Gavesh Dasuntha

Manage and strategize paid media campaigns across Meta, TikTok, and LinkedIn with budgets exceeding LKR 4 million monthly; oversee social media presence for five brands to maintain cohesive branding and increase audience engagement; develop marketing strategies to boost brand awareness, lead generation, and customer interaction; handle digital marketing budget for optimal ROI; monitor and analyze campaign KPIs to inform optimization and reporting. Achievements include highest monthly lead volume with lowest cost per lead on Meta, increased social media followers and engagement consistently, creation of trend-driven content that positioned brands as industry leaders, creative direction elevating brand content standards, and successfully organizing Sri Lanka’s first World Bartender Day event.

Designed visual concepts for digital media including social media posts, banners, and advertisements; created engaging video content for social media and promotional campaigns; collaborated with marketing and content teams to ensure brand consistency across visuals; managed multiple design projects and deadlines effectively; contributed to creative brainstorming and concept development. Achievements include the design and launch of over 100 branding materials, increased social media engagement through impactful visuals, improved content quality via innovative design concepts and storytelling, and reduced design turnaround time with streamlined workflows.

Created, scheduled, and published content on Facebook, Instagram, and LinkedIn; assisted in managing Meta and Google Ads campaigns to improve ROI; contributed to client pitch content strategies; performed competitor analysis to support marketing strategies; managed and analyzed Meta ad performance and generated reports. Achievements include developing new performance report templates that enhanced clarity, supporting paid media campaign implementations that improved reach and engagement, contributing to successful client acquisitions through content strategy, and designing tailored content plans aligned with client objectives.