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Hi, I’m Dara Errichetti, an experiential strategist and producer based in the New York. I design and deliver immersive brand experiences across events, activations + partnerships for leading consumer brands. My work blends creative storytelling with practical execution, and I thrive on turning ambitious ideas into flawless onsite realities. I excel at building strong client relationships, leading cross-functional teams, managing budgets + crafting scalable programs that align with brand goals. From multi-city activations to intimate branded experiences, I bring energy, clarity + a relentless focus on execution.…Hi, I’m Dara Errichetti, an experiential strategist and producer based in the New York. I design and deliver immersive brand experiences across events, activations + partnerships for leading consumer brands. My work blends creative storytelling with practical execution, and I thrive on turning ambitious ideas into flawless onsite realities. I excel at building strong client relationships, leading cross-functional teams, managing budgets + crafting scalable programs that align with brand goals. From multi-city activations to intimate branded experiences, I bring energy, clarity + a relentless focus on execution.

Dara Errichetti

Executive Producer, Production Manager, Event Visualizer, +2

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Hi, I’m Dara Errichetti, an experiential strategist and producer based in the New York. I design and deliver immersive brand experiences across events, activations + partnerships for leading consumer brands. My work blends creative storytelling with practical execution, and I thrive on turning ambitious ideas into flawless onsite realities. I excel at building strong client relationships, leading cross-functional teams, managing budgets + crafting scalable programs that align with brand goals. From multi-city activations to intimate branded experiences, I bring energy, clarity + a relentless focus on execution.…Hi, I’m Dara Errichetti, an experiential strategist and producer based in the New York. I design and deliver immersive brand experiences across events, activations + partnerships for leading consumer brands. My work blends creative storytelling with practical execution, and I thrive on turning ambitious ideas into flawless onsite realities. I excel at building strong client relationships, leading cross-functional teams, managing budgets + crafting scalable programs that align with brand goals. From multi-city activations to intimate branded experiences, I bring energy, clarity + a relentless focus on execution.

Available to hire

Hi, I’m Dara Errichetti, an experiential strategist and producer based in the New York. I design and deliver immersive brand experiences across events, activations + partnerships for leading consumer brands. My work blends creative storytelling with practical execution, and I thrive on turning ambitious ideas into flawless onsite realities.

I excel at building strong client relationships, leading cross-functional teams, managing budgets + crafting scalable programs that align with brand goals. From multi-city activations to intimate branded experiences, I bring energy, clarity + a relentless focus on execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Intermediate

Work Experience

Experiential Strategist + Producer at Freelance

January 1, 2026 - Present

Lead experiential strategy and production for domestic and international projects; manage client relations, budgets, and on-site execution for diverse beverage and brand campaigns.

Senior Event Producer + Partnerships at Ritual Zero Proof

January 1, 2023 - November 1, 2024

Led end-to-end event lifecycle and partnerships for Ritual Zero Proof; elevated the brand's experiential program and integrated activities with key partners, including Seedlip brand, while managing budgets and vendor networks.

Senior Event Producer at Diageo North America / Diageo Non-Alc Beverages

November 1, 2024 - November 1, 2025

Role integrated into a new function following Diageo acquisition; directed full event lifecycles for Ritual Zero Proof and Seedlip brands; built strategic partnerships and led on-site activations.

Account Supervisor at Bacardi North America Team

January 1, 2021 - April 1, 2022

Led experiential campaigns for Bacardi portfolio; managed budgets, timelines, vendor relationships, and cross-functional team coordination across markets.

Sr. Experiential Producer at Bacardi North America Team

March 1, 2019 - April 1, 2020

Led end-to-end production for major Bacardi brand activations (Grey Goose, Bombay Sapphire, Bacardi Carta, Tequila); oversaw national programs and budgets.

Events + Hospitality Director at Stearns Weaver Miller et al.

December 1, 2009 - February 1, 2014

Directed events and hospitality operations for the law firm; managed budgets, vendor relations, and on-site execution.

English Language Teacher at LCA Academy

February 1, 2014 - May 1, 2015

Taught reading comprehension, writing, phonics, grammar; supported Korean students in English immersion programs.

Corporate Learning Intern at Harvard Business School Publishing

June 1, 2008 - August 1, 2008

Conducted competitor research; assisted in designing, monitoring and narrating online corporate learning courses; built templates and analyzed feedback.