Digital Marketing Executive (SEO Specialist) at Webkul Software Pvt. Ltd.

Managed end-to-end SEO strategy for multiple B2B SaaS product websites including Webkul.com, Store.Webkul, Mobikul, Kraiyn CRM, Bagisto, and Aureus ERP. Conducted technical SEO audits using SEMrush, Ahrefs, and Screaming Frog to identify crawl issues, indexing problems, and Core Web Vitals opportunities. Optimized on-page SEO elements (meta titles/descriptions, headings, URLs, schema markup, and internal linking) to improve rankings and organic CTR. Developed and executed link building campaigns via outreach and competitor backlink analysis to strengthen domain authority. Implemented GEO and AEO strategies to improve visibility in AI-powered search results and featured snippets. Streamlined Google Merchant Center feeds and improved Google Business Profiles for better local search visibility. Monitored performance using GA4 and Google Search Console and mentored junior SEO executives; coordinated with development, product, and content teams to implement SEO recommendations during site e