Hello! I’m Ade, a marketing professional with hands-on experience in digital and product marketing within the manufacturing and building products space. I’ve led email campaigns, product launches, and retail marketing initiatives across Canada and the U.S., and I’m proficient with HubSpot, Google Analytics, and Power BI. I enjoy collaborating with sales, product, and creative teams to craft go-to-market strategies and compelling collateral that drive growth. Beyond campaigns, I’ve contributed to CSR efforts and helped build marketing materials like websites, brochures, videos, and adverts to boost brand visibility. I’m passionate about data-driven storytelling and continuous optimization to deliver measurable results.

Ade Akinro

PRO

Hello! I’m Ade, a marketing professional with hands-on experience in digital and product marketing within the manufacturing and building products space. I’ve led email campaigns, product launches, and retail marketing initiatives across Canada and the U.S., and I’m proficient with HubSpot, Google Analytics, and Power BI. I enjoy collaborating with sales, product, and creative teams to craft go-to-market strategies and compelling collateral that drive growth. Beyond campaigns, I’ve contributed to CSR efforts and helped build marketing materials like websites, brochures, videos, and adverts to boost brand visibility. I’m passionate about data-driven storytelling and continuous optimization to deliver measurable results.

Available to hire

Hello! I’m Ade, a marketing professional with hands-on experience in digital and product marketing within the manufacturing and building products space. I’ve led email campaigns, product launches, and retail marketing initiatives across Canada and the U.S., and I’m proficient with HubSpot, Google Analytics, and Power BI. I enjoy collaborating with sales, product, and creative teams to craft go-to-market strategies and compelling collateral that drive growth.

Beyond campaigns, I’ve contributed to CSR efforts and helped build marketing materials like websites, brochures, videos, and adverts to boost brand visibility. I’m passionate about data-driven storytelling and continuous optimization to deliver measurable results.

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Language

English
Fluent
Yoruba
Advanced

Work Experience

Marketing Specialist at Metrie
October 1, 2025 - Present
Digital Marketing at Metrie
June 5, 2023 - September 30, 2025
Marketing Specialist at Metrie, Canada
September 1, 2025 - Present
Develop and execute email marketing campaigns for product launches and promotions across Canadian and U.S. markets; create packaging artwork, retail signage, and POS materials; develop sell sheets and launch collateral; collaborate cross-functionally to support go-to-market strategies; manage campaign timelines and approvals; analyze performance metrics and maintain brand consistency across digital, print, retail, and product communications.
Digital Marketing Specialist at Metrie, Canada
April 1, 2024 - August 1, 2025
Managed social media content planning and publishing; created campaign messaging, copy, and branded assets; managed community engagement; executed email campaigns via HubSpot with segmentation and reporting; monitored performance with Google Analytics and dashboards; conducted competitor and market research to support planning.
Digital Marketing Intern at Metrie, Canada
June 1, 2023 - March 1, 2024
Supported campaign calendars and marketing schedules; assisted with social media and email campaigns; developed digital content and messaging; supported tracking and reporting via Google Analytics and internal tools; conducted market research and trend analysis; contributed to community engagement activities.
Corporate Social Responsibility (CSR) Officer at Greenville Liquefied Natural Gas Co. LTD
May 1, 2018 - December 1, 2022
Pioneered the CSR unit with strategies for community development and stakeholder engagement; led a team of 3 to implement empowerment, healthcare, educational, and orphanage outreach programs; prepared quarterly/annual impact reports for internal and external stakeholders; collaborated to create marketing collaterals (website, brochures, videos, adverts) to enhance brand visibility.

Education

Master of Business Administration at DeGroote School of Business, McMaster University
August 31, 2022 - April 1, 2024
Master of Science, Biomedical Science at University College London
September 1, 2016 - November 1, 2016
Bachelor of Science, Pharmacology at University of Liverpool
September 1, 2011 - July 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Energy & Utilities, Retail, Media & Entertainment, Professional Services