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I'm Deepa Swami, a Product & User Experience Designer with 15 years of experience driving end-to-end design and strategy for healthcare, finance, and enterprise platforms. I blend strategy, research, and execution to simplify complex systems into intuitive experiences. I'm recognized for delivering award-winning, high-impact solutions at Barclays, Mastercard, and TechMahindra, and I thrive when collaborating with cross-functional teams to turn insights into scalable design systems and user-centric products.…I'm Deepa Swami, a Product & User Experience Designer with 15 years of experience driving end-to-end design and strategy for healthcare, finance, and enterprise platforms. I blend strategy, research, and execution to simplify complex systems into intuitive experiences. I'm recognized for delivering award-winning, high-impact solutions at Barclays, Mastercard, and TechMahindra, and I thrive when collaborating with cross-functional teams to turn insights into scalable design systems and user-centric products.

Deepa Swami

UX Designer, UI Designer, Product Designer, +3

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I'm Deepa Swami, a Product & User Experience Designer with 15 years of experience driving end-to-end design and strategy for healthcare, finance, and enterprise platforms. I blend strategy, research, and execution to simplify complex systems into intuitive experiences. I'm recognized for delivering award-winning, high-impact solutions at Barclays, Mastercard, and TechMahindra, and I thrive when collaborating with cross-functional teams to turn insights into scalable design systems and user-centric products.…I'm Deepa Swami, a Product & User Experience Designer with 15 years of experience driving end-to-end design and strategy for healthcare, finance, and enterprise platforms. I blend strategy, research, and execution to simplify complex systems into intuitive experiences. I'm recognized for delivering award-winning, high-impact solutions at Barclays, Mastercard, and TechMahindra, and I thrive when collaborating with cross-functional teams to turn insights into scalable design systems and user-centric products.

Available to hire

I’m Deepa Swami, a Product & User Experience Designer with 15 years of experience driving end-to-end design and strategy for healthcare, finance, and enterprise platforms. I blend strategy, research, and execution to simplify complex systems into intuitive experiences.

I’m recognized for delivering award-winning, high-impact solutions at Barclays, Mastercard, and TechMahindra, and I thrive when collaborating with cross-functional teams to turn insights into scalable design systems and user-centric products.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Sr. UX Designer at Te Whatu Ora (Health NZ)

October 1, 2025 - October 1, 2025

Led cross-disciplinary product and design initiatives across healthcare communication, data visualization, and service delivery. Product Impact – Designed a scalable Power BI design system that reduced reporting turnaround time and improved decision-making efficiency for hospital leadership. Patient Experience – Led research and co-design workshops with patients, clinicians, and schedulers to redesign ophthalmology communication pathways, reducing missed appointments and improving accessibility. Outcome-Driven Design – Improved usability and accessibility across digital touchpoints, directly supporting Health NZ’s mission of equitable healthcare delivery.

Lead UX Designer at JP Morgan Chase

December 1, 2022 - December 1, 2022

Owned UX strategy and design execution for enterprise-scale internal products used by 250,000+ employees worldwide. Product Ownership – Defined and executed design strategy for the corporate intranet, contributing to a 65% increase in Customer Satisfaction Ratings (CSR) across the Corporate & Investment Bank. Data-Informed Decisions – Partnered with product managers to prioritize features based on user research, analytics, and business impact. End-to-End Delivery – Produced wireframes, prototypes, and workflows that streamlined collaboration with engineering and ensured seamless rollout. Leadership – Mentored junior designers and aligned product vision across stakeholders.

Sr UX Designer at Mastercard

June 1, 2021 - June 1, 2021

As part of the R&D team, I designed and delivered minimum viable products (MVPs) for innovative digital payment solutions, including mobile wallets and banking apps for iOS and Android. Leveraging User-Centred Design (UCD) and Lean UX practices, I rapidly prototyped and iterated solutions to support market pilots across the APAC region, enabling faster go-to-market and unlocking new revenue streams. Innovation Leadership – Led the design and setup of Mastercard’s Innovation Center in Pune. Partnered with multiple product teams to curate end-to-end product experiences that demonstrated Mastercard’s innovation capabilities, strengthened client engagement, and fostered co-creation opportunities.

Sr. UX Designer at Te Whatu Ora (Health NZ)

May 1, 2023 - October 1, 2025

Led cross-disciplinary product and design initiatives across healthcare communication, data visualization, and service delivery. Product Impact – Designed a scalable Power BI design system that reduced reporting turnaround time and improved decision-making efficiency for hospital leadership. Patient Experience – Led research and co-design workshops with patients, clinicians, and schedulers to redesign ophthalmology communication pathways, reducing missed appointments and improving accessibility. Outcome -Driven Design – Improved usability and accessibility across digital touchpoints, directly supporting Health NZ’s mission of equitable healthcare delivery.

Lead UX Designer at JP Morgan Chase

July 1, 2021 - December 1, 2022

Product Ownership – Defined and executed design strategy for the corporate intranet, contributing to a 65% increase in Customer Satisfaction Ratings (CSR) across the Corporate & Investment Bank. Data-Informed Decisions – Partnered with product managers to prioritize features based on user research, analytics, and business impact. End-to-End Delivery – Produced wireframes, prototypes, and workflows that streamlined collaboration with engineering and ensured seamless rollout. Leadership – Mentored junior designers and aligned product vision across stakeholders, ensuring consistency with enterprise design standards.

Sr UX Designer at Mastercard

June 1, 2018 - June 1, 2021

As part of the R&D team, designed and delivered minimum viable products (MVPs) for innovative digital payment solutions, including mobile wallets and banking apps for iOS and Android. Leveraged User-Centered Design (UCD) and Lean UX practices to rapidly prototype and iterate solutions to support market pilots across the APAC region, enabling faster go-to-market and unlocking new revenue streams. Innovation Leadership – Led the design and setup of Mastercard’s Innovation Center in Pune — a collaborative space showcasing digital payment solutions to global stakeholders and clients. Partnered with multiple product teams to curate end-to-end product experiences that demonstrate Mastercard’s innovation capabilities, strengthen client engagement, and foster co-creation opportunities.