I am a results-driven digital marketing professional with a proven track record of optimizing digital platforms, enhancing user experiences, and driving measurable performance across large-scale property marketing ecosystems, including a portfolio of 800+ multifamily properties nationwide. I leverage data-driven strategies, A/B testing, and performance analytics to increase qualified traffic, improve on-site engagement, and drive conversion improvements, strengthening lead quality and funnel performance. I excel at translating complex business needs into scalable, user-focused digital solutions, collaborating with product, UX/UI, and development teams to streamline processes and deliver impactful, on-time results. My hands-on experience spans CMS platforms, SEO, analytics, content and campaign QA, and end-to-end marketing workflows, with a consistent focus on efficiency, adoption, and delivering data-driven impact across digital marketing channels.

Daniel J. Garces

I am a results-driven digital marketing professional with a proven track record of optimizing digital platforms, enhancing user experiences, and driving measurable performance across large-scale property marketing ecosystems, including a portfolio of 800+ multifamily properties nationwide. I leverage data-driven strategies, A/B testing, and performance analytics to increase qualified traffic, improve on-site engagement, and drive conversion improvements, strengthening lead quality and funnel performance. I excel at translating complex business needs into scalable, user-focused digital solutions, collaborating with product, UX/UI, and development teams to streamline processes and deliver impactful, on-time results. My hands-on experience spans CMS platforms, SEO, analytics, content and campaign QA, and end-to-end marketing workflows, with a consistent focus on efficiency, adoption, and delivering data-driven impact across digital marketing channels.

Available to hire

I am a results-driven digital marketing professional with a proven track record of optimizing digital platforms, enhancing user experiences, and driving measurable performance across large-scale property marketing ecosystems, including a portfolio of 800+ multifamily properties nationwide. I leverage data-driven strategies, A/B testing, and performance analytics to increase qualified traffic, improve on-site engagement, and drive conversion improvements, strengthening lead quality and funnel performance.

I excel at translating complex business needs into scalable, user-focused digital solutions, collaborating with product, UX/UI, and development teams to streamline processes and deliver impactful, on-time results. My hands-on experience spans CMS platforms, SEO, analytics, content and campaign QA, and end-to-end marketing workflows, with a consistent focus on efficiency, adoption, and delivering data-driven impact across digital marketing channels.

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Work Experience

Digital Marketing Coordinator at Cushman & Wakefield
January 1, 2023 - November 1, 2025
Led digital content and marketing initiatives across a portfolio of 800+ properties, focusing on improving online engagement, visibility, and lead generation. Collaborated with internal teams to develop and execute content strategies aligned with brand goals and audience behavior. Analyzed user engagement and performance data to optimize content, campaigns, messaging, and user experience across websites and digital platforms. Supported multi-channel campaign execution, ensuring consistent branding and messaging across platforms. Identified performance trends and translated insights into actionable improvements that increased engagement and conversion. Partnered with creative and UX/UI teams to optimize the end-to-end leasing journey across web, mobile, and ILS platforms, improving content, visuals, storytelling, and SEO to enhance visibility, user flow, and qualified lead generation. Conducted cross-platform QA to ensure accuracy, consistency, and brand integrity, proactively resolving
Digital Marketing & Content Creator at Freelance – Florida
April 1, 2019 - September 1, 2024
Partnered with Alex Bregman to grow and refine his social media presence across YouTube and Instagram by analyzing content trends, audience behavior, and platform performance. Contributed to scaling his audience to 100K+ YouTube subscribers and 400K+ Instagram followers, generating over 3M+ total views through strategic content planning, production, and optimization. Led end-to-end social content strategy and execution across Instagram, TikTok, and other platforms for clients spanning entertainment, automotive, weddings, real estate, and sports, aligning content with platform trends and audience behavior to drive engagement and growth. Developed platform-specific messaging and creative direction, crafting tailored captions and content that expanded reach, strengthened brand voice, and increased audience interaction across diverse markets. Analyzed performance metrics and emerging trends across accounts, leveraging data-driven insights and A/B testing to continuously optimize content st
Operations Intern at Sony Pictures Classics
May 1, 2019 - July 1, 2019
Supported domestic and international box office performance reporting by analyzing data, managing financial tracking, reconciliations, and administrative workflows, while coordinating cross-functional efforts to ensure accuracy and operational efficiency.

Education

B.A. at University of Central Florida
January 11, 2030 - May 1, 2022

Qualifications

Hootsuite Platform Certification
March 1, 2021 - April 7, 2026
Google Analytics Workshop & Certification
March 1, 2026 - April 7, 2026

Industry Experience

Real Estate & Construction, Professional Services, Media & Entertainment