" Driving Startup Growth, Brand Visibility & Revenue Expansion " I’m a goal-driven marketing executive focused on driving growth, brand visibility, and revenue expansion. I love turning complex challenges into creative, data-driven campaigns across digital and offline channels. With more than a decade of experience across marketing, e-commerce, sales, and customer care in international settings, I’ve led cross-functional teams to build strong brands and sustainable results in diverse markets.

Darnell Austria

" Driving Startup Growth, Brand Visibility & Revenue Expansion " I’m a goal-driven marketing executive focused on driving growth, brand visibility, and revenue expansion. I love turning complex challenges into creative, data-driven campaigns across digital and offline channels. With more than a decade of experience across marketing, e-commerce, sales, and customer care in international settings, I’ve led cross-functional teams to build strong brands and sustainable results in diverse markets.

Available to hire

" Driving Startup Growth, Brand Visibility & Revenue Expansion "

I’m a goal-driven marketing executive focused on driving growth, brand visibility, and revenue expansion. I love turning complex challenges into creative, data-driven campaigns across digital and offline channels.

With more than a decade of experience across marketing, e-commerce, sales, and customer care in international settings, I’ve led cross-functional teams to build strong brands and sustainable results in diverse markets.

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Language

English
Fluent
Tagalog
Fluent

Work Experience

Co-Owner at SocialTraze
September 1, 2023 - Present
Co-owner overseeing SocialTraze operations, marketing initiatives and growth; built brand presence and client relationships across digital channels to drive revenue and market visibility.
Co-Owner at Uptime Tech BPO
December 1, 2021 - Present
Co-owner responsible for operations, marketing strategy and growth initiatives; steered brand development, client acquisition and cross-functional collaboration to scale service delivery.
Southeast Asia Regional Manager at YI Technology
October 1, 2016 - October 31, 2021
Developed and executed regional marketing strategies, led multi-channel campaigns, managed budgets, and drove brand positioning across Southeast Asia; oversaw content, partnerships, SEO and customer engagement while coordinating with sales and e-commerce teams to meet revenue targets. Extensive experience and insight in the entire business process across various departments - marketing, e-commerce, sales and customer care. I have spearheaded and overseen various operations and campaign achieving. milestones that enhanced the company's brand equity and ultimately revenue increase. Navigated the complexities of diverse countries, each with its unique languages, cultures, and demographics. My experience spans DTC, B2C and B2B.
Quality Evaluator at Google
March 1, 2015 - October 31, 2016
Reviewed and classified pages, queries, mobile apps, ads, and video content to support search algorithm taxonomies; analyzed data and ensured relevance and accuracy across diverse industries and topics.
SEO Specialist at FranTel
October 1, 2013 - April 30, 2014
Conducted keyword research, optimized on-page and off-page SEO, improved rankings, and monitored performance; produced SEO-friendly content and metadata.
SEO Specialist at Skull Crush Inc.
September 1, 2011 - June 30, 2013
Optimized websites and e-commerce platforms through content creation, link-building, and SEO initiatives; managed product listings on Shopify and Amazon and ensured consistent brand presentation across platforms.
Technical Support Specialist at NCO Group
September 1, 2009 - April 30, 2011
Provided technical support for Xbox and T-Mobile, resolving customer issues and delivering troubleshooting guidance.

Education

Bachelor's Degree, Business, Management, Marketing, and Related Support Services at José Rizal University
January 1, 2000 - December 31, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Retail, Other