Marketing & Communication professional with experience in brand campaigns, communication strategy, and event coordination. Curious and detail-oriented, with a strong interest in brand storytelling and creative strategy in a fast-paced environment.

Daria La Fico

Marketing & Communication professional with experience in brand campaigns, communication strategy, and event coordination. Curious and detail-oriented, with a strong interest in brand storytelling and creative strategy in a fast-paced environment.

Available to hire

Marketing & Communication professional with experience in brand campaigns, communication strategy, and event coordination.

Curious and detail-oriented, with a strong interest in brand storytelling and creative strategy in a fast-paced environment.

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Language

Italian
Fluent
English
Fluent

Work Experience

Marketing & Communications Executive at GAS Studio
January 1, 2026 - Present
Support marketing and communications strategies within the architecture and design industry, contributing to brand visibility. Create and update marketing materials and visual assets (presentations, videos, brand content), ensuring consistency. Conduct market and client research, managing outreach and follow-up communications to support business development activities. Assist in content creation, brand storytelling, and event coordination for internal and external industry initiatives.
Marketing Specialist Trainee at Salone del Mobile. Milano (Federlegno Arredo Eventi)
October 1, 2024 - May 1, 2025
Supported communications strategy and marketing campaigns, including brand activations across digital and physical touch points. Co-led the 2025 Merchandising and Design Kiosk projects and supported OOH activations, coordinating suppliers, production timelines, and in-event setup, in collaboration with PR, graphic teams and external agencies. Contributed to content creation, storytelling, and visual development for corporate presentations, newsletters, and event materials.
Digital Assistant ( curricular internship ) at Salone del Mobile. Milano (Federlegno Arredo Eventi)
February 1, 2024 - September 1, 2024
Assisted digital content management, social strategy, and community engagement on the official platform. Worked cross-functionally with marketing and communication teams to update brand materials and support partner relationship management.

Education

MSc in Communication for business, media and culture (English Curriculum) at Università Cattolica del Sacro Cuore (MI)
January 1, 2022 - December 31, 2024
BSc in Business Administration at University of Catania, Faculty of Economics and Business
January 1, 2019 - December 31, 2022

Qualifications

LVMH Creation & Branding, Operations & Supply Chain
December 1, 2025 - January 19, 2026
Masterclass: Influencer Marketing & Advocacy
November 1, 2025 - January 19, 2026
Google Ads Search Certification
June 1, 2025 - January 19, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Consumer Goods, Real Estate & Construction, Software & Internet