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Hi, I’m Andrey Derbenev, a senior/lead product designer based in Hamburg with two decades of hands-on experience shaping products, brands, and user experiences across digital ecosystems, consumer services, SaaS, blockchain, editorial projects, and city infrastructure. I lead cross-functional teams, build scalable design systems, and align business vision with outstanding design execution. I excel at C‑level communications, user-centered innovation, mentoring, and effective project management. I thrive on turning complex problems into coherent design strategies, guiding teams from research to delivery, and delivering measurable value through thoughtful, humane design.…Hi, I’m Andrey Derbenev, a senior/lead product designer based in Hamburg with two decades of hands-on experience shaping products, brands, and user experiences across digital ecosystems, consumer services, SaaS, blockchain, editorial projects, and city infrastructure. I lead cross-functional teams, build scalable design systems, and align business vision with outstanding design execution. I excel at C‑level communications, user-centered innovation, mentoring, and effective project management. I thrive on turning complex problems into coherent design strategies, guiding teams from research to delivery, and delivering measurable value through thoughtful, humane design.

Andrey Derbenev

Product Designer, UX Designer, Designer, +3

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Hi, I’m Andrey Derbenev, a senior/lead product designer based in Hamburg with two decades of hands-on experience shaping products, brands, and user experiences across digital ecosystems, consumer services, SaaS, blockchain, editorial projects, and city infrastructure. I lead cross-functional teams, build scalable design systems, and align business vision with outstanding design execution. I excel at C‑level communications, user-centered innovation, mentoring, and effective project management. I thrive on turning complex problems into coherent design strategies, guiding teams from research to delivery, and delivering measurable value through thoughtful, humane design.…Hi, I’m Andrey Derbenev, a senior/lead product designer based in Hamburg with two decades of hands-on experience shaping products, brands, and user experiences across digital ecosystems, consumer services, SaaS, blockchain, editorial projects, and city infrastructure. I lead cross-functional teams, build scalable design systems, and align business vision with outstanding design execution. I excel at C‑level communications, user-centered innovation, mentoring, and effective project management. I thrive on turning complex problems into coherent design strategies, guiding teams from research to delivery, and delivering measurable value through thoughtful, humane design.

Available to hire

Hi, I’m Andrey Derbenev, a senior/lead product designer based in Hamburg with two decades of hands-on experience shaping products, brands, and user experiences across digital ecosystems, consumer services, SaaS, blockchain, editorial projects, and city infrastructure. I lead cross-functional teams, build scalable design systems, and align business vision with outstanding design execution.

I excel at C‑level communications, user-centered innovation, mentoring, and effective project management. I thrive on turning complex problems into coherent design strategies, guiding teams from research to delivery, and delivering measurable value through thoughtful, humane design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

German

Fluent

English

Fluent

Russian

Fluent

Work Experience

Educational Career Break at Habmann Academy

January 1, 2025 - January 1, 2025

Advanced training & certification in IT Management, Scrum Master II Expert, Project Management, and Digital Business Modeling.

Design & IT Consultant (Freelance) at Freelance

January 1, 2025 - November 12, 2025

Design & IT consulting for MVPs in AI-backed and Web3 products; built scalable design systems for referral and investment tools; advised on UX/UI, product design, IT project management, and communications.

Product Manager at HTS Biochemie Innovationen GmbH

January 1, 2023 - January 1, 2023

Designed an internal order-processing platform, cutting processing time and streamlining workflows across departments.

Design Lead at Newity LLC

January 1, 2022 - January 1, 2022

Hired and led a team for regulated blockchain tokenization platforms and crypto exchange. Built design system architecture, branding, and UX for VC-backed blockchain ventures with €900M+ asset coverage.

Creative Director at Mosgorpark (City Parks)

January 1, 2018 - January 1, 2018

Managed and mentored a team of 15 designers for 74 park locations, driving visual identity consistency, creating event concepts, and generating pitch decks that secured multimillion Euro investments.

Head of Business Development, Product Designer at Seendex LLC

January 1, 2016 - January 1, 2016

Developed personnel evaluation tools, conducted user research, and drove business expansion in healthcare through innovative design solutions.

Creative Director at Customertimes LLC

January 1, 2014 - January 1, 2014

Delivered innovative sales aid tools (eDetailing) for data-driven sales and scaled digitalization of marketing teams; built and mentored high-performing design teams for digital transformation of big pharma clients.

Art Director at Billboard Russia, Motoexpert, Moscow State Archive

January 1, 2012 - January 1, 2012

Redesign projects, editorial design, and team leadership.

Designer at Condé Nast Russia, Independent Media, Mediacrat

January 1, 2009 - January 1, 2009

Designer at GQ, Grazia, Yoga Journal and other luxury magazines; built and mentored design teams for digital transformation.

Marketing & PR Manager at Messe Düsseldorf Moscow

January 1, 2006 - January 1, 2006

Brand communications, marketing, and design for trade events and exhibitions.