Creative Director and designer specializing in global theme park experiences, with 25+ years of expertise at Walt Disney Imagineering and beyond. Leads creative visions from concept through design, production, and on-site art direction, managing multidisciplinary teams and collaborating with major IP partners worldwide.

Debbie Gonzalez

Creative Director and designer specializing in global theme park experiences, with 25+ years of expertise at Walt Disney Imagineering and beyond. Leads creative visions from concept through design, production, and on-site art direction, managing multidisciplinary teams and collaborating with major IP partners worldwide.

Available to hire

Creative Director and designer specializing in global theme park experiences, with 25+ years of expertise at Walt Disney Imagineering and beyond. Leads creative visions from concept through design, production, and on-site art direction, managing multidisciplinary teams and collaborating with major IP partners worldwide.

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Work Experience

Creative Director / Design Consultant at Paramount Pictures Global Experiences
February 1, 2020 - July 7, 2026
Oversaw creative direction and design for Paramount and Nickelodeon global themed entertainment experiences, including attractions, retail, food & beverage, and end-to-end project phases from concept through production and installation. Led project teams across schematic, production, and on-site installation; most recently Creative Director for Nickelodeon Play! in Istanbul, Turkey, taking the project through schematic design to installation.
Creative Director at Walt Disney Imagineering
October 1, 2014 - November 1, 2019
Directed creative efforts for worldwide Disney theme park lands and attractions, taking projects from concept development through design & production and field art direction. Directed a wide range of Imagineering disciplines across concept art, music, architecture, media, area development, and more. Led executive-level creative presentations and pitches to top Parks & Resorts executives including Bob Iger. Managed IP partner relationships and approvals, traveled to vendors for creative buy-offs, and worked extensively on construction sites worldwide to direct teams and resolve critical on-site challenges. Worked across every Disney theme park to date and lived internationally to open projects.
Creative Director / Art Director at Walt Disney Imagineering
October 1, 2014 - November 30, 2019
Responsible for art direction and design for worldwide Disney theme park lands and attractions. Worked with large teams to take projects from concept development through design & production and field art direction. Directed 138+ Imagineering disciplines across many global projects for 24 years, including executive-level creative pitches and IP partner approvals; traveled to vendor sites for creative buy-offs and performed on-site construction direction and critical decision-making.
Concept/Show Designer / Art Director at Walt Disney Imagineering
December 1, 2004 - October 1, 2014
Creative direction and art direction across company portfolios for both small and multi-million-dollar budget projects. Developed creative presentations and delivered top-level executive creative pitches. Worked with major IP relationships, led creative charrettes/brainstorms, and performed vendor visits/buy-offs and digital/field art direction with production-ready concept and show design.
Senior Graphic Designer at Walt Disney Imagineering
April 1, 2003 - December 1, 2004
Designed theme park graphics across multiple projects, including work for Disney’s Animal Kingdom and Tokyo DisneySea. Served as lead designer for Lights, Moteurs, Action! at Walt Disney Studios Paris. Produced graphic design deliverables including environmental and show-related assets and supported vendor production and approvals.
Senior Graphic Designer (through Spherion) at Vivendi Universal Games
October 1, 2002 - April 1, 2003
Worked as both designer and Creative Director/Art Director supporting global theme park land and attraction efforts. Produced concept art and graphics, directed teams and vendors across the globe, and delivered creative pitches for Disney leadership. Managed IP partner relationships including Pixar and Lucasfilm. Provided production and art-direction experience to ensure deliverables met budget and schedule constraints. Served as Creative Director for The Blue Sky Cellar and The Hong Kong Disneyland Story, and Art Directed numerous projects including Test Track Presented by Chevrolet (Epcot) and Toon Studios (Walt Disney Studios Paris), plus the 50th Anniversary Exhibit at Disneyland.
Graphic Designer
October 1, 2002 - April 1, 2003
Responsible for graphic design and packaging design for software games, including re-branding the JumpStart line. Created a new design and patent for multi-disk game packaging. Designed packaging and concepts, sell sheets and marketing tools, and art directed photo shoots.
Senior Graphic Designer (through Spherion) at Vivendi Universal Games (through Spherion)
October 1, 2002 - April 1, 2003
Provided art direction and design for worldwide Disney theme park lands and attractions. Designed and pitched creative concepts over years and supported executive-level presentations. Managed IP partner relationships (including Pixar and Lucasfilm) and directed teams and vendors globally, with strong production/art background to guide feasibility across budgets and schedules. Creative Director for The Blue Sky Cellar (Disney California Adventure) and The Hong Kong Disneyland Story (Hong Kong Disneyland); Art Director on multiple projects including Test Track Presented by Chevrolet (Epcot) and Toon Studios (Walt Disney Studios Paris), plus additional themed installations such as the 50th Anniversary Exhibit at Disneyland.
Associate Graphic Designer
March 1, 1998 - July 1, 2001
Worked as an associate graphic designer focused on packaging design and graphic design for software games. Helped lead re-branding of the JumpStart line, created new packaging design and patent-related work, produced sell sheets and marketing tools, and art directed photo shoots.
Associate Graphic Designer
January 1, 1994 - January 1, 1998

Education

Graphic Design & Theatre Arts at California State University, Long Beach
January 1, 1993 - January 1, 1998
at California State University, Fullerton
January 1, 1994 - January 1, 1998

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Retail, Travel & Hospitality, Professional Services