Abby Hsieh

Spearheaded strategic relationships with key technology vendors across APAC, delivering high-impact channel growth initiatives, partner marketing programs, lead generation campaigns, and MDF optimization strategies. Onboarded multiple net-new clients in competitive markets, contributing to revenue growth and expanding the company’s footprint in the region. Surpassed annual sales targets in Year 1 and Year 2, ranking among the top-performing account managers globally. Designed and executed integrated, data-driven marketing solutions tailored to partner maturity and regional goals, including demand generation, executive engagements, and digital amplification. Led consultative pitches and executive-level meetings to align marketing outcomes with business objectives. Collaborated with cross-functional teams to deliver seamless client experiences and renewals with higher-value engagements.

Led planning and execution of partner marketing campaigns across multiple regions, achieving a 283% ROI. Managed an average of 20 campaigns monthly, staying within budget and deadlines. Analyzed campaign performance, provided strategic recommendations, and adjusted tactics to align with market trends and partner needs. Maintained positive and productive relationships, supported partner campaigns, and coordinated communications between partners and vendors. Evaluated partner marketing performance and recommended improvements.

Developed detailed project plans to monitor progress, ensuring timely delivery within scope and budget. Managed relationships with clients and stakeholders, ensuring alignment and addressing challenges throughout project execution. Ensured projects were delivered on-time, within scope and within budget. Measured performance and analyzed progress toward short- and long-term goals, escalating as needed.