I bridge the gap between brands and Gen Z through unique marketing strategies, authentic UGC, and brand activations centered around impact that empower the community. In the past, I've ran social media accounts, planned events, networking mixers and consult on brand strategy online.

Destini Amaris Perkins

I bridge the gap between brands and Gen Z through unique marketing strategies, authentic UGC, and brand activations centered around impact that empower the community. In the past, I've ran social media accounts, planned events, networking mixers and consult on brand strategy online.

Available to hire

I bridge the gap between brands and Gen Z through unique marketing strategies, authentic UGC, and brand activations centered around impact that empower the community.

In the past, I’ve ran social media accounts, planned events, networking mixers and consult on brand strategy online.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Project Coordinator & Creative Director at Love Your Curls
May 1, 2022 - October 9, 2025
Designed, organized, and led the 'Unified Black Women' project for Utah Valley University’s Social Impact Center, securing grant funding and collaborating with a local photographer and influential Black women. Curated and executed the 'Love Your Curls' event featuring a diverse panel discussion on natural hair and cultural identity, hands-on hair demonstrations, showcases of local Black-owned hair care businesses, and empowerment activities and networking opportunities for attendees.
Event Producer & Creative Strategist at Know Thyself Divine Woman
September 30, 2023 - November 6, 2023
Oversaw a national committee of 13 women to organize the event at Oceanside, CA, including a red carpet segment and market show featuring female entrepreneurs. Coordinated rotating workshops focused on financial literacy, personal development, and spirituality, with live performances and extensive networking opportunities. Secured recognition from a California congressman for impact and success.
Content Creator / UGC Freelancer (Remote and In-studio) at Various Clients (e.g., Tru Fru, Color Wow, Flex, Flo, Atlas, Kingsmen Golf)
January 1, 2023 - Present
Produced branded media content for multiple companies, created and managed social media accounts for brands, and produced short-form video and photography content achieving high engagement across TikTok, Instagram, and Facebook.
Social Media Manager at San Diego Black Chamber of Commerce
September 15, 2023 - February 5, 2024
Created graphics, filmed and edited reels, and conducted interviews with guests and members during high-value events. Managed content scheduling and posting across multiple social platforms to enhance online presence. Spearheaded creative projects with clear communication and team coordination. Conducted outreach and developed comprehensive project proposals to support organizational goals; designed and facilitated workshops for members, including presentations on digital networking skills.
President & Communications Chair at North San Diego County NAACP Youth Council
July 1, 2020 - October 9, 2025
Led meetings, drove engagement, and inspired youth involvement. Lobbied in Sacramento to support the CROWN Act and anti-discrimination policies. Participated in leadership programs (African American Leaders for Tomorrow) and united Black student unions from Oceanside, Vista, and Carlsbad to strengthen community outreach. Represented the council at state and national NAACP conferences.
President, Black Student Union at Utah Valley University
August 29, 2020 - January 7, 2021
Led campus engagement efforts, presenting to students about engagement during Utah’s legislative session, including outreach methods, lobbying tools, and the legislative process for passing bills. Facilitated events and fostered a welcoming environment for students from diverse backgrounds; built partnerships with university departments and external organizations to enhance support for Black students. Managed social media presence to boost visibility for events and initiatives.

Education

Associate, Business Administration at Utah Valley University
August 20, 2020 - June 15, 2022
Associate, Marketing Communications at MiraCosta College
June 1, 2024 - July 1, 2025

Qualifications

Miss Black Global 2024 International Ambassador
January 1, 2024 - January 1, 2025
Miss Black Global 22-23
September 1, 2022 - December 1, 2023
Certificate of Completion: The Emerging Leaders for Liberation Cohort
November 1, 2023 - October 9, 2025
Champion of Inclusion Award
March 1, 2021 - October 9, 2025
The Princeton Prize in Race Relations Certificate of Accomplishment
June 1, 2020 - October 9, 2025
Certificates of Recognition
February 1, 2020 - October 9, 2025

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services, Software & Internet