I am a results-driven digital marketing and communications professional with 9+ years of experience leading integrated campaigns, content strategy, social media, email marketing, and paid media for government, nonprofit, healthcare, and global brands. I translate data into insight, manage cross-functional stakeholders, and build strategies that drive engagement, awareness, and growth.

Deontae Moore

I am a results-driven digital marketing and communications professional with 9+ years of experience leading integrated campaigns, content strategy, social media, email marketing, and paid media for government, nonprofit, healthcare, and global brands. I translate data into insight, manage cross-functional stakeholders, and build strategies that drive engagement, awareness, and growth.

Available to hire

I am a results-driven digital marketing and communications professional with 9+ years of experience leading integrated campaigns, content strategy, social media, email marketing, and paid media for government, nonprofit, healthcare, and global brands.

I translate data into insight, manage cross-functional stakeholders, and build strategies that drive engagement, awareness, and growth.

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Language

English
Fluent

Work Experience

Digital Marketing Strategist at College of American Pathologists (CAP)
August 1, 2022 - Present
Led integrated digital marketing campaigns supporting member engagement, advocacy, and organizational priorities across email, social, paid media, and web. Managed end-to-end email programs with segmentation, A/B testing, QA, deployment, and performance optimization. Planned, launched, and optimized paid campaigns across Google Search, LinkedIn, Facebook, Instagram, and X to drive conversions and awareness. Directed social media across CAP channels and collaborated with internal teams to translate goals into actionable marketing strategies. Produced regular performance reports to inform decision-making and continuous improvement.
Digital Marketing Director / Project Manager at City of Chicago – Office of the City Clerk
January 1, 2019 - August 1, 2022
Led digital communications and content strategy for a large public audience. Oversaw messaging, creative direction, and production across web, social, email, and traditional media. Drafted public-facing communications and event promotions. Developed and executed short- and long-term social media strategies and editorial calendars. Managed multimedia content production and ensured brand consistency, accessibility, and accuracy across digital platforms.
Digital Marketing Strategist (Contract) at American Med Spa Association (AmSpa)
March 1, 2018 - December 1, 2018
Supported social media management and community engagement across Facebook and Instagram. Moderated and engaged members within a private Facebook community. Assisted with Google Ads, keyword research, and SEO initiatives. Monitored industry trends to inform content strategy.
Social Media Community Manager at McDonald’s Corporation (via JeffreyM Consulting)
January 1, 2017 - December 1, 2017
Managed daily community engagement for branded social channels, monitored high-volume conversations, escalated issues, and engaged audiences in real time. Maintained consistent brand voice across platforms while interacting with thousands of consumers weekly. Identified trends and audience insights to inform content and engagement strategies. Delivered performance insights and recommendations to internal stakeholders.
Digital Marketing Specialist (Contract) at Root3 Marketing
June 1, 2016 - November 1, 2016
Developed and distributed optimized content across social media, email, and websites. Built automated email campaigns and workflows using Salesforce and Sharpspring. Designed and updated WordPress landing pages to support lead generation. Implemented SEO strategies and market research to improve client visibility. Executed and optimized paid social campaigns using Meta Business Manager.
Marketing & Digital Media Manager at Public Narrative
June 1, 2015 - June 1, 2016
Designed and executed email marketing and social media campaigns for events, trainings, and fundraisers. Owned content creation across digital platforms including web, email, and social. Produced monthly, quarterly, and annual performance reports using Google Analytics and Sprout Social. Launched and grew new social channels, including Instagram, through strategic planning.
Digital Marketing Specialist at Free Range Office
September 1, 2014 - May 1, 2015
Supported audience growth across multiple digital platforms through content and engagement strategies. Implemented SEO initiatives to increase website traffic. Managed and scheduled social content using Hootsuite.

Education

Bachelor of Science in Journalism (Minor: Integrated Marketing Communications) at Northwestern University
January 11, 2030 - March 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Government, Healthcare, Non-Profit Organization, Professional Services, Media & Entertainment