I am a Digify Africa Certified professional with certifications from Microsoft, IBM and Google and other notable Enterprises. I have 3 years’ experience in Web Development and built 5 WordPress sites, 8 years of experience as a Digital Marketer and more than 9 years as a Graphic Designer. My skills include Coding, WordPress website development, paid advertising, campaign optimization, SEO and SEM, keyword research, content marketing, copywriting, and email marketing. I have a proven track record of success, including increasing store sales by 170% in six months on a limited budget, meeting a budget of 2 billion naira for 2022, and boosting social media engagement and website visits by an average of 80% organically.…

Daniel Olanrewaju Akpomon

I am a Digify Africa Certified professional with certifications from Microsoft, IBM and Google and other notable Enterprises. I have 3 years’ experience in Web Development and built 5 WordPress sites, 8 years of experience as a Digital Marketer and more than 9 years as a Graphic Designer. My skills include Coding, WordPress website development, paid advertising, campaign optimization, SEO and SEM, keyword research, content marketing, copywriting, and email marketing. I have a proven track record of success, including increasing store sales by 170% in six months on a limited budget, meeting a budget of 2 billion naira for 2022, and boosting social media engagement and website visits by an average of 80% organically.…

Available to hire

I am a Digify Africa Certified professional with certifications from Microsoft, IBM and Google and other notable Enterprises. I have 3 years’ experience in Web Development and built 5 WordPress sites, 8 years of experience as a Digital Marketer and more than 9 years as a Graphic Designer. My skills include Coding, WordPress website development, paid advertising, campaign optimization, SEO and SEM, keyword research, content marketing, copywriting, and email marketing.

I have a proven track record of success, including increasing store sales by 170% in six months on a limited budget, meeting a budget of 2 billion naira for 2022, and boosting social media engagement and website visits by an average of 80% organically.

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Language

English
Fluent

Work Experience

Graphic Designer & Digital Marketing Executive at Iwosan Lagoon Hospitals
August 1, 2024 - Present
Led the hospital's digital communications strategy across web, email, and social platforms, ensuring messaging alignment with JCI accreditation standards. Managed and optimized lead generation funnels using Google Ads, Meta campaigns, and SEO, resulting in over 60% increase in patient inquiries. Oversaw website content management and performance optimization, delivering improved organic traffic and user experience through regular updates and CRO initiatives. Executed targeted email marketing campaigns for service awareness and health education, achieving above-industry open and click-through benchmarks. Designed health-focused creatives, motion graphics, and infographics for awareness campaigns and press materials. Conducted in-depth analytics with GA4, Looker Studio, and Meta Insights to report ROI and patient engagement behavior, informing strategic decisions. Managed paid campaigns (Search & Display) targeting specialized care units with high CTR and strong conversions. Launched pub
Digital Marketing Manager at DO.II Designs Limited
September 1, 2022 - July 1, 2024
Developed and executed integrated digital marketing strategies across SEM, paid social, display advertising, and influencer campaigns, directly contributing to a 170% increase in showroom traffic and online inquiries. Managed full website lifecycle—from UX improvements and landing page development to backend SEO optimization—resulting in faster load times and lower bounce rates. Created and maintained digital shop listings for furniture categories, ensuring accurate product data and improved visibility on retail marketplaces. Designed and launched B2C and B2B campaigns with data-driven segmentation, highlighting limited collections, promos, and corporate furnishing services. Coordinated high-production-value photoshoots and showroom walkthrough videos for promotional and eCommerce assets. Collaborated with sales and inventory teams to align marketing calendars with product availability and seasonal promotions. Managed email automation systems (Mailchimp, HubSpot), executing lifecyc
Digital Marketing / Social Media Manager at AD Media and Digitals
May 1, 2019 - February 1, 2022
Led planning and execution of digital campaigns for SME clients across fashion, food, hospitality, and education sectors, aligning with client brand and objectives. Managed social media accounts and grew average engagement by over 50% through compelling content and community management. Created monthly content calendars and collaborated with designers to produce on-brand materials. Launched and optimized paid campaigns on Facebook and Instagram, increasing inquiries and leads by over 140%. Developed SEO strategies for blogs and websites, boosting organic visibility. Built and optimized WordPress sites for campaigns, ensuring mobile responsiveness and speed. Conducted performance reporting with Google Analytics and Facebook Insights, delivering actionable insights to clients. Trained junior staff and interns, and stayed current with industry trends to keep strategies competitive.
HMO Officer at Betta Hospital by CarnaMedicare
September 1, 2018 - August 1, 2022
Onboarded HMOs, facilitated tariff setup, and integrated into hospital billing and claims systems. Served as liaison between hospital, HMO providers, and patients, ensuring smooth communication, prompt authorizations, and issue resolution. Trained staff on HMO procedures, eligibility verification, and documentation standards in line with policy compliance. Regularly reviewed and negotiated HMO tariffs to protect profitability while remaining cost-competitive. Coordinated billing for HMO-enrolled patients, ensuring accuracy and alignment with approved tariffs. Tracked outstanding payments with HMOs and achieved high recovery rates through proactive follow-up and relationship management. Maintained centralized databases of HMO agreements, enrollees, tariffs, and balances for transparency and reporting. Participated in strategy meetings to evaluate financial health of HMO relationships and propose improvements.
Freelance Digital Marketer / SEO Specialist / Graphic Designer / Web Developer at Self-Employed / Freelance
March 1, 2013 - July 1, 2024
Designed and developed custom WordPress websites for clients in healthcare, retail, and service sectors, focusing on UX, mobile responsiveness, and SEO optimization. Managed end-to-end digital marketing strategies including content creation, paid advertising, email marketing, and performance tracking to support client growth and lead generation. Created brand identity packages, including logos and marketing materials, and produced visual guidelines tailored to target audiences. Executed paid campaigns using Google Ads and Meta Ads Manager, improving customer acquisition and ROI for small to mid-sized businesses. Developed and scheduled strategic content calendars for social media, blogs, and email campaigns to boost engagement and visibility. Consulted with clients to align strategies with business goals, providing analytics insights, audience behavior, and competitive positioning. Designed promotional materials for product launches, digital catalogs, and campaign visuals, and built la

Education

Bachelor of Science in Geophysics (2nd Class Upper) at Olabisi Onabanjo University
January 1, 2012 - January 1, 2016
West African Senior School Certificate (WASSCE) at Vetland Senior Grammar School
January 1, 2011 - January 1, 2011

Qualifications

Introduction to Artificial Intelligence (AI) – IBM
January 1, 2025 - February 12, 2026
Introduction to Web Development – Microsoft
January 1, 2025 - February 12, 2026
Foundations of Coding – Microsoft
January 1, 2025 - February 12, 2026
Introduction to Programming with C# - Microsoft
January 1, 2025 - February 12, 2026
Introduction to Cloud Computing – IBM
January 1, 2025 - February 12, 2026
Introduction to Software Engineering (with Honors) – IBM
January 1, 2025 - February 12, 2026
Complete Web Developer – Zero to Mastery Academy
January 1, 2024 - February 12, 2026
Digify Africa – Advanced Digital Marketing Certificate
January 1, 2024 - February 12, 2026
Virtual Assistant Certification - ALX Africa
January 1, 2024 - February 12, 2026
Microsoft Advertising Certified Professional – Microsoft
January 1, 2024 - February 12, 2026
Google Analytics Certification
January 1, 2024 - February 12, 2026
Google Ads Measurement Certification
January 1, 2024 - February 12, 2026
Google - Grow Offline Sales Certification
January 1, 2024 - February 12, 2026
HubSpot | Digital Advertising Certified
January 1, 2024 - February 12, 2026
LinkedIn Marketing Strategy Certification
January 1, 2024 - February 12, 2026
Google Looker Studio Certificate – Great Learning
January 1, 2024 - February 12, 2026
Adobe Illustrator CC Masterclass – Udemy
January 1, 2023 - February 12, 2026
Adobe Photoshop Mega Course – Udemy
January 1, 2023 - February 12, 2026
Digital Marketing Certificate Course – Udemy
January 1, 2020 - February 12, 2026
Professional Diploma in Graphic Design – Shaw Academy
January 1, 2020 - February 12, 2026
Diploma In Copywriting - ADCOD Skills
January 1, 2020 - February 12, 2026
Advanced Diploma in Computer Engineering and Networking
January 1, 2012 - February 12, 2026
Diploma in Computer Studies (2011 Best student)
January 1, 2011 - February 12, 2026

Industry Experience

Healthcare, Retail, Professional Services, Media & Entertainment, Software & Internet