Karolina Vasquez

Available to hire

Multidisciplinary Graphic and UI Designer with over 5 years of experience delivering impactful visual solutions across digital and print media for government agencies, corporations, and community-based organisations in…

About

Multidisciplinary Graphic and UI Designer with over 5 years of experience
delivering impactful visual solutions across digital and print media for
government agencies, corporations, and community-based organisations in
Colombia and Australia.
Passionate about health and education communication,
I bring a user-centered mindset, technical execution, and a strong sense of visual
storytelling. I thrive in projects requiring branding consistency, accessibility, and
creative problem-solving.
“Creating meaningful visual experiences that connect,
communicate, and inspire.”

  • Joined July 2024

Industry experience

  • Government
  • Professional Services
  • Education
  • Consumer Goods
  • Non-Profit Organization
  • Healthcare
  • Media & Entertainment
  • Software & Internet

Projects · 2

Digital illustration project created in Adobe Illustrator for business cards and corporate materials for the restaurant “Carnecitas de Venecia”. Each piece draws inspiration from Colombian culture and the coffee region: chivas transporting markets, fruits, and vegetables; collective trips in traditional buses; and typical foods like coffee, corn, and plantain.

  • Brand Designer
  • Caricature Artist
  • Illustrator

This project involved designing the brand identity and developing the corporate website in WordPress for Our Bathrooms PTY LTD, a company specializing in bathroom renovations and plumbing services in Australia. The work included logo design, color palette and typography selection, as well as the implementation of a functional, responsive website aimed at showcasing services in a clear and professional way. The visual approach focused on conveying trust, modernity, and a clean style, strengthening the brand’s digital.

  • 2nd Assistant Director
  • Graphic Designer
  • Product Designer
  • +2

Work experience· 5 roles

Marking & Graphic Designer · MSD Animal HealthMay 2026 – Jul 2026 · 3 mos

Managed layout adjustments and artwork formatting for official animal marking labels and livestock identification systems Updated high-volume technical artwork, marking labels, and print templates, maintaining precise typography, specifications, and data accuracy Ensured compliance with corporate visual standards and agricultural animal-marking requirements across production artwork

Graphic Designer & Office Manager · Our BathroomsApr 2021 – Jul 2025 · 4 yrs 4 mos

Created digital and print assets for campaigns, social media, and renovation proposals. Managed brand identity and maintained the website via WordPress. Improved UX structure and content hierarchy across marketing materials. Led user research and UI design to simplify complex audience data. Created intuitive dashboards for smarter audience targeting. Collaborated closely with tech and marketing teams to align design with business goals.

Product Designer · Publicar SAJan 2016 – Apr 2021 · 5 yrs 4 mos

Worked on branding consistency and UI design to create meaningful visual and digital experiences. Led user research and created digital assets based on user needs, aligning design with user-centered principles and technical execution.

Frontend Designer · DelawareJan 2014 – Dec 2016 · 3 yrs
Web Designer – Technology Maintenance · SynapsisJan 2013 – Dec 2014 · 2 yrs

Education

Master's · Queensland University of Technology (QUT)2021 – 2023
Specialization in Project Management · Universidad El Bosque2012 – 2013
Google UX Design Certificate · Google0002 – 2026
Bachelor's in Graphic Design · Fundación Universitaria Los Libertadores2002 – 2010

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