Available to hire
" Driving Startup Growth, Brand Visibility & Revenue Expansion "
I’m a goal-driven marketing executive focused on driving growth, brand visibility, and revenue expansion. I love turning complex challenges into creative, data-driven campaigns across digital and offline channels.
With more than a decade of experience across marketing, e-commerce, sales, and customer care in international settings, I’ve led cross-functional teams to build strong brands and sustainable results in diverse markets.
Experience Level
Language
English
Fluent
Tagalog
Fluent
Work Experience
Co-Owner at SocialTraze
September 1, 2023 - PresentCo-owner overseeing SocialTraze operations, marketing initiatives and growth; built brand presence and client relationships across digital channels to drive revenue and market visibility.
Co-Owner at Uptime Tech BPO
December 1, 2021 - PresentCo-owner responsible for operations, marketing strategy and growth initiatives; steered brand development, client acquisition and cross-functional collaboration to scale service delivery.
Southeast Asia Regional Manager at YI Technology
October 1, 2016 - October 31, 2021Developed and executed regional marketing strategies, led multi-channel campaigns, managed budgets, and drove brand positioning across Southeast Asia; oversaw content, partnerships, SEO and customer engagement while coordinating with sales and e-commerce teams to meet revenue targets.
Extensive experience and insight in the entire business process across
various departments - marketing, e-commerce, sales and customer care. I
have spearheaded and overseen various operations and campaign achieving. milestones that enhanced the company's brand equity and ultimately revenue
increase. Navigated the complexities of diverse countries, each with its unique
languages, cultures, and demographics. My experience spans DTC, B2C and
B2B.
Quality Evaluator at Google
March 1, 2015 - October 31, 2016Reviewed and classified pages, queries, mobile apps, ads, and video content to support search algorithm taxonomies; analyzed data and ensured relevance and accuracy across diverse industries and topics.
SEO Specialist at FranTel
October 1, 2013 - April 30, 2014Conducted keyword research, optimized on-page and off-page SEO, improved rankings, and monitored performance; produced SEO-friendly content and metadata.
SEO Specialist at Skull Crush Inc.
September 1, 2011 - June 30, 2013Optimized websites and e-commerce platforms through content creation, link-building, and SEO initiatives; managed product listings on Shopify and Amazon and ensured consistent brand presentation across platforms.
Technical Support Specialist at NCO Group
September 1, 2009 - April 30, 2011Provided technical support for Xbox and T-Mobile, resolving customer issues and delivering troubleshooting guidance.
Education
Bachelor's Degree, Business, Management, Marketing, and Related Support Services at José Rizal University
January 1, 2000 - December 31, 2004Qualifications
Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Retail, Other
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