Danny Friend

ProAvailable to hire

Hey I'm Danny Friend. A film editor mostly experienced in commercials, music videos, social and short form content.

About

Hey I’m Danny Friend.

A film editor mostly experienced in commercials, music videos, social and short form content. With over 10 years experience as an editor I know I can pack a punch and get eyes on your vision in the most compelling way possible.

My passion for computer science allows me to build the smartest workflows for our post production schedules and create the coolest visual effects. My design background gives me a keen eye for how things should be laid out, and my directing background for how things should be played out.

It’s really all about timing. In the way we execute the post production, and in every single cut.

As you’ll notice from my body of work, I have not only edited most of the portfolio, but have also directed the majority of it too. I have now stepped back from directing this kind of work as I am now planning to spend the next few years writing my first film. So editing is a great middle ground for me to stay connected to the creative industry, but gives me that time away to focus on writing too! And you get an editor that understands things from the eye of a writer and director. Helping us work through your edit often with a sixth sense and an understanding and experience not every editor has been lucky enough to have.

I’ve worked with the biggest brands, production companies, agencies and record labels in the world. Won the Oscar for Best Live Action Short at the 90th Academy Awards for producing ‘The Silent Child’, and my commercial work has won many awards for directing and editing alike. I feel my portfolio and accolades speak for themselves, but the hunger never stops to be part of the industry’s most powerful and eye catching work.

So if you have a project that you care about. Something you want to make sure reaches its full potential. Don’t hesitate to message me. I’d love to hear all about it.

  • Joined October 2026

Industry experience

  • Media & Entertainment
  • Gaming
  • Financial Services
  • Consumer Goods
  • Retail
  • Travel & Hospitality

Projects · 52

Director & Post-Producer on this music video for James Blunt. Production: OB. Label: Atlantic Records. Directed the shoot and led the post-production, from the first cut through to final delivery. https://www.youtube.com/watch?v=eWgORLLdctU

  • Film Director
  • Post-Production
  • Video Editor

Director & Editor on this commercial for Call of Duty MWII. Production: Studio Yes. Agency: UMG. Directed the shoot and edited the film myself, from the first cut through to final delivery. https://www.youtube.com/watch?v=dhq_SGw6FO0

  • Film Director
  • Post-Production
  • Video Editor

A selection of the best bits from my commercials and music videos as a director and editor. https://www.youtube.com/watch?v=HirqnM8HfIo

  • Film Director
  • Post-Production
  • Video Editor

Director & Editor on this commercial for American Express. Production: Studio Yes. Agency: Eulogy. Directed the shoot and edited the film myself, from the first cut through to final delivery. https://www.youtube.com/watch?v=Lt1vwXtjHYY

  • Film Director
  • Post-Production
  • Video Editor

Director & Editor on this commercial for American Express. Production: Studio Yes. Agency: Eulogy. Directed the shoot and edited the film myself, from the first cut through to final delivery. https://www.youtube.com/watch?v=o0e2xST8rSE

  • Film Director
  • Post-Production
  • Video Editor

Director on this music video for HRVY x Matoma. Production: Sky TV. Label: Universal Music. Directed the shoot, working with the production team from the first day on set through to final delivery. https://www.youtube.com/watch?v=Q1Yy0tNWtnE

  • Film Director
  • Post-Production
  • Video Editor

Director & Editor on this commercial for Asahi Superdry. Production: Lolipop. Agency: The Corner London. Directed the shoot and edited the film myself, from the first cut through to final delivery. https://www.youtube.com/watch?v=OPFNXBuePp8

  • Film Director
  • Post-Production
  • Video Editor

Director on this music video for Cavetown. Production: Lolipop. Label: Warner Records. Directed the shoot, working with the production team from the first day on set through to final delivery. https://www.youtube.com/watch?v=c_jWpZ6XDIc

  • Film Director
  • Post-Production
  • Video Editor

Editor on this behind-the-scenes film following Cavetown's studio photo shoot for tmrw Magazine. Directed and produced by Jaclyn O'Connell, edited by me from the day's footage into a two-minute piece. https://www.youtube.com/watch?v=rbxKmoWLh2Q

  • Film Director
  • Post-Production
  • Video Editor

Director & Editor on this commercial for Arsenal FC. Production: Lolipop. Agency: Weirdo. Directed the shoot and edited the film myself, from the first cut through to final delivery. https://www.youtube.com/watch?v=lb2-WMvicH4

  • Film Director
  • Post-Production
  • Video Editor

Editor on this commercial for Sky Glass. Production: Lolipop. Agency: Sky TV. Edited the film from the rushes, building the cut, the pace and the sound through to final delivery. https://www.youtube.com/watch?v=I-J224wve6g

  • Film Director
  • Post-Production
  • Video Editor

Editor on the behind-the-scenes film for Wuff Day at the Office, Havas Life Medicom's award-winning film about how dogs' sense of smell is inspiring disease-detection technology. Production: Slick Films. https://www.youtube.com/watch?v=Ns3M3l28B8k

  • Post-Production
  • Video Editor

Work experience· 5 roles

Writer, Director & Editor · Studio YesJan 2022 – Aug 2026 · 4 yrs 8 mos

Wrote, directed and edited commercials and branded films for Studio Yes, including Call of Duty: Modern Warfare II with Lewis Capaldi, American Express, Remitly and Candy Crush.

Creative Director, Writer, Director & Editor · SkyJan 2020 – Present · 6 yrs 11 mos

Creative directed, directed and edited commercials and campaigns made through Sky, including Sky Live, Sky Glass, KFC, eBay, Jacamo, Visa and GentingBet.

Writer, Director, Producer & Editor · OB/42Jan 2020 – Dec 2023 · 4 yrs

Directed and edited music videos and commercials, including Cavetown, CamelPhat, James Blunt, Mimi Webb, HRVY, Arsenal FC, ClearScore and Madame Tussauds.

Director & Editor · LolipopJan 2019 – Dec 2024 · 6 yrs
Co-CEO, Executive Producer, Director, Writer & Editor · Slick FilmsJan 2010 – Dec 2019 · 10 yrs

Certifications and awards

Academy Award, Best Live Action Short Film (The Silent Child)2018

Executive Producer and Producer on 'The Silent Child', winner of the Oscar for Best Live Action Short Film at the 90th Academy Awards.

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