Daniyal Alam

SEO Consultant at Thrill Works

• Partner with leadership to develop end-to-end SEO and GEO strategies using keyword maps, content calendars, internal linking frameworks, brand voice guides, and AEO playbooks. • Build and deploy Claude Code skills for technical SEO audits, content audits, keyword research, and keyword clustering by intent. • Build CMS migration roadmaps with engineering teams to safeguard technical SEO health and minimize ranking disruption. • Serve as an in-house SEO consultant, advising internal teams on project direction, SEO priorities, and implementation best practices. • Advise clients including BlackBerry, Abbott, and Lendmark Financial on strengthening their SEO and GEO footprint.

Senior SEO Manager at 12Go

• Managing 12Go’s website of 40 million pages with more than 4M/month traffic in 14 core markets. • Monitoring the website’s technical performance including Keyword Monitoring, Index Management, Core Web Vitals, log file analysis, robots directives, schema markup & structured data, and AI search visibility tracking to deliver ongoing optimization recommendations. • Managing SEO product roadmap by prioritizing initiatives, gathering requirements, and writing PRDs to initiate the SEO feature development. • Work with the Engineering and Product team to prioritize and implement technical fixes, features and Experiments. • Work with 3rd party vendors for content production and link building activities. • Tools Used: Claude Code, DataForSEO, SEMrush Enterprise, Google Search Console, Google Analytics (GA4), JIRA, Clearscope, Oncrawl, Screaming Frog, Superset, BigQuery, Apify, Cursor, SearchPilot.

SEO and ASO Specialist at Talk Home

• Managing 12Go’s website of 40 million pages with more than 4M/month traffic in 14 core markets. • Monitoring the website’s technical performance including Keyword Monitoring, Index Management, Core Web Vitals, log file analysis, robots directives, schema markup & structured data, and AI search visibility tracking to deliver ongoing optimization recommendations. • Managing SEO product roadmap by prioritizing initiatives, gathering requirements, and writing PRDs to initiate the SEO feature development. • Work with the Engineering and Product team to prioritize and implement technical fixes, features and Experiments. • Work with 3rd party vendors for content production and link building activities. • Tools Used: Claude Code, DataForSEO, SEMrush Enterprise, Google Search Console, Google Analytics (GA4), JIRA, Clearscope, Oncrawl, Screaming Frog, Superset, BigQuery, Apify, Cursor, SearchPilot.

SEO and GEO Consultant at Thrillworks

Partner with leadership to develop end-to-end SEO and GEO strategies using keyword maps, content calendars, internal linking frameworks, brand voice guides, and AEO playbooks. Build and deploy Claude Code skills for technical SEO audits, content audits, keyword research, and keyword clustering by intent. Build CMS migration roadmaps with engineering teams to safeguard technical SEO health and minimize ranking disruption. Serve as an in-house SEO consultant, advising internal teams on project direction, SEO priorities, and implementation best practices. Advise clients including BlackBerry, Abbott, and Lendmark Financial on strengthening their SEO and GEO footprint.

SEO Manager at 12Go Asia

Managing 12Go’s website of 40 million pages with more than 4M/month traffic in 14 core markets. Monitoring the website’s technical performance including Keyword Monitoring, Index Management, Core Web Vitals, log file analysis, robots directives, schema markup & structured data, and AI search visibility tracking to deliver ongoing optimization recommendations. Managing SEO product roadmap by prioritizing initiatives, gathering requirements, and writing PRDs to initiate the SEO feature development. Work with the Engineering and Product team to prioritize and implement technical fixes, features and Experiments. Work with 3rd party vendors for content production and link building activities.

SEO and ASO Specialist at Now Software.

Grew organic search traffic 500% YoY through content marketing. Ranked 10,000+ keywords across UK, US, and EU via research-led content planning. Managed SEO architecture for 4 products and 100,000+ webpages. Improved site performance with 24% better bounce rate and 26.14% conversion rate. Built an A/B testing roadmap that drove 20% higher engagement and 10% revenue growth. Increased organic app installs 20% and post-install engagement 35% using ASO, web-to-app, and lifecycle messaging (CRM + referral/loyalty).