I am a seasoned digital marketing and content strategy professional with 8+ years of leadership across international markets (Canada, Malaysia, Qatar, Armenia). I currently serve as Head of Social Media at Thought Cafe Canada, where I lead strategy, execution, and performance across platforms to drive audience growth and deepen brand loyalty. Earlier, I was Distribution & Growth Marketing Manager at Goalcast, managing multi-platform assets reaching 50M+ followers and driving organic viewership growth by tens of millions. I have led growth marketing and content operations at Mindvalley, overseen video editing at Al Jazeera, and steered YouTube content strategy at PicsArt, consistently delivering measurable outcomes across Paid and Organic channels.

Daron Titizian

I am a seasoned digital marketing and content strategy professional with 8+ years of leadership across international markets (Canada, Malaysia, Qatar, Armenia). I currently serve as Head of Social Media at Thought Cafe Canada, where I lead strategy, execution, and performance across platforms to drive audience growth and deepen brand loyalty. Earlier, I was Distribution & Growth Marketing Manager at Goalcast, managing multi-platform assets reaching 50M+ followers and driving organic viewership growth by tens of millions. I have led growth marketing and content operations at Mindvalley, overseen video editing at Al Jazeera, and steered YouTube content strategy at PicsArt, consistently delivering measurable outcomes across Paid and Organic channels.

Available to hire

I am a seasoned digital marketing and content strategy professional with 8+ years of leadership across international markets (Canada, Malaysia, Qatar, Armenia). I currently serve as Head of Social Media at Thought Cafe Canada, where I lead strategy, execution, and performance across platforms to drive audience growth and deepen brand loyalty.

Earlier, I was Distribution & Growth Marketing Manager at Goalcast, managing multi-platform assets reaching 50M+ followers and driving organic viewership growth by tens of millions. I have led growth marketing and content operations at Mindvalley, overseen video editing at Al Jazeera, and steered YouTube content strategy at PicsArt, consistently delivering measurable outcomes across Paid and Organic channels.

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Work Experience

Head of Social Media & Content Strategy at Thought Cafe
September 1, 2023 - Present
Led strategy, execution, and performance across five platforms, scaling yearly viewership from 300K to 6.1M and impressions from 4M to 11M through data-driven experimentation and strategic content rollouts. Improved YouTube CTR from 3.9% to 5.3% by refining thumbnails, titles, and content formats. Managed a cross-functional team for content release and community engagement, and developed company-wide performance dashboards to inform executive decisions and quarterly pivots. Also oversaw paid media campaigns on Google, Meta, YouTube, and TikTok with ROI-driven targeting and optimization.
Digital Marketing & Distribution Manager at Goalcast
July 1, 2021 - May 1, 2023
Led a team of 7 to deliver 300M+ organic views across all social channels in a year; managed 5 YouTube channels, 2 Instagram accounts, 3 TikTok pages, and 2 Snapchat Shows, totaling 50M+ followers. Designed and implemented an A/B testing strategy that increased YouTube CTR by 2%, impressions by 20%, and Facebook viewership by 30%. Created and managed a content scheduling calendar and oversaw distribution and reporting across platforms; developed and executed growth strategies to scale YouTube engagement and subscribers.
Growth Marketing & Content Specialist at Mindvalley
February 1, 2020 - June 1, 2021
Managed YouTube operations for 3 channels (3M+ subscribers, 400M+ views). Boosted user acquisition by leading optimization experiments and platform strategy, collaborating cross-functionally with production, design, and growth teams.
Video Editor at Al Jazeera Media Network
November 1, 2018 - February 1, 2020
Edited breaking news and documentaries under tight deadlines. Managed technical workflows and quality control for video outputs. Collaborated with production and post-production teams to deliver broadcast-ready world news content for a global audience.
Project Manager – Video Production & YouTube Marketing at PicsArt Inc.
January 1, 2016 - October 1, 2018
Directed YouTube content strategy and led a production team of 5. Doubled subscribers and significantly increased average video engagement; contributed to increases in video view time, shares, subscriptions, and likes.

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Industry Experience

Media & Entertainment, Software & Internet