Dai ana Lietti

Senior Community Manager (Freelance) at Medvision Solutions

Development and execution of social media strategies to enhance brand presence. Content creation and planning including reels, feed, stories, and LinkedIn posts. Managing a 2-person team to ensure coordination and quality content. Monitoring and optimizing social media engagement. Implementing digital advertising campaigns with Meta Ads and Google Ads. Encouraging user engagement and staying updated with social media trends and algorithm changes. Analyzing competitors and adapting innovative ideas.

Marketing Director at ARKYN

Senior Community Manager (Freelance) / Marketing Director at ARKYN

Led social media strategy, content calendar development, influencer collaboration, and brand campaigns for ARKYN; oversaw brand messaging and cross-channel execution; organized local activations and events; supported press and partnerships.

Senior Community Manager (Freelance) at Medvision Solutions

Social Media - Marketing Manager at Med Visions Solutions

Led social media strategy, digital marketing initiatives, and branding efforts. Planned and executed content across platforms (Instagram, LinkedIn, TikTok), managed a small team, coordinated with creatives and influencers, and oversaw online advertising campaigns (Meta Ads, Google Ads). Monitored performance metrics, produced monthly reports with KPIs, and optimized campaigns for growth and engagement.

Executive Assistant CEO at ASSISTCARD SA

Managed travel including hotels, flights, and meetings. Wrote and distributed institutional communications such as newsletters and birthday messages. Organized corporate events, managed image and merchandising control across locations, and handled corporate presentations. Cooperated with purchasing area on company merchandising and worked with press and social media teams.

Corporate/social Event Planner at Espacio Buenos Aires

Planned and organized corporate and social events.

Corporate / Social Event Planner at Espacio Buenos Aires

Planned and executed corporate/social events and related logistics and communications.

Executive Assistant (CEO - Marketing) at ASISTCA RDCARDS A

Provided executive support to CEO/Marketing team and coordinated internal and external communications and corporate/PR-related activities.

Executive assistant and Communication Area at Cabrales SA

Managed COO’s personal and work agenda. Performed general administrative tasks and receipt of internal company mail. Responsible for communication, press, and organizing corporate events.

Managed social media strategy and brand communications across multiple platforms including Instagram, TikTok and digital channels. Created content (Reels, feeds, stories, LinkedIn), supervised a small team, and ensured consistent brand voice and visual identity. Delivered paid advertising campaigns using Meta Ads and Google Ads, while monitoring performance and continuously optimizing engagement. Coordinated influencer and content creator collaborations (briefing, execution, performance tracking) and planned brand events/activations such as store openings, key dates, urban activations and themed events. Also supported launch and in-store execution for new product/limited-edition initiatives, including creative concepts, storytelling, communications strategy and coordination with creative/design teams. Performed market research, competitor analysis, and reported campaign performance.

Executive Assistant and Communication at Area Cabrales SA

Managed executive support tasks and institutional communications including email sending for events/newsletters, travel management (hotels, flights, meetings), and corporate event coordination; also supported press and social media.

Public relations and community management focusing on social media strategy, branding, online advertising, content creation, audience engagement, and team leadership. Coordinated with press and marketing teams; organized brand campaigns and events.

Community Manager / Founder at BLACK PEPPER