Available to hire
Hi, I’m Daniela, a passionate Marketing & Account Management professional with extensive experience in brand strategy, digital marketing, campaign execution, and event management. I love leading cross-functional teams and driving impactful marketing campaigns that help major international brands grow. Sustainability and community engagement are close to my heart, and I enjoy blending these values into my work.
Over the years, I’ve founded my own sustainable fashion brand, managed diverse marketing teams, and led large-scale events. I thrive in dynamic environments where creativity meets strategy, and I’m always eager to explore new ways to connect brands with their communities.
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Albanian
Fluent
Italian
Intermediate
Work Experience
Founder at Recro/ Recro Thrift Bar
January 1, 2022 - PresentEstablished and managed Recro, a sustainable fashion brand and social space. Developed branding, marketing, and community engagement strategies. Organized events and built a strong online presence to promote sustainability. Managed partnerships, budgeting, and cross-functional collaborations between stakeholders.
Marketing Manager at Electromagic Albania
June 30, 2024 - July 16, 2025Developed and executed strategic marketing plans, ensuring brand alignment and market growth. Managed budgets, forecasting, and performance reporting for marketing initiatives. Led creative campaign development, including advertising, digital content, and production. Oversaw a team of four, ensuring alignment with business objectives and cross-functional collaboration.
Senior Account Manager at Landmark Communications
October 1, 2023 - July 16, 2025Managed high-profile marketing campaigns from planning to execution, ensuring brand success. Coordinated with creative, digital, and finance teams to ensure seamless execution. Led marketing activations for major events such as Turtle Fest, Beats & Brunch, Technolurgjik, Boris Brejcha and more. Developed and presented strategic briefs and campaign proposals for key clients, including Philip Morris Albania.
Senior Account Manager at Le Spot Group
November 30, 2022 - July 16, 2025Developed and executed strategic marketing initiatives for major brands. Coordinated with creative, digital, and finance teams to ensure seamless execution. Managed digital strategies, creative campaigns, and RFP participation. Managed communication strategies to drive traffic and sales. Oversaw events, media relations, and advertising campaigns. Developed income-generating strategies through advertising partnerships. Key Clients included Vodafone, KFC, Durres Yachts & Marina, AADF, and ACREM.
Account Manager at New Moment (Part of WPP Group)
March 1, 2022 - July 16, 2025Led full-cycle project management for multi-channel marketing campaigns. Coordinated with creative, digital, and finance teams to ensure seamless execution. Managed media planning, PR, and press releases for key clients such as Beko, Balfin Group, NOA, Primall JTI (Winston/Camel), Tuborg, Neptun, AADF, Always, OPA, Danone, Delta Pharma, GiZ, and UNICEF.
Marketing Coordinator at Neptun Albania
June 30, 2020 - July 16, 2025Developed promotional campaigns, digital marketing strategies, and partnership collaborations. Led the Neptun Annual Conference 2020 with 450 participants. Ensured brand consistency across all digital and offline marketing materials.
Marketing & Media Planner at InTv Albania
September 1, 2019 - July 16, 2025Managed media planning, buying, and campaign execution for television and radio. Produced TV commercials and radio spots for clients lacking in-house production. Monitored campaign performance and provided analytical reports.
Marketing Manager at Sophie Caffe
December 31, 2018 - July 16, 2025Conceptualized and implemented digital marketing campaigns. Created creative and strategic content and sales campaigns. Maintained strong partnerships and enhanced brand visibility.
Outbound Product Sales Specialist at Alba Contact
February 1, 2018 - July 16, 2025Managed customer inquiries and processed sales transactions. Handled CRM data entry and optimized customer interactions.
PR Coordinator Internship at Top Channel
January 31, 2016 - July 16, 2025Assisted in TV production, including content research and guest coordination. Developed engaging interview questions and program materials.
Founder at Recro/ Recro Thrift Bar
January 1, 2022 - PresentEstablished and managed Recro, a sustainable fashion brand and social space. Developed branding, marketing, and community engagement strategies. Organized events and built a strong online presence to promote sustainability. Managed partnerships, budgeting, and cross-functional collaborations between stakeholders.
Marketing Manager at Electromagic Albania
June 30, 2024 - July 16, 2025Developed and executed strategic marketing plans, ensuring brand alignment and market growth. Managed budgets, forecasting, and performance reporting for marketing initiatives. Led creative campaign development, including advertising, digital content, and production. Oversaw a team of four, ensuring alignment with business objectives and cross-functional collaboration.
Senior Account Manager at Landmark Communications
October 1, 2023 - July 16, 2025Managed high-profile marketing campaigns from planning to execution, ensuring brand success. Coordinated with creative, digital, and finance teams to ensure seamless execution. Led marketing activations for major events such as Turtle Fest, Beats & Brunch, Technolurgjik, Boris Brejcha and more. Developed and presented strategic briefs and campaign proposals for key clients.
Senior Account Manager at Le Spot Group
November 30, 2022 - July 16, 2025Developed and executed strategic marketing initiatives for major brands. Coordinated with creative, digital, and finance teams to ensure seamless execution. Managed digital strategies, creative campaigns, and RFP participation. Managed communication strategies to drive traffic and sales. Oversaw events, media relations, and advertising campaigns. Developed income-generating strategies through advertising partnerships.
Account Manager at New Moment (Part of WPP Group)
March 1, 2022 - July 16, 2025Led full-cycle project management for multi-channel marketing campaigns. Coordinated with creative, digital, and finance teams to ensure seamless execution. Managed media planning, PR, and press releases for key clients.
Marketing Coordinator at Neptun Albania
June 30, 2020 - July 16, 2025Developed promotional campaigns, digital marketing strategies, and partnership collaborations. Led the Neptun Annual Conference 2020 (450 participants). Ensured brand consistency across all digital and offline marketing materials.
Marketing & Media Planner at InTv Albania
September 1, 2019 - July 16, 2025Managed media planning, buying, and campaign execution for television and radio. Produced TV commercials and radio spots for clients lacking in-house production. Monitored campaign performance and provided analytical reports.
Marketing Manager at Sophie Caffe
December 31, 2018 - July 16, 2025Conceptualized and implemented digital marketing campaigns. Creative and Strategic content creation and sales campaigns. Maintained strong partnerships and enhanced brand visibility.
Outbound Product Sales Specialist at Alba Contact
February 1, 2018 - July 16, 2025Managed customer inquiries and processed sales transactions. Handled CRM data entry and optimized customer interactions.
PR Coordinator Internship at Top Channel
January 31, 2016 - July 16, 2025Assisted in TV production, including content research and guest coordination. Developed engaging interview questions and program materials.
Founder at Recro/ Recro Thrift Bar
January 1, 2022 - PresentEstablished and managed Recro, a sustainable fashion brand and social space. Developed branding, marketing, and community engagement strategies. Organized events and built a strong online presence to promote sustainability. Managed partnerships, budgeting, and cross-functional collaborations between stakeholders.
Marketing Manager at Electromagic Albania
June 30, 2024 - July 31, 2025Developed and executed strategic marketing plans, ensuring brand alignment and market growth. Managed budgets, forecasting, and performance reporting for marketing initiatives. Led creative campaign development, including advertising, digital content, and production. Oversaw a team of four, ensuring alignment with business objectives and cross-functional collaboration.
Senior Account Manager at Landmark Communications
October 1, 2023 - July 31, 2025Managed high-profile marketing campaigns from planning to execution, ensuring brand success. Coordinated with creative, digital, and finance teams to ensure seamless execution. Led marketing activations for major events such as Turtle Fest, Beats & Brunch, Technolurgjik, Boris Brejcha and more. Developed and presented strategic briefs and campaign proposals for key clients.
Senior Account Manager at Le Spot Group
November 30, 2022 - July 31, 2025Developed and executed strategic marketing initiatives for major brands. Coordinated with creative, digital, and finance teams to ensure seamless execution. Managed digital strategies, creative campaigns, and RFP participation. Managed communication strategies to drive traffic and sales. Oversaw events, media relations, and advertising campaigns. Developed income-generating strategies through advertising partnerships.
Account Manager at New Moment (Part of WPP Group)
March 1, 2022 - July 31, 2025Led full-cycle project management for multi-channel marketing campaigns. Coordinated with creative, digital, and finance teams to ensure seamless execution. Managed media planning, PR, and press releases for key clients.
Marketing Coordinator at Neptun Albania
June 30, 2020 - July 31, 2025Developed promotional campaigns, digital marketing strategies, and partnership collaborations. Led the Neptun Annual Conference 2020 with 450 participants. Ensured brand consistency across all digital and offline marketing materials.
Marketing & Media Planner at InTv Albania
September 1, 2019 - July 31, 2025Managed media planning, buying, and campaign execution for television and radio. Produced TV commercials and radio spots for clients lacking in-house production. Monitored campaign performance and provided analytical reports.
Marketing Manager at Sophie Caffe
December 31, 2018 - July 31, 2025Conceptualized and implemented digital marketing campaigns. Created strategic content and sales campaigns. Maintained strong partnerships and enhanced brand visibility.
Outbound Product Sales Specialist at Alba Contact
February 1, 2018 - July 31, 2025Managed customer inquiries and processed sales transactions. Handled CRM data entry and optimized customer interactions.
PR Coordinator Internship at Top Channel
January 31, 2016 - July 31, 2025Assisted in TV production, including content research and guest coordination. Developed engaging interview questions and program materials.
Education
B.A. at Tirana University
January 1, 2015 - December 31, 2018B.A. at Tirana University
January 1, 2015 - December 31, 2018B.A. at Tirana University
January 1, 2015 - December 31, 2018Qualifications
Lincoln C1 Level English Certificate
January 1, 2011 - December 31, 2011AIESEC Leadership & Marketing
January 1, 2016 - December 31, 2017Uplift Accelerator Program for Startups Winner with Recro
January 1, 2022 - December 31, 2022Lincoln C1 Level English Certificate
January 1, 2011 - December 31, 2011AIESEC Leadership & Marketing
January 1, 2016 - December 31, 2017Uplift Accelerator Program for Startups | Winner with Recro
January 1, 2022 - December 31, 2022Lincoln C1 Level
January 1, 2011 - July 31, 2025AIESEC Leadership & Marketing
January 1, 2016 - December 31, 2017Uplift Accelerator Program for Startups | Winner with Recro
January 1, 2022 - July 31, 2025Industry Experience
Retail, Media & Entertainment, Consumer Goods, Professional Services, Non-Profit Organization, Telecommunications
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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