Available to hire
Hi, I’m Vishnupriya Chakravarti, a creative and detail-oriented Presentation Designer and Brand Visual Strategist with over 8 years of experience. I specialize in crafting highly engaging PowerPoint presentations, visual storytelling, and creating brand-consistent creative assets that truly energize audiences and drive measurable impact. I am passionate about delivering cultural value and collaborating cross-functionally to translate complex ideas into compelling visuals.
With a strong background in brand development and content strategy, I have worked across various industries in the UK and India, developing social-first content, enhancing brand visibility, and managing cohesive branding across digital and print platforms. I thrive on ensuring brand consistency and elevating user engagement through creative and innovative design solutions.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Tamil
Fluent
Hindi
Fluent
Work Experience
Brand Engagement Executive at Hair Growth Center
April 1, 2025 - June 12, 2024Acted as the brand’s first touchpoint, delivering seamless client experiences and maintaining a high standard of front-of-house professionalism. Drove lead generation through effective handling of inquiries, consultation bookings, and follow-ups, supporting consistent sales flow. Supported brand positioning by communicating treatment benefits with confidence and aligning messaging with the clinic’s value proposition. Leveraged Microsoft Office to track client journeys and ensure personalized, on-brand communication throughout the sales cycle. Collaborated with marketing to refine client engagement strategies, ensuring consistency across brand touchpoints and boosting conversion rates by 25%.
Brand Engagement Executive at Hair Growth Center, United Kingdom
April 1, 2025 - June 10, 2025Served as the brand’s first touchpoint, delivering seamless client experiences and maintaining high front-of-house professionalism. Drove lead generation through effective handling of inquiries, consultation bookings, and follow-ups, supporting consistent sales flow. Supported brand positioning by communicating treatment benefits confidently and aligning messaging with the clinic’s value proposition. Leveraged Microsoft Office to track client journeys and ensure personalized, on-brand communication throughout the sales cycle. Collaborated with marketing teams to refine client engagement strategies, ensuring consistency across brand touchpoints and boosting conversion rates by 25%.
Brand Development & Content Strategy Manager at Cosmeticstar
March 1, 2025 - June 12, 2024Defined and refined brand identity, cross-channel branding, personality, and culture to establish a strong market presence across the United Kingdom ensuring Brand Guardianship. Led the end-to-end creation of social-first content (Reels, grid layouts, trend-based visuals) while developing mood boards, pitch decks, and shoot briefs to align creative direction across campaigns and platforms. Developed and executed content strategies to enhance visibility through social media, blogs, video marketing, and ATL & BTL campaigns. Designed brand-consistent templates, posters, and marketing assets to maintain cohesive branding across all platforms. Enhanced website experience, social media integration, and interactive touchpoints to improve user engagement. Ensured cohesive branding across all digital, print, social media, and in-clinic touchpoints to reinforce brand image. Leveraged AI design and content tools to enhance brand visibility and engagement across digital platforms.
Brand Development & Content Strategy Manager at Cosmeticstar, United Kingdom
March 1, 2025 - June 10, 2025Defined and refined brand identity, cross-channel branding, personality, and culture to establish a strong market presence across the United Kingdom ensuring Brand Guardianship. Led the end-to-end creation of social-first content including Reels, grid layouts, and trend-based visuals while developing mood boards, pitch decks, and shoot briefs to align creative direction across campaigns and platforms. Developed and executed content strategies to enhance brand visibility through social media, blogs, video marketing, and ATL & BTL campaigns. Designed brand-consistent templates, posters, and marketing assets to maintain cohesive branding across all platforms. Enhanced website experience, social media integration, and interactive touchpoints to improve user engagement. Ensured cohesive branding and governance across all digital, print, social media, and in-clinic touchpoints to reinforce brand image. Leveraged AI design and content tools to automate marketing efforts and increase brand vis
Interaction Designer - Branding at Tata Consultancy Services
November 1, 2021 - November 30, 2023Designed 150+ templates for conferences, ensuring brand consistency and alignment with brand guidelines for Australia, United Kingdom, and Kingdom of Saudi Arabia markets. Managed design assets using SharePoint, ensuring brand consistency and seamless collaboration for timely delivery of print-ready artwork. Led brand guardianship by refining customer-facing materials, enhancing brand perception and ensuring alignment with brand personality. Created visual communication materials, increasing internal stakeholder engagement by 10%. Designed marketing collaterals and social media graphics with Adobe Creative Cloud, ensuring cohesive brand identity across digital and print. Collaborated with internal stakeholders to recruit and onboard design and technical team members for SAP workflow projects.
Interaction Designer - Branding at Tata Consultancy Services, India
November 1, 2021 - November 30, 2023Designed over 150 templates for conferences ensuring brand consistency and adherence to guidelines for Australia, United Kingdom, and Saudi Arabia markets. Managed design assets using SharePoint for brand consistency and efficient collaboration, ensuring timely delivery of print-ready artwork. Led brand guardianship by refining customer-facing materials to enhance brand perception and alignment with brand personality. Created visual communication materials, increasing internal stakeholder engagement by 10%. Designed marketing collateral and social media graphics using Adobe Creative Cloud to ensure cohesive brand identity across digital and print media. Collaborated with internal stakeholders for recruiting and onboarding design and technical teams for SAP workflow projects.
Visual Designer & Branding Strategist at Svahita Herbals
July 1, 2018 - February 28, 2025Developed a comprehensive DTC brand identity, including logo, packaging, brochures, posters, and digital assets, increasing brand recognition by 25%. Ensured brand consistency & governance across all marketing materials, maintaining brand personality, storytelling, culture, and positioning. Managed digital asset libraries and ensured brand compliance across print, digital, ATL, BTL, rebranding process, and promotional content. Collaborated with stakeholders and teams to align brand strategy, design initiatives, NPD project management, and promotional efforts. Created digital and print assets for marketing campaigns, e-commerce branding, and product placement on platforms like Amazon.
Visual Designer & Branding Strategist / Owner & Proprietor at Svahita Herbals, India / United Kingdom
July 1, 2018 - May 10, 2025Developed a comprehensive direct-to-consumer (DTC) brand identity including logo, packaging, brochures, posters, and digital assets, increasing brand recognition by 25%. Ensured brand consistency and governance across all marketing materials, maintaining brand personality, storytelling, culture, and positioning. Managed digital asset libraries and ensured brand compliance across print, digital, ATL, BTL, rebranding processes, and promotional content. Collaborated with stakeholders and teams to align brand strategy, design initiatives, new product development project management, and promotional efforts. Created digital and print assets for marketing campaigns, e-commerce branding, and product placement on platforms like Amazon.
Creative Director at Gokula Kalalaya School of Bharatanatyam
February 1, 2015 - November 30, 2020Provided design support to internal teams, creating visually appealing presentations and promotional materials that aligned with brand strategy and guidelines. Assisted in managing brand assets and digital content, ensuring alignment with brand strategy, reinforcing brand identity and positioning. Maintained team SOPs and workflow documentation, enhancing design efficiency by 10% and improving the overall creative process. Reviewed brand photography and visual assets to ensure high-quality and on-brand representation, maintaining consistency with brand personality and image.
Creative Director at Gokula Kalalaya School of Bharatanatyam, India
February 1, 2015 - November 30, 2020Provided design support to internal teams by creating visually appealing presentations and promotional materials aligned with brand strategy and guidelines. Assisted in managing brand assets and digital content, ensuring all materials reinforced brand identity and positioning. Maintained team SOPs and workflow documentation leading to a 10% improvement in design efficiency and overall creative process. Reviewed brand photography and visual assets to maintain high-quality, on-brand representation consistent with brand personality and image.
Education
Bachelor of Science at SRM Institute of Science and Management
June 1, 2015 - May 31, 2018Masters in Business Administration at SRM School of Management
June 4, 2018 - May 28, 2020Master in Business Administration at SRM School of Management (Marketing and Human Resources), Chennai, India
January 1, 2018 - December 31, 2020Bachelor in Visual Communication at SRM Institute of Science and Technology, Chennai, India
January 1, 2015 - December 31, 2018Master in Business Administration at SRM School of Management
January 1, 2018 - December 31, 2020Bachelor in Visual Communication at SRM Institute of Science and Technology
January 1, 2015 - December 31, 2018Qualifications
Industry Experience
Consumer Goods, Retail, Healthcare, Media & Entertainment, Education
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