Hi, I'm Charles Saidel, a design strategist and presentation design lead who translates complex platforms into clear, keynote-style narratives for executive audiences. I partner with product, sales, and engineering teams to shape decision-ready visuals that drive strategic outcomes and multi-million dollar wins. I design scalable presentation systems, motion-augmented storytelling, and immersive demos that explain dense product ecosystems, while guiding cross-functional teams to elevate craft and consistency across every client experience.

Charles Saidel

Hi, I'm Charles Saidel, a design strategist and presentation design lead who translates complex platforms into clear, keynote-style narratives for executive audiences. I partner with product, sales, and engineering teams to shape decision-ready visuals that drive strategic outcomes and multi-million dollar wins. I design scalable presentation systems, motion-augmented storytelling, and immersive demos that explain dense product ecosystems, while guiding cross-functional teams to elevate craft and consistency across every client experience.

Available to hire

Hi, I’m Charles Saidel, a design strategist and presentation design lead who translates complex platforms into clear, keynote-style narratives for executive audiences. I partner with product, sales, and engineering teams to shape decision-ready visuals that drive strategic outcomes and multi-million dollar wins.

I design scalable presentation systems, motion-augmented storytelling, and immersive demos that explain dense product ecosystems, while guiding cross-functional teams to elevate craft and consistency across every client experience.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Senior Design Strategist at IBM
January 1, 2021 - Present
Led presentation design for decision-critical enterprise pursuits valued at $50M+, shaping executive-facing narratives that influenced deal outcomes and contributed to $500M+ in collaborative enterprise wins. Owned the development of final presentation experiences delivered to executive clients and senior leadership, translating complex technical platforms into clear, keynote-style visual storytelling. Designed demo narratives and motion-enhanced presentation sequences that clarified sophisticated product ecosystems into live and virtual environments. Facilitated internal strategy workshops that converted executive insights into structured visual narratives and scalable presentation frameworks. Established presentation systems that improved narrative consistency, visual craft, and executive communication standards across teams. Delivered high-visibility presentations under tight timelines, maintaining clarity, pacing, and visual precision in pressure environments. Led designers and cro
Senior Visual Designer at Medable
January 1, 2021 - Present
Partnered with cross-functional product and marketing teams to develop clear, visually cohesive presentations, design templates, and style guides that improved internal alignment and external communication. Created brand-consistent digital assets across multiple initiatives, reinforcing a unified visual identity during periods of rapid growth and change.
Senior Designer at Hearst Solutions and Services
January 1, 2016 - December 31, 2021
Led creative development for integrated advertising and branding initiatives, translating client objectives into cohesive visual systems for enterprise brands including Humana and DIRECTV. Partnered with account, strategy, and production teams to deliver large-scale campaigns across digital, web, print, and presentation channels. Designed executive-ready pitch materials alongside multi-channel campaign assets, ensuring narrative consistency across client-facing communications. Shaped typography and layout systems to improve clarity and brand alignment across complex marketing ecosystems.
Freelance Designer at White Ops
January 1, 2019 - December 31, 2020
Designed digital and print collateral supporting company rebranding initiatives, delivering brand-consistent communication assets across channels.
Art Director at MING
January 1, 2016 - December 31, 2016
Directed integrated 360° campaigns for luxury brands, managing projects from concept through execution across digital platforms.
Graphic Designer at Hobart and William Smith Colleges
January 1, 2013 - December 31, 2013
Designed institutional communications materials supporting brand consistency across campaigns and outreach initiatives.

Education

MFA Design & Technology at Parsons School of Design
January 11, 2030 - March 9, 2026
BFA Visual Communications at Cazenovia College
January 11, 2030 - March 9, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Healthcare