DY

Darren Yong

Available to hire

I am a Singapore-based SEO Consultant and Digital Marketing professional with 7+ years of experience delivering strategy and hands-on implementation for B2B & B2C clients across Singapore, Malaysia, Hong Kong, the…

About

I am a Singapore-based SEO Consultant and Digital Marketing professional with 7+ years of experience delivering strategy and hands-on implementation for B2B & B2C clients across Singapore, Malaysia, Hong Kong, the United States, and broader Southeast Asia. I have a proven track record in technical SEO, content optimization, and AI-driven marketing, with a history of boosting organic traffic, lead generation, conversions, and ROI. Fluent in English, Mandarin, Cantonese, and Malay, I collaborate closely with cross-functional teams to design and execute marketing campaigns that scale and deliver measurable business outcomes.

I am experienced in leading client engagements, stakeholder management, and coordinating cross-functional teams across content, development, account management, and sales. I leverage AI/LLM-driven SEO strategies to optimize foundations and drive business impact across regional markets, continuously refining tactics through KPI-driven reporting and insights.

  • 8 years' experience
  • Joined June 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Education
  • Retail

Work experience· 5 roles

SEO Specialist · First Page Digital (Singapore)Jul 2024 – Present · 2 yrs 5 mos

Developed and executed comprehensive SEO strategies, including keyword research, technical site audits, on-page optimization, backlink strategy, content briefs, and site speed improvements. Led cross-functional collaboration with content, development, and sales teams; delivered KPI-driven results and maintained strong client relationships. Achieved >75% of targeted keywords ranking on Page 1 SERP within 6 months across ecommerce, logistics, manufacturing, medical, financial, and education sectors.

SEO Specialist · 2X MarketingNov 2022 – Oct 2023 · 1 yr

Developed and executed full-funnel SEO strategies for B2B clients in US markets (Telehealth, Insurance Software, Construction); conducted keyword clustering, technical and on-page/off-page optimization, and content development; delivered client-facing performance insights and ROI.

Digital Marketing Executive · Synapse LaboratoryApr 2021 – Oct 2022 · 1 yr 7 mos

Led SEO and SEM campaigns, built content frameworks aligned with business goals, and delivered data-driven performance insights. Achieved a 150% QoQ increase in website traffic and implemented end-to-end site audits, content planning, and reporting; collaborated with cross-functional teams and mentored junior staff.

Web Content Specialist / Project Coordinator (Search Engine & Email Marketing) · TFXMar 2019 – Mar 2021 · 2 yrs 1 mo
E-Commerce Executive · IT CompanyOct 2017 – Mar 2019 · 1 yr 6 mos

Education

Diploma in Information Technology · Infrastructure University Kuala Lumpur2015 – 2017
Bachelor of Business (Honours) Marketing · INTI International University2023 – 2026

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