ROAS. I enjoy collaborating with creators, brands, and teams to connect with audiences in authentic, engaging ways—whether remotely or in person. My background spans paid social, influencer marketing, and AI-enabled content generation, and I love turning ideas into measurable campaigns from concept to delivery.…

Available to hire

Hi there! I’m Cristina Dragan, a Romanian-native content strategist and UGC creator who builds AI-powered campaigns and end-to-end video content for global brands. I specialize in content strategy, social media marketing, and video production, delivering authentic storytelling and strong ROAS.

I enjoy collaborating with creators, brands, and teams to connect with audiences in authentic, engaging ways—whether remotely or in person. My background spans paid social, influencer marketing, and AI-enabled content generation, and I love turning ideas into measurable campaigns from concept to delivery.

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Language

English
Fluent
Romanian, Moldavian, Moldovan
Fluent

Work Experience

Creative Producer / UGC Creator at Upbeat Agency
October 1, 2024 - Present
Fully remote role developing AI-powered campaigns for consumer brands; sourced and managed influencers and UGC creators for paid social campaigns; created creative briefs, content strategies, and performance-focused video concepts; produced AI-generated ad creatives using Runway, Veo 3, Gemini, ChatGPT, and HeyGen; produced short-form Meta and TikTok ads (filming and editing).
Marketing Executive at Capio Recruitment
October 1, 2021 - June 1, 2024
Named Employee of the Month for managing the rebrand project. Initiated and grew Capio's social media presence, increasing LinkedIn followers organically; developed and executed a video content strategy, leading to a 70% increase in website traffic; implemented an email newsletter strategy using Mailchimp achieving 20K subscribers.
PPC Account Executive at Bind Media
July 1, 2021 - September 30, 2021
Created and optimized client PPC accounts using Google Ads Editor. Reported ad performance with Google Data Studio.
UGC Creator / Marketing Executive at Capio Recruitment
October 1, 2020 - June 1, 2024
Remote created performance-driven Meta ads UGC for 100+ brands across wellness, beauty, tech and lifestyle. Delivered up to 7x ROAS through scroll-stopping video content built around authentic storytelling. End-to-end delivery: strategy, scripting, filming, editing and client management.
Creative Lead, AI-powered Campaigns at Upbeat Agency
October 1, 2024 - Present
Fully remote, leading creator-led and AI-powered campaigns for consumer brands. Sourced and managed influencers and UGC creators for paid social campaigns. Created briefs, content strategies, and performance-focused video concepts. Produced AI-generated ad creatives using Runway, Veo 3, Gemini, ChatGPT and HeyGen. Filmed and edited short-form Meta and TikTok ads at home.

Education

Digital Marketing Fundamentals at Google Garage
January 1, 2021 - June 9, 2026
Course/Training at Bristol College
January 1, 2013 - January 1, 2017
Google Garage - Digital Marketing Fundamentals at Google Garage
January 1, 2021 - December 31, 2021
High School Diploma / Bristol College at Bristol College
January 1, 2013 - January 1, 2017
HubSpot Academy - Digital Marketing Fundamentals at HubSpot Academy
January 11, 2030 - June 9, 2026
Graphic Design at Independent / Self-directed
January 11, 2030 - June 9, 2026

Qualifications

Google Digital Marketing Fundamentals
February 10, 2020 - May 10, 2020
Google Ads Certified
July 12, 2021 - June 24, 2021
Bristol College Graphic Design
May 18, 2020 - August 26, 2020
Hubspot Social Media Marketing
February 1, 2022 - March 7, 2022
Hubspot Email Marketing
July 13, 2022 - August 18, 2022
Hubspot Social Media Advertising
April 6, 2022 - May 27, 2022
Digital Marketing Fundamentals
January 1, 2021 - June 9, 2026
HubSpot Academy Digital Marketing Certification
January 1, 2021 - June 9, 2026
Pedagogy Intensive English
January 11, 2030 - June 9, 2026
HubSpot Academy - Digital Marketing Fundamentals
January 11, 2030 - June 9, 2026
Graphic Design
January 11, 2030 - June 9, 2026
Pedagogy Intensive English
January 11, 2030 - June 9, 2026
Google Garage - Digital Marketing Fundamentals
January 1, 2021 - December 31, 2021

Industry Experience

Financial Services, Gaming, Consumer Goods, Healthcare, Media & Entertainment, Software & Internet, Professional Services
    Shampoo UGC video
    videoadvert ugc video shampoo beauty…
    Dating app UGC
    dating ugc mobileapps videoadvert…
    UGC Meal planning app Unimeal
    ugc tech mobileapp mealplanning…
    INFUSD UGC Creation
    wellness infusd ugc videoadvert videocreator…
    Incense Home Lifestyle UGC
    ugc lifestyle homeugc videoadvert…
    Working out on my period UGC fitness mobile app
    fitness mobileapp contentcreator ugc…
    Fitness Mobile App UGC
    ugc videocreator fitness harna…
    Skincare UGC
    ugc skincare videoadvert…
    Kind Patches UGC video
    ugc videocreator beauty skincare…
    Skincare Serum UGC
    ugc serum beautyugc videoadvert videocreator…
    Skincare UGC
    beauty skincare videoadvert ugc…