Dakota Brazil-Arrington

I’m a seasoned Customer Success Manager with 6+ years of experience partnering with enterprise and high-growth brands to design and execute CRM strategies that drive measurable growth. My expertise spans email, SMS, and push marketing—helping clients maximize retention, engagement, and lifetime value through personalized, data-driven lifecycle campaigns.

In my current and past roles, I’ve built and optimized automated funnels, implemented segmentation strategies, and overseen omnichannel campaigns from concept to launch. I thrive at the intersection of strategy and execution—equally comfortable developing a cross-channel engagement plan as I am building, QA’ing, and deploying campaigns in platforms like Listrak, Marketo, and OneSignal.

Whether it’s launching a re-engagement flow, refining onboarding sequences, or improving campaign ROI, I bring a consultative, results-focused approach to every project. If you’re looking for a remote, part-time partner who can seamlessly integrate into your team and take your CRM marketing to the next level, I can help.