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I'm Deborah Odoekwu, a digital communications and content professional with 7+ years of experience building and growing social media presences. I craft multi-format content—from video to graphics and copy—that drives engagement and aligns with broader messaging and campaign goals. My background spans broadcast media, nonprofit communications, and creative industries, which gives me a cross-sector storytelling edge. I excel at developing operational systems, producing end-to-end content, and guiding teams through publishing workflows to keep campaigns running smoothly.…I'm Deborah Odoekwu, a digital communications and content professional with 7+ years of experience building and growing social media presences. I craft multi-format content—from video to graphics and copy—that drives engagement and aligns with broader messaging and campaign goals. My background spans broadcast media, nonprofit communications, and creative industries, which gives me a cross-sector storytelling edge. I excel at developing operational systems, producing end-to-end content, and guiding teams through publishing workflows to keep campaigns running smoothly.

Deborah Odoekwu

Content Creator, Creative Director, Media Coordinator, +5

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I'm Deborah Odoekwu, a digital communications and content professional with 7+ years of experience building and growing social media presences. I craft multi-format content—from video to graphics and copy—that drives engagement and aligns with broader messaging and campaign goals. My background spans broadcast media, nonprofit communications, and creative industries, which gives me a cross-sector storytelling edge. I excel at developing operational systems, producing end-to-end content, and guiding teams through publishing workflows to keep campaigns running smoothly.…I'm Deborah Odoekwu, a digital communications and content professional with 7+ years of experience building and growing social media presences. I craft multi-format content—from video to graphics and copy—that drives engagement and aligns with broader messaging and campaign goals. My background spans broadcast media, nonprofit communications, and creative industries, which gives me a cross-sector storytelling edge. I excel at developing operational systems, producing end-to-end content, and guiding teams through publishing workflows to keep campaigns running smoothly.

Available to hire

I’m Deborah Odoekwu, a digital communications and content professional with 7+ years of experience building and growing social media presences. I craft multi-format content—from video to graphics and copy—that drives engagement and aligns with broader messaging and campaign goals.

My background spans broadcast media, nonprofit communications, and creative industries, which gives me a cross-sector storytelling edge. I excel at developing operational systems, producing end-to-end content, and guiding teams through publishing workflows to keep campaigns running smoothly.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Igbo

Intermediate

Work Experience

Content & Communications Coordinator at Guided LLC

August 1, 2025 - May 8, 2026

Revived and scaled a dormant multi-platform social media presence; drove growth through strategic content, production, and operations management. End-to-end content creation across video and visuals; maintained brand assets and publishing workflows; tracked engagement metrics; managed community across comments and DMs; maintained marketing automation tools and SOPs; collaborated with copywriters and leadership to align with campaign goals.

Social Media & Operations Virtual Assistant at Kate Adah Interiors

July 1, 2024 - July 1, 2025

Created and managed content across Instagram, Facebook, and LinkedIn; designed campaign assets using Canva to support marketing, storytelling, and fundraising; supported event planning and fundraising coordination; handled email management, scheduling, CRM updates, and client communications.

Business Development Strategist at Mswitch Media

January 1, 2024 - August 1, 2025

Developed tailored communications proposals for international organizations, NGOs, government agencies, and private sector clients; led client communications across the engagement lifecycle; collaborated with internal creative and production teams to define project frameworks, messaging strategies, and implementation plans; supported strategic positioning in competitive markets.

Growth Hacker at Mswitch Media

January 1, 2023 - December 1, 2023

Authored 50+ proposals securing 20 project wins; managed project communications and stakeholder engagement; produced and distributed multi-format digital content (podcasts, short-form video, long-form platform-specific content); developed tailored communication strategies across diverse projects to boost engagement.

TV Host & Content Curator at People's Television (PTV)

August 1, 2019 - February 1, 2020

Produced, scripted, and presented television programs; managed full production workflow from research through on-air delivery; coordinated production logistics including research, scripting, editing, and on-screen presentation.

Program Producer & Presenter at Human Rights Radio & Television

August 1, 2018 - June 1, 2019

Produced and presented programs in English and Pidgin English; gathered resources, coordinated on-air broadcasts, and managed end-to-end program production.

Head of Sales at Ecoprime Business Solutions

January 1, 2020 - January 1, 2022

Led sales function and client relationship management to drive business growth and revenue.

Administrative Support at Mswitch Media

November 1, 2022 - January 1, 2023

Provided administrative support across operations including scheduling, emails, CRM updates, and client communications.

Content & Operations Coordinator at Tentacles Consultancy Agency

January 1, 2015 - January 1, 2018

Coordinated content operations and administrative tasks; supported end-to-end content production pipelines and project workflows.