I am SMM manager and digital marketer with over 4 years of experience in e-commerce, media, and creative strategy. Expert in performance marketing, e-retail, UX analytics, and brand storytelling that builds authentic emotional connections with audiences. Combining analytical precision and aesthetic vision, I design digital ecosystems that not only generate measurable results but also reflect brand identity

Danylo Pysarenko

I am SMM manager and digital marketer with over 4 years of experience in e-commerce, media, and creative strategy. Expert in performance marketing, e-retail, UX analytics, and brand storytelling that builds authentic emotional connections with audiences. Combining analytical precision and aesthetic vision, I design digital ecosystems that not only generate measurable results but also reflect brand identity

Available to hire

I am SMM manager and digital marketer with over 4 years of experience in e-commerce, media, and creative strategy. Expert in performance marketing, e-retail, UX analytics, and brand storytelling that builds authentic emotional connections with audiences. Combining analytical precision and aesthetic vision, I design digital ecosystems that not only generate measurable results but also reflect brand identity

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Language

Russian
Fluent
Ukrainian
Fluent
English
Advanced
Polish
Beginner
French
Beginner

Work Experience

Social Media Manager at Self-employed / Freelance
November 20, 2024 - January 20, 2026
Social media manager and digital marketer with over 4 years of experience in e-commerce, media, and creative strategy. Expert in performance marketing, e-retail, UX analytics, and brand storytelling; built authentic emotional connections with audiences; designed digital ecosystems that reflect brand identity and deliver measurable results.
Social Media Content Creator Intern at 1+1 Media (TV channel 1+1 Ukraine)
January 20, 2023 - November 20, 2024
Created and curated engaging multimedia content across major social media platforms; supported digital marketing initiatives; collaborated with influencers and UGC creators; expanded organic reach and engagement.
Marketing Specialist at Raccoon School
September 20, 2022 - July 20, 2026
Marketing specialist responsible for building a digital ecosystem for the brand, from e-commerce funnel to CRM; 360-degree communications planning; launched over 50 advertising campaigns on Meta and Google, generating organic and paid impressions; optimized advertising costs by reducing lead cost by 30% and increasing conversions by 35%. Created and curated multimedia content across major social platforms; planned cross-platform content one month in advance; localized copy in English and adapted messaging for French-speaking audiences; monitored social media trends, hashtags and formats to drive engagement; managed annual marketing budget; collaborated with influencers and UGC creators; produced campaigns for beauty, lifestyle and fashion segments; achieved +45% engagement growth.
Digital Specialist at Mood Good Agency
February 20, 2021 - January 20, 2023
Built a digital ecosystem for the brand; launched over 50 advertising campaigns on Meta/Google; managed budgets and 360-degree communications planning; improved ad performance and reach; worked with e-retail partners and business clients; created content across major social platforms; optimized costs and conversions.

Education

Bachelor's degree in Economics at Ivan Franko National University of Lviv
January 11, 2030 - February 22, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Other