Available to hire
I’m Cynthia Samba, a 360° communications and marketing specialist with a passion for crafting clear, impact-driven messages. I design and manage integrated campaigns that align strategy with creative execution and measurable results. From internal communications to social media and multimedia content, I love turning ideas into memorable experiences that help brands grow.
I blend strategic thinking with hands-on production to bring brand stories to life across digital and offline channels. I thrive in collaborative environments, manage multiple projects, and enjoy building processes that elevate team performance and deliver meaningful engagement.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
German
Intermediate
French
Fluent
Chinese
Beginner
Work Experience
Self-employed, E-commerce at Mindfits
November 22, 2024 - Present-Artistic direction: creative supervision and coordination of visual projects
-Visual identity design: graphics, branding
-Creation of multi-media content: website, emailing, videos, photos, editorial content
-Web development: creation and maintenance of the website
-Social media management: content creation, management of publications and advertising campaigns
-Operational management: monitoring and preparation of orders
Internal Communications Officer at SNCF Voyageurs (Passenger Transport)
August 30, 2023 - September 8, 2025-Management of internal communication projects
-Managerial support
-Creation of multi-media content: Newsletters, videos, infographics, digital media
-Animation of collaborative tools: SharePoint, digital display, internal emails
-Performance analysis via surveys and indicators
-Organization of internal events and client meetings
Assistant manager at SNCF Voyageurs (Passenger Transport)
September 1, 2022 - August 30, 2023-Management of operational teams
-Optimization of internal processes (training, HR monitoring, management support)
-Organization of internal events
-Development of performance reports and dashboards, collection, analysis and presentation of indicators
Community Manager at Easy Multi Display
April 1, 2022 - June 30, 2025-Content management: Creation, planning and publication of engaging visual and editorial content (Instagram, TikTok, YouTube, LinkedIn)
-Audiovisual production: Complete production of video content (filming, editing, post-production)
-KPI management: Monitoring and analyzing performance (reach, engagement, conversions)
Education
Master’s degree in Marketing digital and communication at Sup de V, Saint-Germain-en-Laye - France
September 1, 2023 - September 30, 2025Digital marketing and communication strategy, events, project management plan, marketing diagnosis, customer experience management
Professional Bachelor’s degree in Business Management and Organization at IUT of Rambouillet / Sup de V, Paris - France
September 1, 2022 - August 30, 2023Strategic management, team management, project management, change management, crisis communication
Associate’s degree in Business and Marketing at IUT Montpellier-Sète - France
September 1, 2020 - August 30, 2022International trade, brand strategy, customer relationship management, point of sale management
Qualifications
Industry Experience
Media & Entertainment, Professional Services, Transportation & Logistics
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