Hi, i am Cyril. I am an Art Director and Motion Designer with over 10 years of experience. As founder of Shapers Lab, I turn complex ideas into clear, engaging stories. I am passionate about design and music, and motion design allows me to combine these two skills. I have worked with several companies in various fields such as technology, medtech or healthcare.

Cyril Rüegsegger

Hi, i am Cyril. I am an Art Director and Motion Designer with over 10 years of experience. As founder of Shapers Lab, I turn complex ideas into clear, engaging stories. I am passionate about design and music, and motion design allows me to combine these two skills. I have worked with several companies in various fields such as technology, medtech or healthcare.

Available to hire

Hi, i am Cyril.

I am an Art Director and Motion Designer with over 10 years of experience. As founder of Shapers Lab, I turn complex ideas into clear, engaging stories. I am passionate about design and music, and motion design allows me to combine these two skills.

I have worked with several companies in various fields such as technology, medtech or healthcare.

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Language

French
Fluent
English
Fluent
German
Fluent
Italian
Beginner

Work Experience

Co-Founder at Haus Fontana
December 1, 2025 - Present
Co-founded and currently building Haus Fontana with Federica Bruzzone.
Founder at Shapers Lab
February 1, 2024 - Present
Founding and leading an independent creative studio delivering visual and motion solutions for clients across Tech, Medical, and service industries, with a strong focus on strategic storytelling and brand positioning. Defining creative direction and overseeing projects from concept to delivery, ensuring high production quality and alignment with client and business objectives. Managing client relationships and business development while continuously expanding the studio’s creative and technical capabilities.
Motion Designer at Bestsmile
September 1, 2020 - February 1, 2024
Leading the creative development of video and motion design for large-scale TV and digital marketing campaigns, shaping brand storytelling and visual identity, and producing performance-oriented content optimized for major advertising platforms while collaborating closely with marketing and leadership teams.
Graphic & Motion Designer at FS Parker
January 1, 2019 - June 1, 2019
Playing a key role in creative direction within a communications agency by designing motion, UX/UI, and visual communication concepts, contributing to brand strategy, and developing campaign visuals and identities for national, institutional, and corporate clients.
UI/UX Designer at Swiss Confederation
February 1, 2018 - March 1, 2018
Designing and developing a coherent and scalable iconography system as part of a Swiss government competition, translating institutional requirements into a clear visual language for a digital platform.
Visual Merchandising Designer at Roger Dubuis Manufacture
September 1, 2017 - February 1, 2018
Designing high-end retail and brand experiences for a luxury watch manufacture, combining strategic spatial design and immersive visual installations to support product storytelling and brand positioning.
Visual Merchandising Designer at Bread Store
April 1, 2017 - September 1, 2017
Developing a future-oriented retail concept by integrating spatial design, visual communication, and packaging development, aligned with consumer trends and brand strategy.
Visual Merchandising Designer at Terroir Fribourg
February 1, 2017 - April 1, 2017
Developing a modular mobile display concept for trade fairs, including 3D design and brand-aligned promotional packaging.
Visual Merchandising Designer at Cantonal Museum & Botanical Garden, Lausanne
September 1, 2016 - February 1, 2017
Developing and implementing new signage systems and a streamlined corporate identity, ensuring consistent visual branding and visitor experience across institutional facilities.

Education

Intensive German Courses at Sprachenatelier, Berlin
January 1, 2019 - February 26, 2026
Visual Communication Designer, specialization in Visual Merchandising Design at CEPV, Vevey
January 1, 2016 - December 31, 2018
Mediamatician at CPNV, Sainte-Croix
January 1, 2014 - December 31, 2016
Matura at GYB, Payerne
January 1, 2009 - December 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Healthcare, Media & Entertainment, Professional Services, Retail