Led the end-to-end growth and technical development of a homeopathic e-commerce pharmacy, transforming it from a local operation into an international platform serving customers across Europe and GCC markets. Built the full growth architecture on WooCommerce, including store structure, category navigation, international shipping and logistics flow, and conversion optimization. Designed and executed an integrated SEO, CRO, and Google Ads strategy to drive qualified international traffic, managing Google Ads campaigns (Search, Shopping, Remarketing) with monthly budgets of INR 30–50K targeting high-intent health and pharmacy keywords, alongside structured content planning and on-page/technical SEO to support organic visibility in competitive health and wellness search terms.
As a result, monthly orders grew from 400 to 600+ (a 50% increase), Google Ads campaigns achieved up to 280% ROAS, and organic traffic grew by 20% through structured SEO improvements. Paid media was kept efficient at 20–25% of annual revenue, maintaining a sustainable and profitable growth model, while the platform’s reach expanded from a single local market to consistent order flow across Europe and GCC.
- Digital Marketer
- SEO Expert