Hi, I’m Danyn Oakes. I’m a Marketing Operations Specialist with 15+ years delivering digital marketing campaigns, CRM management, and marketing automation workflows. I excel at aligning marketing technology with business goals, improving efficiency, and driving measurable growth. I’m a hands-on implementer who thrives on turning data into action and collaborating with cross-functional teams to deliver exceptional results. I’ve led email marketing, website management, lead tracking, and platform integrations across B2B and real estate contexts. I’m passionate about building scalable processes, optimizing performance, and communicating clearly to ensure teams stay aligned and outcomes exceed expectations.

Hi, I’m Danyn Oakes. I’m a Marketing Operations Specialist with 15+ years delivering digital marketing campaigns, CRM management, and marketing automation workflows. I excel at aligning marketing technology with business goals, improving efficiency, and driving measurable growth. I’m a hands-on implementer who thrives on turning data into action and collaborating with cross-functional teams to deliver exceptional results. I’ve led email marketing, website management, lead tracking, and platform integrations across B2B and real estate contexts. I’m passionate about building scalable processes, optimizing performance, and communicating clearly to ensure teams stay aligned and outcomes exceed expectations.

Available to hire

Hi, I’m Danyn Oakes. I’m a Marketing Operations Specialist with 15+ years delivering digital marketing campaigns, CRM management, and marketing automation workflows. I excel at aligning marketing technology with business goals, improving efficiency, and driving measurable growth. I’m a hands-on implementer who thrives on turning data into action and collaborating with cross-functional teams to deliver exceptional results.

I’ve led email marketing, website management, lead tracking, and platform integrations across B2B and real estate contexts. I’m passionate about building scalable processes, optimizing performance, and communicating clearly to ensure teams stay aligned and outcomes exceed expectations.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Marketing Operations Specialist at Rises.co
January 1, 2023 - Present
Executed all marketing operations including CRM management, email campaigns, website updates, and digital advertising. Built and managed Mailchimp campaigns (monthly newsletter and weekly campaigns), achieving a 40% open rate. Implemented and monitored Google Ads and social campaigns, growing site traffic from 1,000 to 3,500 visits per month. Managed lead tracking workflows and CRM data entry in Follow Up Boss. Created marketing reports and performance dashboards. Coordinated print advertising and video content production.
Marketing Operations Specialist at Jordan Digital Marketing
June 1, 2025 - October 1, 2025
Implemented lifecycle marketing automation in HubSpot, built and optimized email workflows. Cleaned up and reorganized existing HubSpot workflows to improve efficiency and deliverability. Redesigned email subscription management system, expanding from a single newsletter list to segmented subscription types aligned with usage. Updated email compliance protocols and opt-in forms. Imported and organized contacts into HubSpot CRM. Optimized email copy using AI tools to improve engagement and clarity.
Robotics Manufacturing Technician at Ye Olde Robotics Company
November 1, 2023 - March 1, 2025
Assembled and tested prototype robots and motor systems. Programmed robot movements and modified Python code. Created assembly documentation and managed parts inventory.
Customer Experience Manager at Avenue 8
May 1, 2021 - May 1, 2022
Supported portfolio of 40+ agents with software training, onboarding, and technical support. Built automated lead distribution system using Zapier, improving lead response time by 95% and saving $15,000+/month. Created automated request tracking system in Monday.com, improving SLA performance by 10%. Maintained 95%+ agent retention and 90%+ satisfaction ratings.
Digital Marketing Manager at NAI Northern California
June 1, 2019 - April 1, 2021
Executed digital marketing campaigns across websites, social media, paid search, and HubSpot email. Built Salesforce marketing automation workflows and created lead analytics reports and dashboards, saving 5+ hours per week. Rebuilt WordPress website improving page load speed by 25%. Developed automated lead distribution system for 100+ person team, improving response time by 80%.
Digital Marketing Manager at Climb Real Estate
September 1, 2012 - June 1, 2019
Managed all digital marketing execution: website content, email campaigns, social media, SEO, and PPC advertising. Implemented XML syndication program saving 12+ hours per week and reducing turnaround by 90%. Set up Inkswitch self-service print marketing system integrated with WordPress, saving 8+ hours per week. Won Real Estate Marketing Awards 2019 for video/film, print design, direct mail, annual reports, and promotional materials.

Education

Bachelor of Arts in English & Writing at Southern Oregon University
January 11, 2030 - January 28, 2026

Qualifications

HubSpot Digital Marketing Certified
January 11, 2030 - January 28, 2026
HubSpot Content Marketing Certified
January 11, 2030 - January 28, 2026
Salesforce (Sales Platform/Technical Skills)
January 11, 2030 - January 28, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Real Estate & Construction, Retail