Decker Herfurth

Available to hire

With over a decade of experience in branding and advertising, I have had the chance to work both independently and within agencies, partnering with a diverse range of brands.

About

With over a decade of experience in branding and advertising, I have had the chance to work both independently and within agencies, partnering with a diverse range of brands. My expertise spans all facets of branding—from brand development and logo design to packaging design, web design, film/editing, photography, interface design, and brand communication. I have also led social media campaigns, created advertisements of all kinds, developed marketing strategies, designed clothing, and much more.

Throughout my career, I’ve served as a creative director for numerous companies, building brands from the ground up, developing compelling brand visuals and messaging, and crafting effective marketing strategies across various media. I am passionate about creating impactful consumer-facing brand assets and solving creative challenges to build meaningful, memorable brand stories.

  • Joined September 2025

Industry experience

  • Consumer Goods
  • Computers & Electronics
  • Gaming
  • Media & Entertainment
  • Wholesale & Distribution
  • Travel & Hospitality
  • Software & Internet
  • Retail
  • Real Estate & Construction
  • Professional Services
  • Non-Profit Organization
  • Healthcare
  • Manufacturing
  • Financial Services
  • Energy & Utilities
  • Education
  • Agriculture & Mining
  • Life Sciences

Projects · 7

Brand refresh and new packaging design for Los Osuna tequila. branding logo designer graphicdesigner illustrator photo

  • Brand Designer
  • Creative Director
  • Packaging Designer

I redesigned packaging for Benjamin Moore. branding logo designer graphicdesigner

  • Brand Designer
  • Packaging Designer

I created the concept for this tequila brand. I also designed the brand identity and packaging design. I did all work for this project. branding logo graphicdesigner designer illustrator

  • Brand Designer
  • Creative Director
  • Packaging Designer

I redesigned packaging for Benjamin Moore. branding logo designer graphicdesigner

  • Brand Designer
  • Packaging Designer

I created the brand identity and packaging designs for this cannabis brand. branding logo designer illustrator graphicdesigner

  • Brand Designer
  • Creative Director
  • Logo Designer
  • +1

I refreshed the brand identity and logos for the Northridge prep school. branding logo designer graphicdesigner illustrator

  • Brand Designer
  • Creative Director
  • Logo Designer

I created this sports apparel company. I designed the brand identity and all apparel. branding logo designer graphicdesigner webdesigner apparel https://www.twine.net/signin

  • Brand Designer
  • Creative Director
  • Logo Designer

Work experience· 6 roles

Founder / Creative Director · Balata 9Dec 2024 – Present · 2 yrs

I created, branded and designed all custom made apparel for my golf apparel line. I’m in charge of all design and production. “A Future Facing Golf Retrospective” - Juicing life, one nine at a time.

Founder / Creative Director · Hometown LocalSep 2023 – Present · 3 yrs 3 mos

I created this sports apparel company. I created all branding, creative and apparel. "Apparel From Around Here" - Finely designed sports apparel. Fully custom, small batch gems.

Senior Branding Designer · Renewal by AndersenJul 2023 – May 2024 · 11 mos

Senior designer for Renewal by Andersen. I spearheaded all branding, logos, signage and environmental design for the company, while contributing to mailers and other basic projects.

Design Director · Vladimir JonesJul 2022 – Jun 2023 · 1 yr
Senior Branding Designer · Green Street AgencyJul 2019 – Nov 2019 · 5 mos
Founder / Creative Director · Decker Grey DesignJun 2011 – Present · 15 yrs 6 mos

Education

Bachelor of Arts · Colorado College2002 – 2007

Art major.

Advertising and Design school · Miami Ad School Europe2008 – 2010

During this Advertising and Design program I interned at three different ad agencies around the world.

Certifications and awards

Art Direction and Design certificate2008 – 2010

From Miami Ad School Europe, in Hamburg Germany.

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