I'm a passionate e-commerce and digital marketing specialist with hands-on experience supporting fashion brands in their growth journey. I thrive in collaborative environments, where I can apply my skills in data analysis and performance monitoring to drive meaningful results for my clients. My goal is to help brands optimize their digital presence and connect more effectively with their audiences.

Daniela Gonçalves Silva

I'm a passionate e-commerce and digital marketing specialist with hands-on experience supporting fashion brands in their growth journey. I thrive in collaborative environments, where I can apply my skills in data analysis and performance monitoring to drive meaningful results for my clients. My goal is to help brands optimize their digital presence and connect more effectively with their audiences.

Available to hire

I’m a passionate e-commerce and digital marketing specialist with hands-on experience supporting fashion brands in their growth journey. I thrive in collaborative environments, where I can apply my skills in data analysis and performance monitoring to drive meaningful results for my clients. My goal is to help brands optimize their digital presence and connect more effectively with their audiences.

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Experience Level

Expert

Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

Growth Marketing (Freelance) at Multiple Ecommerce Brands
March 1, 2024 - Present
Worked with multiple e-commerce brands focusing on fashion and DTC businesses. Supported operations, website management, and performance monitoring. Managed website updates on Shopify and WordPress, including product uploads and copy updates. Monitored key ecommerce metrics and executed improvement actions.
Digital Marketing, SEO & E-commerce at Klclima
December 1, 2020 - March 1, 2024
Supported the management of over 10 ecommerce websites. Worked on product updates, website structure improvements, and collaborated on ecommerce-related initiatives. Analyzed user behavior and performance data for optimization.

Education

Postgraduate Degree in Digital Marketing at Instituto Politécnico do Cávado e do Ave
January 1, 2019 - January 1, 2020
Bachelor’s Degree in Tourism at Instituto Politécnico de Viana do Castelo
January 1, 2010 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Professional Services